Manager, Office Of Tdm Strategy And Marketing
CurrentResponsible for the planning for and implementation of marketing and outreach efforts for the Commission's regional RideECO transit benefit (defunct since March 2020), Mobility Alternatives Program, and Share-A-Ride and Emergency Ride Home services. Oversaw all business and customer relations functions for the RideECO program. Successfully led and executed an unplanned and time-sensitive effort to re-brand the RideECO program. Guide annual work program development, monitor progress and results, and handle part of program administration for the work of six local Transportation Management Associations (TMAs) in our region, under specific federal funding.Consult on various other Commission projects and programs including the Air Quality Partnership, Regional Safety Task Force, Classic Towns, etc. Build and maintain relationships with partner agencies. Related projects have included RFP development and review, research and surveys, evaluation of media opportunities and design development, production supervision, and various types of writing.