Erin Taylor

Erin Taylor Email and Phone Number

Digital and Content Marketing Specialist | DFCU Financial @ DFCU Financial
Riverview, FL, US
Erin Taylor's Location
Riverview, Florida, United States, United States
Erin Taylor's Contact Details
About Erin Taylor

I'm Erin and I support brands through storytelling (aka: solid, creative content) as they express their value within Tampa Bay. I prefer personal connections with the people that work, live and play in our local community - because you all make our area a dynamic and fabulous place to be!My mantra: You can’t stand out, if you don’t stand up.My belief: What if the hard work we loved as kids, makes us the adults we are today.For those challenging times: Dance in the rain.As a Tampa Bay Marketing Specialist with exceptional writing, editing and storytelling skills. I have worked with industry leaders in fitness, manufacturing, power services, construction, photography and banking arena. Skills include content marketing, B2B and B2C communications, internal and external communications, social media marketing, event planning and web content development. Adaptable, goal-oriented, intrinsically motivated and eager to assist in and take on all aspects of marketing activities for a progressive organization. I love new challenges and adopting new communications tools.I believe in a client-focused approach in marketing. By collaborating with sales, consultants and professionals in the industry, I am able to support and coordinate straightforward print resources, a strong online presence, and a variety of networking opportunities through trade shows and events. All of these resources are intended to assist the clients in making qualified business decisions.HIGHLIGHTS OF SKILLS & QUALIFICATIONS • Master’s Degree in Mass Communications • Event & Tradeshow Planning • Organic SEO Implementation• B2B and B2C Marketing • Internal/External Communications• Onboarding Training• Client/Vendor Relations • Digital MarketingSOFTWARE EXPERIENCE • Adobe Suite • MS Office Software • Client Management Systems: HubSpot, NetSuite• Content Management Systems: WordPress, SquareSpace, Wix• E-mail Marketing Platforms: Mailchimp, Constant Contact, SalesForce• Canva ProOpinions expressed via LinkedIn are strictly my own.

Erin Taylor's Current Company Details
DFCU Financial

Dfcu Financial

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Digital and Content Marketing Specialist | DFCU Financial
Riverview, FL, US
Website:
dfcufinancial.com
Employees:
585
Erin Taylor Work Experience Details
  • Dfcu Financial
    Digital And Content Marketing Specialist | Dfcu Financial
    Dfcu Financial
    Riverview, Fl, Us
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  • Dfcu Financial
    Digital & Content Marketing Specialist | Dfcu Financial
    Dfcu Financial Jan 2023 - Present
    Dearborn, Michigan, Us
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  • Dfcu Financial
    Digital & Content Marketing Specialist | First Citrus Bank
    Dfcu Financial Apr 2022 - Jan 2023
    Dearborn, Michigan, Us
    I am the front line of communication between our brand and client. In my role, I am responsible for managing and executing content through all digital assets and communications platforms. I work closely with Bank leadership, team members and agencies to develop effective, timely and evolving strategies through internal and external communications that support the growth of the Bank and strengthen company culture.Essential Duties and Responsibilities • Digital content management of company website, external email communications, landing pages and social media • Adhere to brand guidelines• Build photo and video library• Maintain editorial calendar and project management tracker• Research and assist in writing speaking points, presentations, and other communication materials• Monitor, track and report media coverage of the Bank• Develop presentations for thought leaders, as well as for internal associate development• Curate and create content to share on social channels• Develop creative assets for use in organic and paid media (digital channels)• Own the creation of blogs, videos, print collateral, press releases and webpages• Write, proofread, design and schedule/automate email communications• Play a lead role in internal communications • Utilize analytics and reporting to evaluate performance on digital experiences and provide recommendations • Support donation and sponsorship requests • Assist in coordination of internal and external events• Keep it Fun!HIGHLIGHTS• Supported onboarding process with implementation of New Associate Gifts, which we also rolled out to all current associates.
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  • Dfcu Financial
    Digital Marketing Coordinator | First Citrus Bank
    Dfcu Financial Apr 2021 - Apr 2022
    Dearborn, Michigan, Us
    In her role, Erin is responsible for providing daily support to the Bank's digital presence, implementing marketing initiatives and activities, and assisting with First Citrus Bank events. Works closely with leadership, operations and outside agencies and vendors to coordinate and execute campaigns. - Implementation of HubSpot Marketing for email automation and social media monitoring/scheduling- Content and graphic creation for social media, landing pages, web pages, and email communications- Support colleagues with brand consistency and social media messaging- Analyze, evaluate and report on digital communication tacticsSocial Media Highlights:- Introduced Instagram as part of the Bank's social media platform in 2021- Grew LinkedIn Followers by 67% (from 770+, last updated this metric May 2022)- Grew Twitter Followers by 277% (from 13+, last updated this metric May 2022)- Grew Facebook Audience by 43% (from 358+, last updated this metric May 2022)
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  • Marketing (Freelance)
    Marketing Specialist
    Marketing (Freelance) May 2018 - Present
    Create website and social media content for various local & national clients – on demand. In 2018, successfully ranked a company new to the USA first on Google using organic terms and phrases, along with appropriate links from various sources. Created HubSpot process to improve sales and communications with potential and existing members/clients.Clients include business in fitness, photography and maritime industries.
  • Taylor Art Photos
    Creative Content Director
    Taylor Art Photos Jun 2018 - Present
    Riverview, Florida, Us
    Oversees client posing and props for photography sessions to best fulfill the vision of the client and assist the lead photographer. Ensure the overall style or tone desired for each project is articulated through the photographs and set. Work with the lead photographer to create original graphic content for the company’s website, social media pages and other marketing materials. Maintain graphic consistency across all deliverables. Develop artistic concepts with client and team. Responsible for setting up for photo shoots, shooting as a backup photographer, and editing digital images.
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  • J.S. Held Llc
    Marketing Communications Specialist
    J.S. Held Llc Sep 2016 - May 2018
    Jericho, Ny, Us
    J.S. Held is dedicated to becoming the global leader in providing multi-disciplinary construction consulting services to the legal, construction and insurance communities. We specialize in property damage consulting, construction claims consulting, program and project management, environmental consulting, surety services, and dispute resolution services.Action plan included:• Develop and maintain marketing literature content library. • Create engaging brand content for sales and marketing initiatives for web, webinars, printed marketing literature, e-mail campaigns, social media, presentations and other avenues, as needed. • Edit sales and marketing content to ensure consistent tone, messaging and branding. • Update brand website via Content Management System (Craft). • Maintain contacts, clients and leads through NetSuite CRM. • Create, distribute and provide analytics for internal and external communications through e-mail marketing software. • Lead monthly marketing onboarding with new employees to introduce them to brand strategy, as well as coordinate staff bios, CVs and corporate headshots. • Establish close, productive working relationships with vendors. • Maintain event calendar and uncover new business development opportunities.
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  • St. Stephen Catholic Church
    Coordinator Of Faith Formation, K - 5
    St. Stephen Catholic Church May 2015 - Sep 2016
    Plan, prepare and implement processes and programs used in the faith formation of parish youth. Recruit, train and supervise approximately 140 volunteers to teach approximately 700 students in grades kindergarten to 5th grade. Plan retreats, orientations and sacraments for approximately 200 students. Perform regular maintenance on ministry web sites to keep content fresh and relevant. Update social media with program news. Submit timely articles and advertisements to the parish bulletin. Coordinate mass mailings.
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  • The Mom Buzz
    Social Media And Content Manager
    The Mom Buzz Oct 2008 - Sep 2016
    Us
    Wrote editorial pieces, planned editorial calendar, and accepted or rejected submitted content. Sold, scheduled and placed banner advertisements. Other duties included managing page design, cross-checking facts, editing content and handling reader comments. Actively used social media to communicate content to a targeted audience. Grew website audience to a height of 30,000 page views and 20,000 unique visits per month. Partnered with approved sponsors for topics. Coordinated with local media and appeared on local network television to promote content.
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  • Granite Services International, Inc.
    Marketing Specialist/Commercial Analyst
    Granite Services International, Inc. Oct 2006 - Dec 2007
    Tampa, Fl, Us
    Interviewed staff to develop all written content for annual report, brochure and support material for company services. Coordinated with design firms to develop the design of printed pieces. Organized photo shoots for original photography. Researched and negotiated service contracts and purchasing agreements. Wrote internal communications on behalf of the CEO, Commercial Operations and Facility Management. Managed installation and implementation of new security system and building access procedures.
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  • Bekaert
    Marketing Communications Specialist
    Bekaert Jul 2002 - 2006
    Zwevegem, West-Vlaanderen, Be
    Represented the company at major trade shows; coordinated collateral, developed point of purchase displays and contacted potential and current customers. Gathered approximately 1,400 leads per show and prepared follow-up contact. Organized dealer events for over 500 guests; coordinated entertainment, menu, direct mail announcement and pre-event set-up. Created customer-oriented sales incentives. Coordinated with designers to develop dealer-oriented websites, magazines and support material for company products. Organized media contact lists. Wrote press releases for company programs. Researched and purchased ad space in appropriate sources. ROI reporting on marketing activities.
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  • Sirs
    Permission'S Manager
    Sirs Aug 2000 - Dec 2001
    Managed the permission's and subscription's needs of an electronic and print educational publishing company. Handled accounts to purchase articles for five databases, created contractual agreements to purchase these articles, actualized new products to be used in educational settings and oversaw employees to maximize database growth. Acted as a liaison between editors, publishers and others in the field of publishing. Pursued new articles through the use of various communication outlets, such as facsimile, telephone, mailings and e-mail. Created mailers and information packs to be sent out to inform authors and publishers about our organization.
  • Lion Country Safari
    Education Assistant
    Lion Country Safari May 2000 - Aug 2000
    Loxahatchee, Florida, Us
    Created and performed numerous, daily educational presentations for the public. Assisted in promoting Lion Country Safari services. Coordinated customer-oriented events, such as tours and camp activities.
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Erin Taylor Skills

Marketing Communications Social Media Marketing Social Media Marketing Copywriting Marketing Strategy Event Planning Market Research Advertising Event Management Customer Service Strategic Planning New Media Social Networking Online Marketing Corporate Communications Editing Public Relations Media Relations Press Releases Microsoft Excel Facebook Online Advertising Brand Development Digital Marketing Creative Writing Blogging Fundraising Email Marketing Seo Strategic Communications Microsoft Office

Erin Taylor Education Details

  • University Of South Florida
    University Of South Florida
    Mass Communication/Media Studies
  • Florida Atlantic University
    Florida Atlantic University
    Elementary Education

Frequently Asked Questions about Erin Taylor

What company does Erin Taylor work for?

Erin Taylor works for Dfcu Financial

What is Erin Taylor's role at the current company?

Erin Taylor's current role is Digital and Content Marketing Specialist | DFCU Financial.

What is Erin Taylor's email address?

Erin Taylor's email address is et****@****rus.com

What is Erin Taylor's direct phone number?

Erin Taylor's direct phone number is +172720*****

What schools did Erin Taylor attend?

Erin Taylor attended University Of South Florida, Florida Atlantic University.

What are some of Erin Taylor's interests?

Erin Taylor has interest in Copy Writing, Personal Interests, Fun, Marketing Communications, Social Media, Fitness, Running, Bodybuilding, Work Interests.

What skills is Erin Taylor known for?

Erin Taylor has skills like Marketing Communications, Social Media, Marketing, Social Media Marketing, Copywriting, Marketing Strategy, Event Planning, Market Research, Advertising, Event Management, Customer Service, Strategic Planning.

Who are Erin Taylor's colleagues?

Erin Taylor's colleagues are Brad Nyhoff, Daf Jackson, Lexus Schell, Steven Schulman, Daisy (Dee Dee) Clark, Erica Moore, Matthew R. Vermillion, Crpc®.

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