S. Sorin S. Email and Phone Number

• developing partnership relations with clients by establishing work objectives, evaluating market requirements, planning the product promotion activities and creating client constancy programs;• reaching the established profitability target and sales volume, achieving and implementing product promotion strategies and instruments by commercial and promotional policies;• elaborating, developing and implementing marketing concepts by market and development studies, creating the sales system;• identifying markets and evaluating development trends;• sale consulting for clients by improving performance through cost control.

• defining and identifying the addressable market segment, inventorying the same, setting up required databases, putting into operation the approaching system for such segment, and reporting the progress in effective segment penetration;• studies providing permanent information related to the market where the company activates; requirement for substantiating strategies and policies based on accurate information supplied by market diagnose and forecast studies;• meeting clients / organizing a „direct mail’’ (mailing catalogues, personalized materials and letters at client's headquarters) / organizing „drop mail’’ (inserting in folders or flyers in mailboxes, with new products) / Internet sales (fixed or moving advertizing, links, banners);• when launching a product, initiating a promotional campaign or implementing a new distribution channel, the income flow compared with expenses made for the same have been taken into consideration, and from such efforts vs. effects analysis a profit absolutely needs to result; otherwise the marketing analysis should be abandoned or modified, for obtaining actual results.

• gathering information required for setting up and completing the company database;• studying the market structure concerning similar producers: quality, technical level, product price;• market research studying the perspectives for selling a product, conditions for being successful with that product, market potential concerning the access in the respective market;• analyzing the product behavior results from the point of view of the response to the market/beneficiary request and behavior after delivery.

• identifying the categories of clients which supermarkets wish to attract;• defining the reason for which supermarkets may be attractive for those/certain category of clients (vision, purchasing power, area emplacement);• evaluating competitors in order to implement and sell its own goods by making clients constant;• sponsoring actions and humanitarian actions.

• large orientation towards specific directions to be followed concerning various types of agricultural products, client segment, aggregate business direction;• carrying on activities for building, retrieving or improving the perception on a company brand or a specific range of agricultural products by organizing symposiums, conferences, seminars, panels, interviews being published in newspapers and magazines, participating in fairs and exhibitions in the field, meetings with all clients and possible partners;• selecting and proposing various types of advertizing (audio, video, graphics, Internet), various advertizing channels (TV, radio, publications, prints, Internet, panes);• identifying trends in market development, as well as segmentation possibilities thereof, evaluating present and future necessities of potential clients, designing and manufacturing products and providing services required for satisfying the needs thereof, product promotion and management in order to achieve the established strategy and planned profit.