I’ve always believed that people, despite their backgrounds and interests, can find common ground through shared experiences. This belief has shaped my passion for connecting products and consumers, not just to drive satisfaction, but to contribute to a more connected and fulfilling society.Studying Philosophy, I learned to grasp the core of others’ perspectives and refine my critical thinking. My Economics studies deepened my analytical skills, particularly in statistics.I find joy in combining creativity with logical analysis, and this balance drives my passion for digital marketing. Now, I’m pursuing a career as a growth marketer/PM, eager to bring my creative strategies and data-driven insights to the forefront.
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Performance Marketing InternEsther Formula Oct 2024 - PresentSeoul, South Korea• Reports on paid media performance and internal sales, including Google Ads, Meta, andCoupang by compiling 1,000+ data points daily with a high attention to detail to evaluateROAS.• Monitors daily search volumes for 6 products and analyzes irregular sales patterns,incorporating PPL and CRM.• Selects influencers by evaluating content quality and alignment with the brand imageand manages instagram communications in a professional manner. -
Product MarketerTumblbug, Inc. Feb 2023 - Aug 2023South Korea• Analyzed first funding data from over 1,400 visitors to find out the reason for failure, andachieved 400% of the funding goal in the second funding by proactively refiningstrategies based on data-driven insights and proactive self-assessments.• Researched 2023 crowdfunding market trends and analyzed over 10 competitors to define target customers, strategically developing product structure to appeal to thetarget market.• Created catchphrase as a subtitle, optimized the product thumbnail, and maintainedengagement with fundraisers through regular updates.Funding project website(korean): https://link.tumblbug.com/HE6wk00a1Ob -
Finance InternHamilton County Clerk Of Courts May 2023 - Jul 2023Cincinnati, Ohio, United States• Analyzed 6 years of revenue trends impacted by COVID-19, using visual datarepresentations, and presented two singular points in the team leader meeting.• Proactively conducted interviews with 5 departments to deepen understanding of legaldepartments and found reasons for impacts on financial performance.• Crafted comprehensive reports on 6 years of revenue and expenditure to track annualchanges and highlight key financial insights with visual graphs.
Sooyeon Lim Education Details
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Double Major In Philosophy And Economics -
Exchange Student
Frequently Asked Questions about Sooyeon Lim
What company does Sooyeon Lim work for?
Sooyeon Lim works for Esther Formula
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Sooyeon Lim's current role is Sooyeon Lim.
What schools did Sooyeon Lim attend?
Sooyeon Lim attended Sogang University, Xavier University.
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