Spencer Whiting work email
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Sales and Growth Marketing executive with keen understanding of both operations and marketing, people and business development. Over the past 15 years, honing skills as a world class online marketing optimization expert conducting over 2,500 robust A/B split tests for over 200 clients, resulting in millions of increased revenue for clients. Generating results for good people is very satisfying.Recognized for exceptional interpersonal and customer relationship management capabilities. Work closely with clients. listening for both stated and perceived needs, building rapport and growing the relationship, driving growth and new opportunities through testing.Enjoy mentoring and coaching new employees, sharing and learning from each other. Love being part of productive, creative team. KEY SKILLS*Marketing Optimization *Staff Team Development *Conversion Rate Optimization*Integrated Marketing Strategy *Value Proposition Development *Online Marketing Testing*Integrated Marketing Implementation *Documented Revenue Growth *Documented Lead Growth*Enterprise Marketing *SMB Marketing
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Fractional CmoHumSt. Augustine, Fl, Us -
Executive- Digital MarketingPassing Lane Consulting Llc Apr 2024 - PresentNon profit consulting: Legacy and planned Giving campaigns Major gift campaigns Annual appeals Capital and comprehensive campaigns Moves management implementation and training -
PrincipalWhiting And Company Jul 2016 - PresentPrincipal, Fractional CMO / Strategic CRO marketing practice working with early-stage startups and established direct marketers to maximize marketing performance.Working in the B2C diet, educational, solar, real estate, footwear, furniture, golf industries, and B2B lead generation and Portfolio business sectors. Have consistently created excellent results by identifying the key customer benefits and how to message those benefits for maximum impact.Fractional CMO for Mindfinity.com – Children’s transformational innovation education company- Managed CRO, SEM, Branding, Site build, and retention marketing efforts – 1/2018 – 9/2021 Led multiple website migrations for clients utilizing agency and internal resources, ensuring proper analytics implementation, and optimizing for the site's KPIs.Change and turnaround consulting primarily for three local Jacksonville companies in the legal, spa, and flooring sectors. Engaged in assessing the organizations and revising personnel, marketing, and operations to ensure profitable success for each business’s owners. 9/06 – 8/10Business Optimization consulting practice.Helping small businesses become more profitable through assistance with:✓ digital and traditional marketing✓ conversion rate optimization✓ operations improvements✓ staff development✓ go to market strategies
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MarketingMindfinity Jan 2019 - Apr 2024
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Conversion Experience ManagerPostclick Oct 2021 - Oct 2022San Francisco, Ca, UsAs a part of the Professional Services team I assist our customers and our ML powered platform Postclick to maximize their paid media channels. -
Senior Director Of Sales And MarketingMyers Media Group, Llc Feb 2017 - Jan 2018San Diego, California, Us• Exceeded yearly sales goals by double in first 6 months of employment• Developed new sales strategy for dealing with prospects; anticipated ROI reports for potential clients with great results• Increased the average sale amount by 100%• Led repricing strategy and implementation• Hired and fired key sales personnel• Worked closely with executive leadership team planning overall company expansion• Built a strong sales and marketing team to support future exponential growth -
Director Of MarketingMyers Media Group, Llc Aug 2016 - Jan 2017San Diego, California, UsSenior marketing executive for a Macro SEO agency selling to Alexa 2,500 web domains. Using B2B ABM and event marketing to connect with SEO leaders in the largest web domains in the world. CRO best practices followed to maximize marketing efforts and effectiveness. Have completed a design and rebranding effort with website, content creation through case studies, interactive marketing strategies, event marketing trade show booth design and powerpoint refresh to present a professional and clear value proposition to our ideal prospect.
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Director Opportunity Development Optimization StategistMeclabs Institute May 2015 - Jul 2016Jacksonville, Florida, UsQualifying business opportunities for eCommerce and Enterprise companies, conducted optimization coaching sessions for MECLABS followers, fans and prospects. -
Senior Manager - Research And StrategyMeclabs Institute Oct 2011 - May 2015Jacksonville, Florida, UsLeading a team of very smart people, discovering how to make more money for our research partners for B2b, B2C eCommerce clients through landing page, content creation and CRO testing strategies. Primarily focused on creation and clear communication of or clients unique value proposition.
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Research ManagerMeclabs Institute Apr 2011 - Oct 2011Jacksonville, Florida, UsLearning what really works on the internet.Landing page optimization, banner optimization. We are experts at testing and helping our partners earn more money on the web.
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Research AnalystMeclabs Institute Sep 2010 - Apr 2011Jacksonville, Florida, UsLead the implementation of interactive marketing testing regime for Fortune 5 financial institution.
Spencer Whiting Skills
Spencer Whiting Education Details
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University Of MarylandAgronomy
Frequently Asked Questions about Spencer Whiting
What company does Spencer Whiting work for?
Spencer Whiting works for Hum
What is Spencer Whiting's role at the current company?
Spencer Whiting's current role is Fractional CMO.
What is Spencer Whiting's email address?
Spencer Whiting's email address is sw****@****nge.com
What is Spencer Whiting's direct phone number?
Spencer Whiting's direct phone number is +161972*****
What schools did Spencer Whiting attend?
Spencer Whiting attended University Of Maryland.
What are some of Spencer Whiting's interests?
Spencer Whiting has interest in Social Services, Children, The Ymca Movement, Customer Theory, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Business Success, Online Marketing Testing.
What skills is Spencer Whiting known for?
Spencer Whiting has skills like Online Marketing, Landing Page Optimization, Email Marketing, Marketing Strategy, Strategic Planning, Strategy, Web Analytics, Social Media Marketing, Leadership, Online Advertising, Digital Marketing, E Commerce.
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