Our software development teams provide business driven solutions in a variety of industries, including Media/Advertising, secure healthcare technology, e-Commerce and more. Our project & product managers oversee development and coordinate with clients to bring technology solutions to market quickly and cost effectively – often as an “IT Team in a Box”. Providing expert level CTO and development services in an on demand setup allows our clients access to the best possible resources in a cost-efficient manner.As Marketing Associate, my responsibilities include:º Build and optimize marketing campaigns in several channels, with an eye towards increasing efficiency of marketing.º Efficiently and creatively grow the Sparkway customer base through Email, Social Media (LinkedIn, Facebook, Twitter, etc), B2B Callingº Actively investigate and identify high-potential opportunities to test and incorporate into channel strategy (e.g., audience / creative optimization)º Daily management, reporting and optimization of campaignsº Assist with other marketing initiatives as assigned