Coordinates with stakeholders and the Economic Development team to identify and manage the execution of community redevelopment projects, working with stakeholders, property owners, and the city to advance district initiatives. Select Highlights:- Rolled out the Clean and Safe Program (CAP) in The Switch District, enhancing safety and cleanliness, improving the overall environment, and helping promote a more vibrant and welcoming community.- Led planning and development efforts for The Switch Trail, a pivotal project in the 2020 City Center Master Plan, aiming to connect key points within the district to drive growth, increase foot traffic, and enhance property value.

Finfluencer Initiative - Spearheading an innovative initiative at Protective, driving research, pitching, building, and testing Proof of Concepts while identifying influential voices aligned with the brand and collaborating with internal leaders.- Secured C-suite buy-in for an Influencer Marketing Program, generating $400,000 in March 2023 and securing $250,000 in funding from the March 2022 Dai-ichi Life Innovation Fund.- Leading efforts to enhance brand awareness among Millennials and Gen Z, resulting in a significant decrease in the Protection Gap in the United States.- Identifying and fostering partnerships with brand-aligned influencers on Instagram and YouTube to effectively reach our target demographic.- Developing and implementing robust brand awareness strategies tailored specifically for Millennials and Gen Z.Stack Overflow- Proposed the implemenation of Stack Overflow as a powerful solution to streamline knowledge management challenges, significantly reducing lost employee time, cognitive load, repetitive questions, outdated knowledge, and difficulties in finding Subject Matter Experts (SMEs).- Recommended the establishment of a dedicated leadership role accountable for ensuring the ultimate efficacy of virtual employees and effective communication with the IT department, resulting in a more efficient solution.

Protective Life is on a mission to help more people achieve the sense of protection and security they deserve. Through its subsidiaries, Protective offers life insurance, annuity and asset protection solutions and is helping more than 12 million people protect what matters most to them.Experience Highlights:- Driving Project Success: Successfully managed multiple projects simultaneously, defining project goals, scope, and action plans. Led project management and implementation independently, ensuring seamless execution.- Market Insight and Trend Analysis: Conducted in-depth market research to identify emerging trends and areas of need. Leveraged cross-functional teamwork to develop and prototype innovative products and services aligned with customer requirements.- Agile Methodology Implementation: Utilized agile methodology to identify and propose high-potential improvement initiatives. Obtained executive approval and maintained a customer-centric focus while prioritizing project completion.Notable Projects:🔹 AI Compliance- Developed a compelling business case for an in-house AI Compliance Monitoring tool leveraging technology and NLP to address evolving regulatory changes in the industry.- Recommended and initiated three immediate actions, including tool development, leadership endorsement, and accountability measures for success.🔹 Future of Work- Collaborated with Customer Experience Teams to explore virtual onboarding and training strategies for fully remote new hires without compromising performance, engagement, or cost metrics.- Successfully completed three phases of work and launched a new experiment focused on six onboarding features.- Conducted small-scale testing, validation, and revision of logistics to ensure seamless integration of new technology and functions across the organization.- Received positive feedback after 90 days of the experiment, highlighting the effectiveness of digital and relational support features.

Venture For America is a selective two-year entrepreneurship fellowship that serves to create economic opportunity in American cities. VFA Fellows complete intensive training and commit to spending two years working at a high-growth company in an emerging startup ecosystem.

Shipt launched in the summer of 2014 in the heart of the Magic City, Birmingham, AL. Founded on the mission of simplifying lives, Shipt serves members, shoppers, and communities by offering convenience and freedom. I oversaw the implementation and management of sponsored search accounts for 20 CPG partners, including leading 100+ partner-sponsored product campaigns to optimize performance and achieve KPIs.

Supported recruitment and development efforts and helped improve employee retention by analyzing trends and financial data. Improved the recruiting process and created training programs for various groups, including FLDP (Financial Leadership Development Program), MBA, FLDP, Finance Co-Op/Interns, and experienced hires.