Soomin Bae Email & Phone Number

New Zealand

Auckland, New Zealand

Auckland, New Zealand

𝗞𝗲𝘆 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀Managing the marketing and design for the Commercial divisionLead designer of the company’s rebrand and the roll-out project for the Commercial divisionManaging creative output - from concept to production. Responsible for developing ideas and coordinating with a variety of internal executives to ensure a proper vision is builtProducing design material to a high creative and production standardInterpreting briefs creatively and creating design solutions that are interesting, on-brand, suitable for the intended audience, well received by the owner, on time and to budgetCreating quarterly magazines, for Insite, Market Overview and Office Options in both print and ebook formatIdentifying ways to improve and enhance the company’s marketing initiativesManaging the company’s online design template platform, MarqFrequently and consistently designing and executing new templates to provide easy and quick marketing/prospecting solutions for the company’s internal staff and salespeopleManaging the company’s e-publication accountGenerating new ideas - constructive feedback on competitor activity and what we could learn from them is proposed to the teamManaging social media accounts - responsible for planning, implementing, managing and monitoring the commercial division’s social media strategy in order to increase brand awareness, improve PR and increase salesManaging the content and creatives for the Commercial section on the Barfoot & Thompson website (barfoot.co.nz/commercial)𝗠𝗮𝗷𝗼𝗿 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀Successful creation and launching of the company’s rebrandDesign, management and the launch of the company’s new design template platform, MarqRebranding the division’s property signboardsThe launch of the quarterly magazines on time, on brand and to budgetThe creation of high-end proposals that set a new standard to Auckland’s proposals for commercial properties

Auckland, New Zealand

Auckland, New Zealand

𝗞𝗲𝘆 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀Design Team Lead during the absence of the former leadLooking after the team’s Marketing emailLead Designer and the managing of the company’s property marketing collateralLead Designer and the managing of the company’s online proposal and appraisal template platform, SalesKitSupport Designer for the company-wide brand campaignsManaging the training of new designersTaking briefs from salespeople, branches, managers and the Marketing team. Providing reverse briefs where required to ensure expected deliverables are alignedEnsuring delivery of final outputs are made and monitoring suppliers to ensure work is delivered to end customers by agreed deadlinesConfirming brief with customer, developing timelines, sourcing necessary suppliers, producing outputs, seeking feedback and approval to complete jobCollaborating with other members of the Marketing team for input and feedbackActively participating in brainstorming and peer review sessionsLead Designer for the Projects division - designing high-quality proposals on timeLead Designer for the International Property Awards project𝗠𝗮𝗷𝗼𝗿 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀Successful launch of relevant marketing materials for New Zealand’s very first Kiwibuild project, McLennanRebrand of the property marketing templates on our online platform SalesKit in collaboration with the IT team and the Brand ManagerOnline template setup for Property SmartSuccessful completion of the submission for 2019 International Property Awards. Claimed awards for - Best Real Estate Marketing Agency Asia Pacific, Best Agency Over 20 Offices Asia Pacific, Best Letting Agency New Zealand, and the Best Real Estate Agency Website New ZealandDesign and the successful launch of the 10th year anniversary Storybook project for Starship in collaboration with the Sponsorship teamDesigning of branded merchandises and decorative structures for the Chinese Lantern Festival

대한민국 서울 서초구

𝗞𝗲𝘆 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀Researching, developing and designing of the company’s educational toysDesigning product marketing collateral for online and printDesigning packages for the team’s productsDesigning display stands for retail storesCommunicating with overseas clientsAssistant manager for a government funded project - Tangible Smart Toy𝗠𝗮𝗷𝗼𝗿 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀Development and design directing of Little Futurebook Hello Kitty PenResearch and design of the $4M government funded project - Smart Toy R&DDesign of product display stands for the Futurebook zone in retail storesDesign of product display stands for the Aquabeads zone in retail storesDesign directing of the Cocomong and Hello Kitty SoundbookBrand design of StoryR - Toytron’s proposed new brand for smart content toysDesign and development of StoryR Future PenToyrRus VMD design for FuturebookGiftex 2015, Tokyo, Japan - Business tripHK Toy Fair 2015, Wan Chai, Hong Kong - Business trip

대한민국 서울 서초구

Internship as a designer for children Toys.Graphic design.On-site sales.

대한민국 서울 서초구

Internship as a product developer and graphic designer, on-site sales.

Bachelor Of Industrial Design (Hons), Industrial Design

Graduated with Honors in Industrial Design.

Education record