Steve Crowe

Steve Crowe Email and Phone Number

Senior Vice President Consumer Marketing @ People Inc.
Des Moines, IA, US
Steve Crowe's Location
Des Moines Metropolitan Area, United States, United States
About Steve Crowe

Marketing and Technology executive with 20 years experience in Direct Marketing, Database Marketing, Email and Automation, Audience Development, Landing Page Marketing, Content Marketing, Lead Generation, and Predictive Analytics. My philosophy is to track and measure ROI metrics on all campaigns.Technology and SAAS Product Management experience includes development and implementation of database solutions as both a marketing lead and as a technology provider. Launched software products for email deployment, email automation, database, landing page and lead generation.Client management experience includes leading marketing teams with a variety of internal customers as well as leading an organization supporting marketing technology for 90 media clients.

Steve Crowe's Current Company Details
People Inc.

People Inc.

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Senior Vice President Consumer Marketing
Des Moines, IA, US
Steve Crowe Work Experience Details
  • People Inc.
    Senior Vice President Consumer Marketing
    People Inc.
    Des Moines, Ia, Us
  • Dotdash Meredith
    Senior Vice President Consumer Marketing
    Dotdash Meredith Dec 2021 - Present
    New York, Us
  • Meredith Corporation
    Vice President Consumer Marketing
    Meredith Corporation Aug 2016 - Dec 2021
    Des Moines, Ia, Us
  • Hallmark Data Systems
    General Manager
    Hallmark Data Systems Jul 2011 - Jul 2016
    Skokie, Il, Us
    Hallmark Data Systems is the leader in Business to Business Publishing Database management services. We offer marketing solutions for Subscription management, Broadcast Email, Social Media tools, Database management, Lead Generation, and Web Hosting, providing an integrated solutions for our clients' marketing needs.
  • Hallmark Data Systems
    Chief Operating Officer
    Hallmark Data Systems Jan 2011 - Jul 2013
    Skokie, Il, Us
    Hallmark Data Systems is the leader in Business to Business Publishing Database management services. We offer marketing solutions for Subscription management, Broadcast Email, Social Media tools, Database management, Lead Generation, and Web Hosting, providing an integrated solutions for our clients' marketing needs.
  • Time Inc.
    Vice President Customer Acquisition
    Time Inc. 2009 - Jan 2011
    New York, Ny, Us
    Responsible for new customer acquisition marketing for 20 Time Inc brands. Building overall strategy, P/L and budgeting for customer acquisition business of over $100 million in revenue. Oversee hiring, training and development of 25 person international staff managing marketing and testing plans for both online and offline channels. Share and leverage best practices across entire portfolio of brands and consolidate learning and responses for the division. Streamline and standardize processes to result in more efficient workforce.
  • Time Inc.
    Brand Vice President, Southern Living Magazine
    Time Inc. 2008 - Jan 2011
    New York, Ny, Us
    Oversee Southern Living Brand functions including P/L responsibility for one of Time Inc’s largest brands and generating 2.8 million in guaranteed monthly circulation. Responsible for all business channels including retail, retention marketing, acquisition, and business development to generate over $50 million in revenue. Manage consumer research program to understand consumer and steer editorial direction.
  • Southern Progress Corporation
    Vice President Consumer Marketing
    Southern Progress Corporation 2006 - 2008
    Birmingham, Alabama, Us
    Led 36 person cross function consumer marketing team with responsibility over 7 Southern Progress magazine brands totaling 9 million monthly circulation and over $100 million in revenue. Responsible for all consumer marketing functions including acquisition, retention, online sales, retail, database operations, business development, and ancillary product sales.
  • Southern Progress Corporation
    Group Consumer Marketing Director
    Southern Progress Corporation 1996 - 2006
    Birmingham, Alabama, Us
    Progressed through consumer marketing ranks from Marketing Manager of Southern Living magazine in 1996 to Group Consumer Marketing Director having overall business responsibility and marketing functions for all Southern Progress titles totaling 9 million circulation and over $100 million in revenue.
  • University Of Alabama At Birmingham
    Annual Fund Manager
    University Of Alabama At Birmingham 1994 - 1996
    Birmingham, Al, Us
    Developed and executed annual giving programs for University of Alabama at Birmingham's 12 schools soliciting donoations from its varied constituencies.
  • Frmc
    Program Director
    Frmc 1992 - 1994
    Account manager developing and executing annual giving programs for some of the most presitigious colleges, universtites, and medical programs. Raising millions of dollars for company's clients included Vanderbilt, University of Georgia, Tulane, and Case Western Reserve.

Steve Crowe Skills

Direct Marketing Database Marketing Marketing Strategy Email Marketing Product Management Analytics Online Advertising Lead Generation Strategy Marketing Analytics Marketing Integrated Marketing Publishing Digital Marketing Management Staff Management Online Marketing Customer Acquisition Social Media B2b Leadership Digital Media Digital Strategy Budgets Business Development Strategic Planning Strategic Partnerships Direct Mail Customer Retention Web Analytics E Commerce Training Segmentation Business Strategy Process Improvement Fundraising Creative Strategy Social Networking Marketing Research Retail Program Management Mobile Marketing Customer Insight Change Management Business Intelligence Mergers And Acquisitions Multi Channel Marketing Sales Analysis New Business Development

Steve Crowe Education Details

  • The University Of Alabama
    The University Of Alabama
    General
  • University Of Alabama At Birmingham
    University Of Alabama At Birmingham
    Mba

Frequently Asked Questions about Steve Crowe

What company does Steve Crowe work for?

Steve Crowe works for People Inc.

What is Steve Crowe's role at the current company?

Steve Crowe's current role is Senior Vice President Consumer Marketing.

What is Steve Crowe's email address?

Steve Crowe's email address is st****@****ith.com

What is Steve Crowe's direct phone number?

Steve Crowe's direct phone number is +184798*****

What schools did Steve Crowe attend?

Steve Crowe attended The University Of Alabama, University Of Alabama At Birmingham.

What skills is Steve Crowe known for?

Steve Crowe has skills like Direct Marketing, Database Marketing, Marketing Strategy, Email Marketing, Product Management, Analytics, Online Advertising, Lead Generation, Strategy, Marketing Analytics, Marketing, Integrated Marketing.

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