Shaina Otero-Strouts Email & Phone Number

Orlando, Fl, Us

Orlando, Florida, United States

Orlando, Florida Area

·Selected to launch Macy’s Credit Services in Bogota, Colombia (April- May 2017). Responsible for creating CBTs and ILT courseware, facilitating material, and providing feedback to create a streamlined experience for all 48 offshore frontline associates, 2 Managers, and trainers.·Analyzed and assisted with development of adult education learning materials for training programs and performance tools across multiple lines of business by continual review of courseware, providing feedback to enhance overall product quality of deliverables from project inception to delivery·Collaborated with internal business partners to improve training across four centers and operational areas to improve clarity and consistency of new hire and reinforcement material·Delivered training in a blended learning environment, utilizing e-learning tools and multi-media based learning; Facilitated more than 1500 classroom hours in 2017; On-boarded an average of 450 associates across 5 lines of business annually

Tampa/St. Petersburg, Florida Area

·Forecasted, tracked, and analyzed cash flows across various entities within the company.Resolved issues related to foreign currency exposures, book-keeping records, and firm cash balances. Analyzed, developed, and enhanced existing cash-flow tracking models to identify and avoid liquidity fluctuations·Developed close relationships with trading desks, operations departments, and financial control groups to improve communication and cash-flow reporting, as well as, minimize unanticipated liquidity swings.·Created and implemented training manuals for broker dealer funding functions to facilitate the learning process.·Trained employees in Cash Management and Treasury functions including: broker dealer entity funding, disbursements, and foreign currency funding.·Managed and participated in ongoing UAT (User Acceptance Testing) to improve Treasury and Cash Management system structure.·Performed Ad-hoc reporting and projects, ranging from system design and enhancement to work-flow process re-engineering.

Tampa/St. Petersburg, Florida Area

·Assisted in developing internet presence, improving search rankings, developing a social media strategy and improving visibility over time·Managed internet marketing campaigns in partnership with Google Analytics·Coordinated all print advertising with individual publications, to include correspondence, meeting ad specifications and deadline requirements, negotiating ad costs, contract completion and ad proof development, inclusive of working with ad graphic design firm·Monitored industry trends to ensure marketing strategies were competitive

Tampa/St. Petersburg, Florida Area

·Acted as liaison between TBB and White House Communication Center, FBI, Department of Homeland Security, FDLE, NFL in preparation for Super Bowl XXLIII, tracked budgets, orchestrated pre-game festivities, athletes, sponsors, and VIP, Managed crowd flow and security, including secure transportation of Super Bowl trophy·Extensive experience coordinating response and task completion with law enforcement, government and other professional organizations to resolve conflicting priorities, agendas and goals·During home games, assisted Team Owners and VIP guests in the Owners’ Suite at Raymond James Stadium ensuring first class game day experience

Tampa/St. Petersburg, Florida Area

·Coordinated all print advertising with individual publications, meeting ad specification and deadline requirements, negotiating costs, contract completion and ad proof development- inclusive of working with ad graphic design firm·Oversaw projects progress through all phases of creative development; assisted with development of comprehensive project schedules and monitored progress to ensure that campaign outreach and exposure was maximized·Conducted competitor research, managed client projects and presented analysis research in client meetings·Drafted body of copy and design ideas for new products·Prepared marketing statistics and information on referrals, introductions, networking activity, events and new clients for President and CEO·Secured approvals for all estimates from agencies and external business partners·Assisted with coordination of annual International Consumer Electronics Show