Sooyeon Lim Email & Phone Number

Seoul, South Korea

• Reports on paid media performance and internal sales, including Google Ads, Meta, andCoupang by compiling 1,000+ data points daily with a high attention to detail to evaluateROAS.
• Monitors daily search volumes for 6 products and analyzes irregular sales patterns,incorporating PPL and CRM.
• Selects influencers by evaluating content quality and alignment with the brand imageand manages instagram communications in a professional manner.

South Korea

• Analyzed first funding data from over 1,400 visitors to find out the reason for failure, andachieved 400% of the funding goal in the second funding by proactively refiningstrategies based on data-driven insights and.
• Researched 2023 crowdfunding market trends and analyzed over 10 competitors to define target customers, strategically developing product structure to appeal to thetarget market.
• Created catchphrase as a subtitle, optimized the product thumbnail, and maintainedengagement with fundraisers through regular updates.Funding project website(korean): https://link.tumblbug.com/HE6wk00a1Ob

Cincinnati, Ohio, United States

• Analyzed 6 years of revenue trends impacted by COVID-19, using visual datarepresentations, and presented two singular points in the team leader meeting.
• Proactively conducted interviews with 5 departments to deepen understanding of legaldepartments and found reasons for impacts on financial performance.
• Crafted comprehensive reports on 6 years of revenue and expenditure to track annualchanges and highlight key financial insights with visual graphs.

Bachelor'S Degree, Double Major In Philosophy And Economics

Activities and Societies: Acting Club, Philosophy study

Bachelor'S Degree, Philosophy, Exchange Student

Activities and Societies: Acoustic band, Asia club