Sophie Bailey 🙌🌿 Email & Phone Number

United Kingdom

We Are Everywhere , Gb

WorkTripp® is the quarterly offsite platform for growing teams. We help leaders create great offsites in less time - because how you connect your team will transform your business. The best job in the world. My role is vision-setting, listening to our customers, raising funds, bringing in talent to WorkTripp and executing against our plan. Never a dull moment!

Women Defining AI aims to level the playing field for women and non-binary individuals by closing the technology-gap at work, and changing who defines & leads the conversation around innovative technology, starting with generative AI.

London, Greater London, Gb

Listed as one of the most influential organisations in international education by ISC Research, the mission of The Edtech Podcast is to improve the dialogue between 'ed' and 'tech' through storytelling, for better innovation and impact. I founded the podcast in 2016 and published over 250 episodes before handing the content and operational reins over to current caretakers Educate Ventures so that I could build WorkTripp. Through The Edtech Podcast I interviewed Educator Leaders, EdTech Unicorn companies, investors, and policy-makers, and commercialised podcast series in K-12, Higher Education and The Future of Work, as well as launching The Edtech Podcast Festival. The podcast reached peak monthly downloads of 40k during the summer of 2020, from 145+ countries, and has been a media partner for events including The Yidan Prize (Hong Kong), HundrED Summit (Finland), ASU GSV Summit (USA), SXSW EDU (USA), GET Summit (China), Oslo Edtech (Norway) and Bett (UK). I have spoken and moderated at a variety of events including SXSWEDU, Yidan Education Prize, ASU GSV Summit, and the Next Billion Edtech Summit. I am a Reimagine Education, GESA Awards, Bett Awards and XPrize Adult Literacy judge, and previous Edtech50, Edtech I.T in Higher Education, and Edtech Digest winner. I continue to record and present the odd podcast episode and maintain a deep interest in the EdTech space. As Co-Founder of WorkTripp, I am excited to combine the learnings from EdTech and my B2B events experience. I subscribe to Bao-Y Van Cong’s view that “Edtech startups will have to grapple with a new model. This will entail corporate and consumer edtechs having to retain the scalability and efficiency of online with the engagement of offline.”Exciting times!

I apply my expertise in curating and assessing content and audiences to client briefs. Examples include: Judging:I have worked as a judge for Reimagine Education, HundrED 100 Innovators, the Bett Awards, and XPrize.Summit curation: I bring together communities around impactful content including the TES Leaders Summit and Future Edtech, as well as the UK Edtech MeetUp Group. Audio Strategy: Self-paced courses and bespoke consultancy on How to Launch A Podcast and How to Commercialise a Podcast. https://theedtechpodcast.com/podcast-training/Moderating & Speaking: I have moderated panels from Norway to China, on a range of topics including artificial intelligence in education, global education and edtech, STEAM and much more. Writing: I have written and contributed content for leading education and edtech magazines. Advising & Mentoring: I have advised and provided consultancy services for the DFE, edtech start ups and publishers. I have mentored sixth formers, startups, and accelerator programmes. I have assisted in the placement of skilled team members.. Skillset includes: - stakeholder management and partnerships - research analysis and strategy development - audience and community engagement - cross-discipline in sales/marketing/content - international experience and product launch - team leadership and motivation

London, London, Gb

Responsible for the content strategy for Bett - the world's largest education technology event. Understanding the issues and influencers of varied education communities in the UK and internationally; from early years, SEN, K-12, higher and further education to start-ups, investors and ministries of education. Leading a team of researchers to deliver 11 stages of relevant content, and 500 speakers across 4 days. Identifying and managing new strategic and commercial partnership opportunities, such as drafting the TES Global Knowledge Partnership Agreement, or working with headline sponsors. - Example of successful content curation impact on one stage across four days:o visitors + 43% o Overall NPS up 20%o Content sponsorship + 116% o Increase in audience seniority, sector growth and internationalityo 80% said the content delivered was either important or extremely important, with 40% pledging they would actively change something in their working environment as a result of attendingMember of TRG group-wide 'Elite' club Launched i2i's Women's network

London, London, Gb

During my time as Event Director, Congresses at i2i Events Group:Event Director: World Architecture Festival and INSIDE: festival of interiors 2013 Patient Safety Congress 2013 NICE Annual Conference 2013 Research, Feasibility Testing, and Strategy: Launch World Retail Congress Africa Conducted research calls with 80 industry contacts, compiling a research list of 800 names. Secured sponsorship position from 30 commercial partners, subsequently handed over to the sponsorship team. Travelled to Cape Town to meet directly with over 30 top retailers, analysts, and associations to cue up successful launch. Delivered final strategy for launch with marketing, operational, content and commercial aspects covered. The event launched in November 2014 and exceeded budget by 10%. Lead series sponsor endorsed the event as having the strongest WRC content. WRC Africa 2013 was nominated for ‘Best new geographical launch, 2014’ at the Conference Awards 2014 at the time of writing. Developing ResourceManaging team of producers. Worked closely with producers to increase their recognition as a key cross-function project lead on events, including: writing market maps, contributing TM lists, managing content, conducting research calls and lead generation with spex and community building across twitter and linked in. Initiated social media campaigns for both World Architecture Festival and Patient Safety Congress (asking marketing and production to create and present these). This activity took WAF beyond 20,000 twitter followers from 16,000 and was essential to building interest in entries. For PSC, this was integral to building a community around the event. Setting individual and supplier KPIs, manage teams remotely and manage recruitment. I have led i2i-wide content development meetings to showcase and discuss best practice.

London, Gb

- Sensitivity to various stakeholder community cultures, wants and needs - As series producer of the global leading MVNO Industry Summit Series (2008-2012) I led a team which saw Y.O.Y delegate growth jump by 41%, and sponsor and exhibition grow by 35% Y.O.Y on our flagship event, also expanding the series from 2 events to 7 events internationally during this time. - P&L reporting directly into the board- Production, P&L, and running of the global leading MVNO Industry Summit Series of 7 events. - Directly managing the portfolio production team and portfolio of 20 international events- Indirectly managing teams including Sales, Delegate Telesales, Marketing, Operations- Developing and support relationships with key industry contacts and clients around the world- Supporting the telecoms transition from infrastructure to software and services provisioning by offering new forward-thinking events.- Implementing new innovations and social media and report back to group at core strategy meetings. - Head of Production Best Practice for ITM - leading best practice for team of over 20 producers

London, Gb

Built the MVNO Series from 1 event in 2010 to 4 in 2011. Focused on long tail strategy and innovation, reporting in to the MD. Managed the Software and Services team, budgets and key point of contact for the mobile and connectivity industry. See me on the BBC here (3:50): http://www.bbc.co.uk/news/business-12068754

London, Gb

Recruited as 1 of 2 new employees from pool of 450 after extensive selection process for a fast-track graduate programme. Worked across Informa Telecom's and Media's research and events portfolios for 9 months. Pursued events division post and selected for management fast-track 12 month training programme. Extensive working knowledge and networked in the global Mobile Healthcare, Connected Car, Cloud, Mobile Wallet, MVNO and M2M industries in both mature and growth markets. Launched Europe's first truly converged wireless healthcare event with Vodafone Group CEO as keynote. Rolled out the now-lead MVNO event globally. Authored industry reports and analysisSupplied market intelligence for division forecastingEstablished new contacts across the industry - an excellent eye for partnership and growth opportunities.

Working as Editorial Assistant after some short term work at Penguin Viking Imprint and Pan Macmillan. Reporting to Publisher directly; organising author royalties; working with marketing on sub-segmenting and targeting readerships; attending publicity events; ordering finances; copy-reading manuscripts and scouting in-bound scripts.

Various production contracts at Talkback Thames (Freemantle Media) and RDF Media (Radar) working on several satirical productions and pilots including QI, Never Mind the Buzzcocks, and The IT Crowd.