Sonya Heisters

Sonya Heisters Email and Phone Number

Go-to-market leader for mission driven edtech orgs. @ SHC
California, United States
Sonya Heisters's Location
San Francisco Bay Area, United States, United States
Sonya Heisters's Contact Details

Sonya Heisters work email

Sonya Heisters personal email

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About Sonya Heisters

I love leading rapid growth in the exciting and messy environment of new or scaling initiatives. With 20 years of experience at the intersection of education, technology, and social good my superpowers are in revenue generation (partnerships/sales/fundraising), strategy (program and product), people management (I've supervised 125+ people throughout my career), and communications (marketing/PR/digital media). I'm uniquely experienced as someone who takes on new roles in an organization. Throughout my career, I've tended to be "the first ___," and have learned that I'm good at bobbing and weaving from macro to micro to create clarity and deliver blueprints for scalable, repeatable success. I've written on issues related to education and equity for national publications such as Education Week, Education Post, and the 74 Million, and served as a public speaker at state and national conferences. Clifton Strengths: Activator, Individualization, Strategic, Achiever, Communication

Sonya Heisters's Current Company Details
SHC

Shc

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Go-to-market leader for mission driven edtech orgs.
California, United States
Employees:
1
Sonya Heisters Work Experience Details
  • Shc
    Shc
    California, United States
  • Sonya Heisters Consulting
    Principal Consultant
    Sonya Heisters Consulting Jan 2024 - Present
    I help mission-driven education organizations grow and create durable positive impact on the communities they serve.
  • Betterlesson
    Vice President, Sales/Partnerships
    Betterlesson Mar 2023 - Dec 2023
    Cambridge, Massachusetts, Us
    - Led sales org that delivered significant YOY bookings and pipeline growth for $20MM edtech company. - Coached and mentored remote team of Partnership Directors (x7), Business Development Representatives (x3), and a Sales Intern across 5 time zones and 2 countries in market analysis, opportunity identification, data management/reporting, and improved forecasting. - Analyzed market conditions, competitors, and national education policy trends for market-responsive territory planning. - Used data and continuous improvement methodologies to develop and refine scalable, repeatable, predictable processes for partnerships that ultimately support student learning.
  • Children Now
    Senior Director, The Children'S Movement
    Children Now Aug 2022 - Mar 2023
    Oakland, Ca, Us
    - Led strategy and daily management of The Children's Movement, a grassroots children's advocacy network of 5,000+ member organizations across California. - Managed dynamic team of 6 and coached members in leveraging data for targeted outreach and increased win-rates. - Led statewide advocacy campaigns that helped pass legislation such as SB 951 that expanded Paid Family Leave for low-income Californians. - Oversaw Equity Fellowship that provides training in grassroots organizing and anti-racist practices for college students interested in systems change.
  • Youthtruth Survey
    Deputy Director
    Youthtruth Survey Jan 2020 - May 2022
    San Francisco, Ca, Us
    - Led go-to-market for the ed-tech platform, transforming it from a pilot in 25 schools to a profitable national brand with 30-70% y/y earned revenue growth serving 2,500+ schools across 39 states. - Managed high-performing Sales, Marketing, PR, and Professional Development teams. Led Client Services function for 3 years as that department grew.- Oversaw delivery of workshops and data coaching to 1,000+ school and district leaders annually. - Directed PR/Marketing resulting in 100+ earned media mentions annually from outlets such as NPR, USA Today, US Department of Education, and NYT, as well as 15+ speaking engagements each year. - Contributing writer for national media (e.g.: EdWeek and Education Post) and public speaker at industry conferences. - Coauthor of 28 research reports and case studies receiving thousands of downloads each year.- Led cross-functional initiatives with engineers, data analysts, and researchers to pilot new products and processes.
  • Youthtruth Survey
    Director
    Youthtruth Survey Jul 2016 - Jan 2020
    San Francisco, Ca, Us
  • Youthtruth Survey
    Interim Executive Director
    Youthtruth Survey Jul 2016 - Nov 2016
    San Francisco, Ca, Us
  • Youthtruth Survey
    Manager Of Partnerships & Outreach
    Youthtruth Survey Oct 2014 - Jul 2016
    San Francisco, Ca, Us
  • Youthtruth Survey
    Business Developer
    Youthtruth Survey Oct 2013 - Sep 2014
    San Francisco, Ca, Us
  • Presidio Graduate School
    Director Of Alumni Affairs & Engagement
    Presidio Graduate School Aug 2012 - Oct 2013
    San Francisco, Ca, Us
    - As the first Alumni and Advancement officer in the institution's 10-year history, I operationalized alumni affairs and led fundraising with the President. Under my stewardship, institution-wide giving increased by an average of 40% each year. - Within first year, met key institutional initiative of earning the trust of the independent Alumni Association and establishing an MOU to collaborate on fundraising and programming.- As executive staffer to the Board's Development Committee, participated in board recruitment and co-led solicitation of major gifts ($500K+) and corporate sponsorships ($15K-$250K).- Directed the $2MM “Propel Presidio” campaign; met alumni giving goals.
  • Presidio Graduate School
    Director Of Alumni Affairs
    Presidio Graduate School Aug 2011 - Aug 2012
    San Francisco, Ca, Us
  • Kaplan
    Program Manager
    Kaplan Mar 2010 - Aug 2011
    Fort Lauderdale, Fl, Us
    - Led daily business and academic operations for 3 Bay Area centers through significant market shifts and business model adjustments. Managed 75 Educational Consultants serving 200+ accounts. - Managed profitable P&L by expanding services and generating new revenue sources in new markets. - Retained 80% of customers through 2 center closures by transitioning to in-home/online business.
  • University Tutoring Service
    Director
    University Tutoring Service Jan 2009 - Mar 2010
    - Managed 17 tutors, administrative assistant and design contractor. Recruited top-tier tutors across a range of disciplines for kindergarten – graduate-level private tutoring business.- Monitored budget; increased operational efficiencies by utilizing daytime space and differentiating course offerings. - Under my tenure, UTS grew enrollment and revenue, and met the goal of positioning for growth resulting in the subsequent opening of a second location. - Identified new partners to increase enrollment and renewal; wrote marketing copy.- Conducted Intake Interviews with all new clients to evaluate student need, determine individual tutoring program goals and make appropriate tutor placement. - Writing tutor for students in High School, Undergraduate and Graduate School. Special focus on the research and writing process using MLA/APA/Chicago styles. - Served as primary liaison between families and tutors for 150+ student programs. - In 2008, differentiated course offerings by creating six-week College Admissions Essay class. The course maintains popularity and has a 90% acceptance rate for first choice College Admissions.
  • University Tutoring Service
    Assistant Director
    University Tutoring Service Jan 2008 - Jan 2009
  • University Tutoring Service
    Education Consultant
    University Tutoring Service Jan 2007 - Jan 2008
  • Cambridge Ringe And Latin High School
    High School English Teacher
    Cambridge Ringe And Latin High School 2005 - 2006
  • Childkind Schools
    Director & Ece Teacher
    Childkind Schools 2001 - 2004
    Managed afterschool enrichment program serving 75 students, grades K-5 in rural setting. Led staff of 5 teachers.Early Childhood Educator with focus on pre-literacy skills and classroom assessment best practices for early learners.

Sonya Heisters Skills

Public Speaking Leadership Sustainability Copy Editing Community Outreach Management Blogging Strategy Fundraising Curriculum Development Marketing Nonprofits Sustainable Development News Writing Curriculum Design Newsletters Teaching Press Releases Sustainable Business Higher Education Non Profits Social Entrepreneurship Grant Writing Social Media Marketing Systems Thinking Nonprofit Organizations

Sonya Heisters Education Details

  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    Organizational Leadership
  • Presidio Graduate School
    Presidio Graduate School
    Leading Organizations & Change
  • Lesley University
    Lesley University
    English Literature | Secondary Education

Frequently Asked Questions about Sonya Heisters

What company does Sonya Heisters work for?

Sonya Heisters works for Shc

What is Sonya Heisters's role at the current company?

Sonya Heisters's current role is Go-to-market leader for mission driven edtech orgs..

What is Sonya Heisters's email address?

Sonya Heisters's email address is so****@****vey.org

What schools did Sonya Heisters attend?

Sonya Heisters attended Stanford University Graduate School Of Business, Presidio Graduate School, Lesley University.

What are some of Sonya Heisters's interests?

Sonya Heisters has interest in Poverty Alleviation, Education, Environment.

What skills is Sonya Heisters known for?

Sonya Heisters has skills like Public Speaking, Leadership, Sustainability, Copy Editing, Community Outreach, Management, Blogging, Strategy, Fundraising, Curriculum Development, Marketing, Nonprofits.

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