Jake Soroka

Jake Soroka Email and Phone Number

CMO at CheckSammy. Sustainability as a Growth Model. @ CheckSammy
Jake Soroka's Location
Los Angeles, California, United States, United States
Jake Soroka's Contact Details
About Jake Soroka

Mobile-first Growth Marketing Leader, expert in Acquisition, Activation, Retention and Monetization. I believe Brand and Performance Marketing are alternate sides of the same coin - equal parts Einstein and Dali.

Jake Soroka's Current Company Details
CheckSammy

Checksammy

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CMO at CheckSammy. Sustainability as a Growth Model.
Jake Soroka Work Experience Details
  • Checksammy
    Chief Marketing Officer
    Checksammy Aug 2022 - Present
    Dallas, Tx, Us
    We combine cutting-edge technology with a service offering that complements existing waste management solutions. More directly, we can solve your unexpected waste emergencies on-demand, same-day and cheaper than our competition by leveraging our network of waste haulers. We're pioneers in Smart Sustainability projects - designed to reduce disposal costs while diverting away from landfills. Our goal is cost less while generating more value, so it's a win-win-win for our clients, CheckSammy, and our planet.
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  • Scentbird
    Chief Marketing Officer
    Scentbird Jun 2021 - Aug 2022
    New York, Ny, Us
    D2C Fragrance & Beauty Subscription BrandNavigated iOS14 impact by applying common sense and smart Growth Marketing principles to a shifted landscape. Chaos truly is a ladder, and we emerged stronger than ever.
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  • Operam, Inc.
    Svp, Growth Marketing & Strategy
    Operam, Inc. Dec 2018 - Jun 2021
  • Operam, Inc.
    Director Of Growth Marketing
    Operam, Inc. Mar 2017 - Nov 2018
    Data-driven agency focused on theatrical, e-commerce and home entertainment marketing• Built data-driven performance marketing department from the ground up• Implemented mobile-first social-optimized creative engine, increasing average CTR by 65%• Leveraged organic social efforts to build custom audiences and customer engagement • Created a multivariate testing regime with Data Science, improving CPA by 56% in 6 months
  • Scopely
    Product Marketing
    Scopely Jul 2015 - Feb 2017
    Culver City, California, Us
    Industry-leading publisher of F2P mobile games such as Yahtzee and The Walking Dead: RTS• Led strategy for User Acquisition, Marketing Analytics, game launches and player experience • Worked directly with Apple and Google to develop co-marketing programs and App Store featurings• Responsible for full-funnel global App Store Optimization (ASO) for all mobile games• Set strategy for push messaging, CRM, email marketing and organic social content
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  • Olympian Group
    Vp Marketing
    Olympian Group Aug 2012 - Jul 2015
    International online gaming operator and marketing management for brands such as GR88 and Mojo Affiliates• Oversaw all User Acquisition Programs (PPC, Affiliate, Social, Search, Referral and more)• Drove full-funnel Conversion Optimization and Lifecycle Marketing programs • Implemented data-driven A/B testing and optimization regime• Increased Net Revenues by 305% and New Paying Customers by 322% in first year
  • Europa Point Interactive
    Director Of Acquisition & Lifecycle Marketing
    Europa Point Interactive Apr 2008 - Aug 2012
    Interactive agency specializing in marketing management, UX, BI, and software development projects to the international gaming industry• Oversaw $5+ million marketing budget for major Poker, Sports and Social Casino brands • Increased New Customer Acquisitions by an average of 86% annually over 4 years• Increased Player Retention metrics by 200% over 4 years
  • Bodog Entertainment
    Director Of Conversion & Retention Marketing
    Bodog Entertainment Apr 2006 - Mar 2008
    Global leader in Internet gaming and integrated digital entertainment• Oversaw strategic planning and tactical execution of all product channels• Worked with Product Managers to set objectives, develop strategies and kickstart new initiatives• Led a team of 16 in all aspects of marketing, UX, development, project management, analytics, and Customer Service• Successfully instituted brand-building initiatives while growing overall and per-user revenues
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  • Bodog Entertainment
    Product Marketing Manager
    Bodog Entertainment Jun 2005 - Apr 2006
    Global leader in Internet gaming and integrated digital entertainment
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  • Visiphor (Formerly Imagis)
    Product Manager
    Visiphor (Formerly Imagis) Aug 2004 - Jun 2005
    Developer of secure data sharing solutions, facial recognition and biometrics software in the justice and healthcare industries• Oversaw development of Visiphor's biometric and metadata management client software• Worked with stakeholders including the RCMP, VPD and DHS on data-sharing solutions• Developed product launch strategies and developed stakeholder partnerships
  • Exigency Consulting
    Principle
    Exigency Consulting Sep 2002 - Aug 2004
    Agency specializing in user experience, business intelligence, and consumer marketing projects for the gaming industry• Operated consulting firm specializing in high-tech marketing and user-focused software design • Created software requirements specifications and long-term user support strategies• Created marketing plans, launch strategies, and post-mortem evaluations
  • Inphinity Interactive, A Division Of Sportingbet Plc
    Senior Product Manager
    Inphinity Interactive, A Division Of Sportingbet Plc Mar 1999 - Sep 2002
    Leading developer of online gaming software and support applications• Led Product Management across all product verticals and complementary software solutions• Delivered corporate and product presentations to potential clients and business partners• Responsible for strategy, planning, and management of client marketing campaigns• Initiated marketing campaign initiatives, launch strategies and software development projects
  • Cansel
    Marketing Product Manager
    Cansel Nov 1997 - Mar 1999
    British Columbia, Ca
    North America’s largest retailer of GPS, laser and survey equipment• Responsible for product pricing strategies, promotional efforts and products launches• Oversaw redesign of corporate identity, e-commerce website, brochures and all print ads
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Jake Soroka Skills

Conversion Optimization Digital Marketing Mobile Marketing Product Marketing Affiliate Marketing Online Marketing Crm Online Advertising Strategy Email Marketing Web Analytics Marketing Ppc Creative Direction Advertising Seo Digital Strategy Sem Social Media Marketing Content Strategy Customer Acquisition Marketing Communications User Experience E Commerce Pay Per Click Database Marketing Campaign Management Direct Marketing Media Buying Web Marketing Analytics Product Management Marketing Strategy Entrepreneurship Search Engine Marketing Copywriting Integrated Marketing Customer Relationship Management Mobile Devices Google Analytics Google Adwords Management Lead Generation Affiliate Management Landing Page Optimization Online Lead Generation Influencer Marketing App Store Optimization A/b Testing Growth Strategies Growth Marketing Data Driven Marketing Performance Based Marketing

Jake Soroka Education Details

  • Ubc Sauder School Of Business
    Ubc Sauder School Of Business
    Marketing
  • Prince Of Wales
    Prince Of Wales
    Marketing

Frequently Asked Questions about Jake Soroka

What company does Jake Soroka work for?

Jake Soroka works for Checksammy

What is Jake Soroka's role at the current company?

Jake Soroka's current role is CMO at CheckSammy. Sustainability as a Growth Model..

What is Jake Soroka's email address?

Jake Soroka's email address is bi****@****ail.com

What is Jake Soroka's direct phone number?

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What schools did Jake Soroka attend?

Jake Soroka attended Ubc Sauder School Of Business, Prince Of Wales.

What skills is Jake Soroka known for?

Jake Soroka has skills like Conversion Optimization, Digital Marketing, Mobile Marketing, Product Marketing, Affiliate Marketing, Online Marketing, Crm, Online Advertising, Strategy, Email Marketing, Web Analytics, Marketing.

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