Marketing Operations Team Member
CurrentExecuting email campaigns, streamlining processes to maximize value-Assist with implementing marketing automation systems—primarily with Braze software.-Manage the marketing operations email schedule to ensure all campaigns launch on-time—reaching hundreds of thousands of retailers and brands each month.-Expand marketing personalization options using connected content, liquid, and html.-Launch multiple email campaigns promoting Faire’s monthly educational webinars.-Create audience segments that foster strong connections and maximize campaigns’ reach.-Assist with creating Braze email templates that align with design team’s standards.-Design marketing canvases for series of ongoing email messages.-Member of winning AI hackathon team: designed and launched mock email campaign featuring team’s proposal: using fetching functionality to target retailers with past searches related to brands selling on Faire