Samantha Bricknell, Csm Email and Phone Number

As an experienced Learning Experience Designer, I've had the privilege of creating engaging, impactful learning solutions for multiple organizations and domains over the past 5+ years. At the core of my design philosophy is the belief that anyone can learn, given the right conditions. Whether working with frontline staff or highly technical teams, I leverage proven and repeatable frameworks like SAM, Backwards Design, and Androgogy to deeply understand learners' needs, preferences, and motivations. This allows me to transform complex information into intuitive, skills-focused learning experiences.Currently I am focused on preparing Amazon data center technicians to service advanced AI/ML infrastructure. I have successfully applied Gagne's 9 Events and Mayer's Multimedia Principles to increase engagement by 26% and the recapture nearly $26 million in profit over 5 months. My background in news reporting and blogging has helped me transform complicated content into accessible and engaging learning experiences for diverse audiences, while maintaining a keen eye for visual and grammatical detail. At my core, I'm a creative problem-solver who thrives on combining technical expertise with innovative thinking to deliver measurable business results. I love talking L&D, and would welcome the opportunity to discuss how I do what I do, and how you do what you do.