Spencer Mcclung

Spencer Mcclung Email and Phone Number

Principal @ Advisory Firm Three
Nashville, TN, US
About Spencer Mcclung

Partnerships, revenue & ops leader in digital media, sports tech, creator economy, subscription/ecomm, B2B SaaS. HBS MBA. ▪ Lead teams driving user/rev growth: EVP Media & Partnerships, IPSY (2015-2019: 3X rev to $500M+)▪ Scale digital start-ups and own revenue: COO Kin; EVP Sales/BD Launch (from early stage to IPO)▪ Built 3 massive digital creator networks (10k+ creators) w/250M+ followers in sports & women's lifestyle▪ B2B SaaS corp dev/advisor at Cotribute (fintech), Rootnote (data), CERECONS (health) ▪ Fundraising/M&A/IPO: leadership roles in 25+ processes; experienced on both sides of table ▪ MBA from Harvard Business School and a BBA in Finance w/honors from Texas A&M UniversityApproach: Build healthy high-performing teams, align them around select priorities that drive business, then execute with urgency and velocity needed for growth. Principles that I leverage to drive growth:☛☛ People: get ‘the right people on the bus’, and the wrong people off. The latter is as important as the former…leaders embrace healthy conflict and swiftly decide to create amazing teams☛☛ Focus: Align your org around a few priorities. If you have one unifying priority you will get it done - if you have many 'good priorities’ you will get none of them done. 'Good is the enemy of great'☛☛ Velocity: Create a culture of urgency - increase the velocity of impact (push teams out of comfort zones): the right people will respond - it will pull teams together and create purpose.

Spencer Mcclung's Current Company Details
Advisory Firm Three

Advisory Firm Three

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Principal
Nashville, TN, US
Spencer Mcclung Work Experience Details
  • Advisory Firm Three
    Principal
    Advisory Firm Three
    Nashville, Tn, Us
  • Bunches
    Coo, Founding Team, Partnerships
    Bunches May 2022 - Present
    Nashville, Tn, Us
    Building the future of sports fan engagement and the ultimate sports fan community platform...leveraging group chat, AI-powered content & insights and our on chain loyalty points system, REP, to connect and reward fans. At Bunches, we're revolutionizing how fans interact, share, and earn:☛ Spearhead operations, growth, and partnerships teams, resulting in 0 to 1 successful onboarding of first 350k users to platform, at industry leading low CAC, inside first 12 mos of launch☛ Lead partnerships to drive user/revenue growth & launch Bunches network of 2,200+ sports creators, known as Scouts, fan group leaders with 100mil+ followers & 1bil+ social imp/mo☛ Play key role alongside CEO securing millions in VC funding during challenging VC fundraising climate ('22-'24)
  • Advisory Firm Three
    Principal
    Advisory Firm Three Dec 2018 - Present
    AF3 helps tech CEOs and teams accelerate growth, advising in areas such as strat & revenue planning, team building and aligning around key objectives, raising capital.☛ ☛Vertical expertise: uniquely positioned to create value in these spaces: ☛ Creator economy (building large creator networks, monetization, IP, influencer marketing) ☛ Digital media ☛ Subscription/e-commerce models ☛ B2B SaaS ☛ Web3☛ Raised investment Fund 1 targeting creator economy, subscription/e-commerce, B2B SaaS, fintech☛ Examples of advisory work and investments: RootNote (creator economy, B2B SaaS), Co.tribute (fintech, B2B SaaS), and BFA/IPSY (creator economy, beauty DTC subscription/e-commerce)
  • Rootnote
    Advisor/Investor
    Rootnote Sep 2021 - Present
    Indianapolis, Indiana, Us
    (Nashville) Creator Economy; B2B SaaS platform. RootNote provides sports orgs, agencies and digital creators with the very best social data science capabilities to help them grow their brands. Advise/support CEO and team: strategy, scaling channel sales, revenue, partnerships, operations, fundraising
  • Co.Tribute
    Board Member
    Co.Tribute 2018 - Present
    Anaheim, California, Us
    Fintech B2B SaaS: customer acq & engagement platform, credit unions & banksOnboard instantly, increase conversions and expand wallet share. Advise CEO: strategy, scaling channel sales/revenue, partnerships, operations, fundraising/M&A.
  • Ipsy
    Evp, Media And Partnerships
    Ipsy Dec 2015 - Dec 2018
    Santa Monica, California, Us
    Creator Economy. Led Media & Partnerships teams for world's largest beauty subscription/commerce marketplace. Driven by digital creators: $500mil+ rev, 25mil+ members, 180mil+ product reviews, 1bil+ products shipped, 500mil+/mo content views ☛ Led team of 80+ in 7 teams: ☛BD ☛Creator Community ☛Sales & Integrated Marketing☛Socials ☛Programming ☛ Studio ☛Experiential/Events☛ Growth: led teams that played key role in driving organic and paid member growth across member journey (acq> onboarding> retention> monetization): ☛paid subs 3X to 3mil+(2015-'19) ☛ Rev 3X to $500mil+(2015-'19) ☛digital creator network 3X to 8,000+(2015-'18), drove millions of earned media $/mo☛ Creators/Brands: Led partnerships w hundreds of creators; scaled hundreds of branded social campaigns/mo for L'Oréal, Unilever, P&G, Estée Lauder, Shiseido, & LVMH. Negotiated to-own IP w/creators. ☛ Developed partnerships w YT, FB, Insta, Snap, Apple, Spotify, Disney, CAA, UTA, WME, Scooter Braun.☛ Profitable; investors included TPG Growth ($100M Series B in 2015)
  • Kin Community
    Chief Operating Officer
    Kin Community Dec 2012 - Dec 2015
    Los Angeles, California, Us
    Creator economy. Leading women's lifestyle digital creator network w/content across YT, socials, streaming. ☛ Led 50+; teams: Operations, Growth & Rev: ☛Creator Network ☛Content ☛BD ☛Rev ☛Ad Sales ☛Finance ☛Strat Plan ☛HR ☛Legal☛ Growth: Played leading role in pivot & creation of Kin's MCN (multi-channel network); signed partnerships with 100+ leading lifestyle creators resulting in 100mil+ video views/mo in 2 yrs☛ Led Creator Network team responsible for crafting & executing creator partnership strategy, from recruitment/signing through managing and retaining relationships☛ Revenue: Led Ad Sales Team. 20%+ annual growth to $20m+ in 3 yrs; Clients included Target, Gen Mills, P&G, Frito-L, Pepsi, J&J, Unilever, Verizon, Samsung☛ Partnerships: Developed Partnerships w/YT, Facebook, Insta, Disney, WB, Fox, CAA, UTA, WME.☛ Negotiated intellectual property partnerships with digital creators to co-own IP☛ Two-member fundraising team w/CEO. Raised 8 figures with Investors: Corus Entertainment, General Catalyst, Mayfield Fund, Rustic Canyon Partners, Emil Capital Partners, Atomico
  • Cerecons
    Board Member - Corporate Development
    Cerecons 2009 - 2013
    B2B SaaS healthcare data/insights; Led Corp Dev, worked closely w CEO during M&A sale to HCSC
  • Unlimited Innovations
    Board Member
    Unlimited Innovations 2009 - 2013
    Anaheim, California, Us
    B2B SaaS platform; deliver software solutions to clients in the financial services, aerospace/defense & healthcare industries that support their strategic and operational goals
  • Advisory Firm Three
    Principal
    Advisory Firm Three 2009 - 2012
    Advised and invested in: creator economy, digital media, B2B SaaS, fintech, real estate/ag tech▪ Examples: CERECONS (healthcare, B2B SaaS), Unlimited Innovations (fintech, martech, B2B SaaS); Leonie (media, defense contractor); Reliance Nursery (real estate/ag tech)

Spencer Mcclung Skills

Strategy Business Development Strategic Partnerships Entrepreneurship Strategic Planning Team Building Mergers And Acquisitions Leadership Marketing Management Consulting Finance Start Ups Mergers Digital Media Product Management New Business Development Marketing Strategy Business Strategy Professional Services Corporate Development Change Management Executive Management E Commerce Financial Analysis Venture Capital Training Business Planning Analytics Crm Account Management Mobile Devices Cross Functional Team Leadership Competitive Analysis Consulting Saas Real Estate Integration Program Management Business Process Improvement Business Intelligence

Spencer Mcclung Education Details

  • Harvard Business School
    Harvard Business School
    Mba
  • Texas A&M University
    Texas A&M University
    Cum Laude

Frequently Asked Questions about Spencer Mcclung

What company does Spencer Mcclung work for?

Spencer Mcclung works for Advisory Firm Three

What is Spencer Mcclung's role at the current company?

Spencer Mcclung's current role is Principal.

What is Spencer Mcclung's email address?

Spencer Mcclung's email address is sp****@****psy.com

What is Spencer Mcclung's direct phone number?

Spencer Mcclung's direct phone number is +132386*****

What schools did Spencer Mcclung attend?

Spencer Mcclung attended Harvard Business School, Texas A&m University.

What skills is Spencer Mcclung known for?

Spencer Mcclung has skills like Strategy, Business Development, Strategic Partnerships, Entrepreneurship, Strategic Planning, Team Building, Mergers And Acquisitions, Leadership, Marketing, Management Consulting, Finance, Start Ups.

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