👋 I'm Soph, A marketing professional with over 11 years of marketing experience and a relentless passion for using the many facets of marketing to create customer loyalty, boost sales, and do good. Currently the Marketing Manager at Kinexus, I'm responsible for developing and implementing the company's marketing strategy while generating leads, building community, and promoting the Kinexus brand amongst industry. I've had repeated success spearheading yearly and project-based marketing plans and strategies from start to finish - yes, I'm a real do-it-all kinda gal. But my favourite project to date has been the company's rebrand in 2016.Specialties include:Strategy, inbound marketing, branding, CRM software management, websites, analytics, social media, customer experience and content marketing.Competencies: WordPress, Marketo, Buffer, MailChimp, Google Analytics, Survey Monkey, Canva, Typeform, Hootsuite, ATS Broadbean, CRM Bullhorn, GetResponse, CoScheduel, Social Media and the Microsoft suite.