Sonya Yamamoto Email & Phone Number

New York, United States

Freelance Design Remote - Girls gymnastics apparel/accessories

Fashion Illustrations for social media/assets

Freelance Design Projects - Remote/On-site. Art/Illustration, Textile and Graphic Design for Girls and Boys Apparel

San Francisco Bay Area

Corporate Portrait Illustration Book for Risk Team

San Francisco Bay Area

• Help transform, rebrand & push product forward to be current & relevant. •Manage Knits and Wovens Design Team • Work closely with cross-functional teams• Design dresses/tops/skirts/bottoms/outerwear/sweaters, athleisure• Conceptualize each season • Create concept / trend print and pattern boards that are aligned to seasonal concept• Drive direction for silhouettes, color, print + pattern and fabric trends• Present collections to merchants, production and executive team • Produce and edit color ways for a clear and cohesive assortment• Provide creative direction for team and freelancers based on seasonal concepts• Manage in season development of tech packs and bill of materials for all products• Manage fittings• R&D fabric • Approve/manage fabric qualities, lab dips and strike-off submits from overseas agents• Develop and deliver profitable best selling styles while keeping cost down• Compile inspiration and conduct trend research• Manage and mentor Design Team/Contractors

San Francisco Bay Area

• Design dresses/tops/skirts/bottoms/outerwear/athleisure • Conceptualize each season • Create concept / trend print and pattern boards that are aligned to seasonal concept• Drive direction for silhouettes, color, print + pattern and fabric trends• Present collections to merchants, production and executive team • Alter purchased artwork for surface application• Produce and edit color ways for a clear and cohesive assortment• Provide creative direction for team and freelancers based on seasonal concepts• Manage in season development of tech packs and bill of materials for all products• Manage fittings• R&D fabric • Approve/manage fabric qualities, lab dips and strike-off submits from overseas agents• Develop and deliver profitable best selling styles while keeping cost down• Travel for inspiration and trend research.• Manage and mentor Assistant Designer/Contractors

San Francisco Bay Area

• Design dresses/tops/skirts/bottoms/outerwear• Conceptualize each season closely with VP of Design• Create concept / trend print and pattern boards that are aligned to seasonal concept• Drove direction for silhouettes, color, print + pattern and fabric trends• Present collections to merchants, production and executive team • Alter purchased artwork for surface application• Produce and edit colorways for a clear and cohesive assortment• Meet with print studios as well as purchase original artwork• Provide creative direction for team and freelancers based on seasonal concepts• Manage in season development of tech packs and bill of materials for all products• Manage fittings with technical designer• R&D fabric • Approve/manage fabric qualities, lab dips and strike-off submits from overseas agents• Develop and deliver profitable best selling styles while keeping cost down• Travel for inspiration and trend research.• Manage and mentor Assistant Designer/Contractors• Designed boys styles as well

San Francisco

• Design dresses/tops/skirts/outerwear• Drove direction for silhouettes, color, print + pattern and fabric trends• Delivered key category drivers each flow while maintaining novelty and cost• Present collections to merchants, production and executive team • Developed and managed in season development of tech packs and bill of materials for all products• Designer of girls fast/speed product• Traveled for inspiration and trend research• Created concept for special capsules• Managed and conducted fittings via videoconference each development cycle• Assisted in streamlining business and assortment of items products• Managed and mentored Assistant Designer/Interns• Developed, researched and designed women's woven items product as well

New York City

•Women's tailored and elevated occasion wear•Conceptualized, designed and developed the suits and celebrations ready to wear line consisting of special occasion, go to work, classic tailored items and luxury sportswear for Women•Seasonally presented directional themes, silhouettes, color and fabric to directors, merchandisers and company executives•Worked closely with merchandisers to edit the line making it brand right in order to achieve our Sales and Gross Margin Plan•Conducted fittings•Led production team regarding fabric and trim development•Managed and mentored assistant designer and interns•Introduced and trained team to use software such as Illustrator, Excel and productivity suites to optimize efficiency

New York City

• Women's Denim Division• Organized and updated wash panel and fabric library• Designed stitch, sketched embroidery and pocket details

New York City

•Women's Ready to Wear •Sewing•Patternmaking•Preparing for runway show

New York City

Worked on the Christie's auction house window installation in Rockefeller Center with Cynthia Rowley. Sewing, patternmaking, preparing for runway show.

Apparel Design

Activities and Societies: 2005 Critic Award Winner - Tailoring, Summa Cum Laude

Bachelor Of Arts, History/Art History

Activities and Societies: Cum Laude