As the Founder and Chief Visionary Officer of Soundsmiths, a global leader in music and sound experimentation, my mission is to create, innovate, and collaborate with brands and creatives who share our vision for pushing boundaries and redefining auditory experiences. At the heart of Soundsmiths is experimentation—where creativity meets technology to deliver distinctive, immersive sound solutions for brands, games and Film/TV shows. My role is hybrid, blending strategic leadership with… Show more As the Founder and Chief Visionary Officer of Soundsmiths, a global leader in music and sound experimentation, my mission is to create, innovate, and collaborate with brands and creatives who share our vision for pushing boundaries and redefining auditory experiences. At the heart of Soundsmiths is experimentation—where creativity meets technology to deliver distinctive, immersive sound solutions for brands, games and Film/TV shows. My role is hybrid, blending strategic leadership with hands-on creative execution. Whether it’s shaping the company’s long-term vision, overseeing the creative direction of high-profile projects, developing new business opportunities, or ensuring the excellence of our audio post-production work, I’m committed to pushing the boundaries of what's possible through sound. I also get on the tools, designing sound and composing where necessary. I lead Soundsmiths in delivering high-impact soundscapes that resonate with audiences and enhance storytelling across industries. From brands like Nike, Adidas, McLaren, Pepsi, Red Bull, and Universal, to leading innovators in tech, entertainment and gaming such as Spotify, Activision, 2K Games, and Skybound Games, our work has earned the trust of top-tier clients globally.Key Areas of Expertise:Brand Vision & DevelopmentCreative Direction & StrategyMusic Supervision & LicensingAudio Post-Production & Sound DesignComposition & Music ProductionBusiness Development & PartnershipsMarketing & Growth StrategyTeam Leadership & CollaborationTrusted By: Nike, Adidas, Estee Lauder, McLaren, Deloitte, Skydance, Paramount, Universal, KIA, Pepsi, Manchester United, Redbull, Vans, Activision, UEFA, Vizio, Ruroc, Jaguar, Splice, Spotify, Lays, Skybound Games, 2K Games, Hennessy, Courvoisier, and more. Show less

As the Founder and Chief Visionary Officer of Soundsmiths, I lead the vision and strategy for our sample pack label on Splice, dedicated to delivering high-quality audio samples and loops for musicians, producers, and sound designers.Key Responsibilities:Vision & Strategy: Defined and implemented the creative vision and strategic direction for Soundsmiths, ensuring alignment with industry trends and customer needs.Sample Pack Development: Oversaw the creation of original… Show more As the Founder and Chief Visionary Officer of Soundsmiths, I lead the vision and strategy for our sample pack label on Splice, dedicated to delivering high-quality audio samples and loops for musicians, producers, and sound designers.Key Responsibilities:Vision & Strategy: Defined and implemented the creative vision and strategic direction for Soundsmiths, ensuring alignment with industry trends and customer needs.Sample Pack Development: Oversaw the creation of original sample packs from concept to production, collaborating with artists to ensure exceptional sound quality.Collaboration: Worked closely with a diverse range of artists and sound designers to curate unique and inspiring sound collections that resonate with our audience.Marketing & Promotion: Developed and executed marketing strategies to promote Soundsmiths sample packs on platforms like Splice and social media, increasing visibility and engagement.Community Engagement: Fostered relationships with the music production community, actively responding to feedback to understand their needs and preferences.Quality Control: Ensured all sample packs met high standards of quality and usability through regular reviews and updates.https://splice.com/sounds/labels/soundsmiths Show less

Original music and sound design for On Runnings latest film showcasing two star triathlon athletes as they compete in training for the Paris Olympics

Sun Creature invited me to take lead on the entire sonic output of this high octane film for Supercell and the Brawl Stars franchise. We settled on a superhero style orchestral score mixed with drum and bass beats combined with cinematic hyper real sound design.

2K brought me on to take charge of the post production audio for the title sequence and first episode of their brand new short form series for the Midnight Suns franchise. Together with the directors Mike and Payne we brainstormed the sonic direction of the film. I then created all the SFX, background, foley and oversaw the dolby atmos mix.

I composed a dark time jazz meets hybrid electronica piece to accompany a film created by the talented folks at Electric Theatre Collective. The Tag Heuer film was then projected onto one of the biggest canvas’ on the planet, the Burj Khalifa in Dubai.

I collaborated with Sam Price & Space Between on the music composition for a series of films for Nike & JD sports. I created off shoots of underground electronica mixed with genres that match each of our hero’s personalities.

I partnered with Shotopop & DDB Chicago to create the music and sound for a series of nine animations for Miller Lite, for the start of the NFL season.Featured teams are the Falcons, Ravens, Bills, Cowboys, Packers, Vikings, Steelers, Buccaneers, and the Titans.

Kuva commissioned me to create the sound track for Immaterial Volumes, an installation that references chaos theory and the concept of emergent behaviour.

FD got me involved to create the music for their space inspired visual collaboration with Vizio. The final OST featured psychedelic guitars, pitched vocals & huge 80's pads.

Ruroc brought us on to create a sonic punch of hyper real sound design mixed with visceral engines and a light serving of the cold drill beats.

I had the pleasure of teaming up with the legends at FPS on this electrifying film for Adidas and UEFA. I created lighting infused SFX that intertwine with a high octane hybrid electronic score.