Chenbro is a server hardware solution provider, which manufactures server chassis to OEM and datacenter end clients. I work in marketing team as an industry analyst. In charge of server market, key customer & competitor monitoring. Includes market scope, product spec, server applications. Not only do industry analysis, I am also responsible for oversea exhibition management, website backend management. Work with PM team and alliance partners to deliver marketing materials.

Ipsos/Synovate is one of the world’s top research firms and provides clients with cohesive global support. As a Senior researcher in Ipsos/Synovate, my responsibilities are to manage projects, analyze the data, write report, have presentation and in charge of liaising with client. To date, I have done research projects in Retail, Electronics, Telecom, Auto and Banking & Finance industries adopting a broad range of research methodologies, including cen tral location street intercept interviews, online survey, telephone interviews, mystery shopping, and indepth interviews. I am expert in branding and product development studies primarily for HSBC, Unilever, Samsung and Sony.

I work in United market research, branch of United Daily News, as a researcher.My responsibility are to conduct a survey, analyze the results and have presentation to the customer. During this period, I have implemented more than 50 projects, including qualitativ e and quantitative cases.