Sophie Perrier - De Villanfray Email and Phone Number
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Experience acquired within International Groups Leader of RETAIL in Mass Retail and Specialized Distribution of Mass Market and Luxury Goods on the FMCG, Beauty and Fashion markets allowing to combine: > the MASS MARKET know-how: management, process, organization, power of execution, rationalization and profitability of space, return on investment. > LUXURY know-how: attention to detail, service and customer proximity, storytelling, scenography of the offer COMPETENCIES: > In-depth knowledge of the functioning and cross-channel challenges of mass and specialised retailing. > Definition and support for new brand positioning, implementation of multi-channel operational action plans and business plans, construction and management of performance monitoring indicators. > Operational expertise in Retail in the Marketing and Sales areas: Private Label Product Development, Purchasing, Category Management, Merchandising, Network Management. > Optimization of "Shopping Experience" based on a strong customer culture. > Management: Organising, leading and developing large multidisciplinary teams in complex and changing organisations.
Simpplier : Easy And Competitive Sourcing
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AssociéSimpplier : Easy And Competitive Sourcing May 2019 - Present
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General ManagerL'Oréal Sep 2015 - Dec 2018Retail Excellence 4 - Subsidiary Retail FranceConseiller les Marques de l’Oréal et mettre en œuvre les Bonnes Pratiques du Commerce -
Commercial Director FranceCamaieu International Oct 2012 - Jul 2014Lille Area, FranceMember of the International Management Committee 1,500 p. in 320 stores, 18 regional managers direct report - Turnover 375 M€. ➢ Define, within the framework of the strategic plan, the commercial and functional priorities aimed at achieving turnover and RO objectives. -
Merchandise, Procurement And Operational Marketing DirectorSephora - Groupe Lvmh Oct 2008 - Oct 2012Boulogne-Billancourt Area, FranceMember of the Management Committee France 30 p. including 5 direct reports - Turnover €1.2 Bn. Differentiate the brand through a creative and innovative approach to assortment, merchandising, services and point-of-sale promotion. -
Merchandise Director FranceCarrefour Oct 2005 - Dec 2007For 220 Hypermarkets, Define and implement an operational marketing strategy (assortment, pricing, communication, merchandising) that is innovative and responsive, enabling profitable growth in a deflationary context and with a view to reducing costs. ➢ Managing Purchasing for the 70 parapharmacies -
Category Management Director FranceCarrefour Apr 2003 - Sep 2005Designing and implementing a purchasing strategy to serve the marketing strategy of Hypermarkets ( 220 stores), Supermarkets ( 1000 stores) and Proximity Brands in a changing legal and organisational context. ➢ Define an operational marketing strategy for hypermarkets and implement it by building relationships of trust with stores.> Purchasing budget : € 2.4 billions
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Fmcg Private Label European DirectorCarrefour Apr 1999 - Apr 2003Design and implement a purchasing / marketing strategy aimed at developing the Carrefour brand internationally in 4 European countries (France - Spain - Belgium - Italy) in a context of independence of the Business Units. ➢ Intensify the massification and coverage of purchases in these 4 countries.
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Quality DirectorCarrefour Apr 1995 - May 1999
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Product ManagerCarrefour Feb 1993 - Mar 1995
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Junior Product ManagerYves Rocher Jan 1992 - Jan 1993 -
Recherche Et DéveloppementL'Oréal Apr 1989 - Jun 1990
Sophie Perrier - De Villanfray Education Details
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Institut Français Du Management De Transition -
Brands Of Luxury - Lvmh Training -
Master Of Science (Ms) -
Club International Des Managers D’Entreprises – Essec (09/2003 – 06/2004).
Frequently Asked Questions about Sophie Perrier - De Villanfray
What company does Sophie Perrier - De Villanfray work for?
Sophie Perrier - De Villanfray works for Simpplier : Easy And Competitive Sourcing
What is Sophie Perrier - De Villanfray's role at the current company?
Sophie Perrier - De Villanfray's current role is Interim Mangemeer - General ManagerRetail Specialist FMCG/ Fast Fashion / Cosmetics/ Mass market / LuxeProcurement and Trade Marketing.
What is Sophie Perrier - De Villanfray's email address?
Sophie Perrier - De Villanfray's email address is so****@****free.fr
What is Sophie Perrier - De Villanfray's direct phone number?
Sophie Perrier - De Villanfray's direct phone number is (068)-040*****
What schools did Sophie Perrier - De Villanfray attend?
Sophie Perrier - De Villanfray attended Institut Français Du Management De Transition, London Business School, Insead, Institut Supérieur De Gestion, Université Paris Sud (Paris Xi), Club International Des Managers D’entreprises – Essec (09/2003 – 06/2004)..
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