Supported high-growth B2B SaaS companies to create and build GTM momentum. Typically engage either as a 1) dedicated leader serving as RevOps Leader, CMO, CRO, VP of Marketing, or VP of Sales or 2) hands on co-pilot alongside one or more executive team members on special projects or growth initiatives.

Executive Team member brought on to build the GTM engine and drive revenue strategy, process, and technology. Led team of 7 FTE and several contractors across Marketing and Revenue Operations teams and delivered 51% of new ARR in 2022. Company successfully exited to K1 Investments.

Drove global digital transformation of emerging brand in the home cleaning space. Owned e-commerce (direct to consumer, Amazon, digital shelf, etc.) and digital marketing (paid, social, storytelling, etc.) programs.

Employee #3 hired as the first member of the go-to-market team. Built out marketing and sales functions as company scaled to 200+ employees through 3 rounds of VC funding (North Bridge, Matrix, Venrock, Underscore). Wore numerous hats and owned the following functions: marketing strategy (2013), inbound sales (2014), demand generation/demand capture (2015), sales enablement (2016), and sales operations (2016 - 2018).

Managed team of four MBA candidates through due diligence of 50 investment opportunities resulting in seven closed deals and $300K of invested venture capital; personally reviewed 20 opportunities with two approved and funded by Investment Committee.

Pioneered project management function of the electronic discovery industry’s first managed services agreement by establishing workflow processes, documentation, and standard tracking templates. Led internal teams in developing project plans to ensure efficient delivery of large-scale database management projects resulting in superior client experience. Instrumental in creating standard operating procedures and training materials for client services team.

Managed multiple consulting teams simultaneously, working directly with Senior Partners and CEOs/CMOs on 10 branding/marketing/growth strategy engagements resulting in $3.9 million in revenue over 22 months. Active across new product introduction, turnaround, and M&A due diligence for private equity practices. Constructed valuation models, consumer usage studies, market analyses, and client presentations.