Bootstrapped Latviv's PR and digital marketing department from the ground up with intensive weekly initiatives. Page hits to Latviv's website, social media followings, SEO rankings have reached comparable levels vis-a-vis competition within few months. Working towards the goal of making Latviv the top customer success solution provider in the industry.

Led brand awareness , web and social media content generation for campaigns organized by Radical MCM for its clients.

Responsible for product sales and customer service at the Elizabeth Arden section of Macy’s at Fox Valley Mall, Aurora. Ranked amongst the top 10% sales specialists across the Chicago area.

Editor – SME Ratings, with CRISIL (Credit research and information services of India) Ltd., a Standard & Poor’s company. Edited and rephrased reports and press releases on CRISIL-rated entities with a focus on readability, grammar, clarity, style, and accuracy; created crisp captions.Wrote reports and analytical articles on companies, banks, government bodies, urban local bodies, and state governments, based on briefings from credit analysts. Prepared effective press releases… Show more Editor – SME Ratings, with CRISIL (Credit research and information services of India) Ltd., a Standard & Poor’s company. Edited and rephrased reports and press releases on CRISIL-rated entities with a focus on readability, grammar, clarity, style, and accuracy; created crisp captions.Wrote reports and analytical articles on companies, banks, government bodies, urban local bodies, and state governments, based on briefings from credit analysts. Prepared effective press releases conveying CRISIL’s rating actions and spelling out its opinions. Show less

- Edited, tightened, rewrote stories/reports (business, brands, features)- Selected and prioritized content that went into the edition- Planned, conceptualized, and executed page design- Wrote feature columns for the weekend supplement

Worked for a year as assistant producer for multiple shows (left job due to location transfer after marriage). Produced “Your Stocks” and “Mid-Cap Buzz” and also worked on shows like “India Market Wrap” and “Business Lunch”. Undertook research and wrote scripts for generating content for the above mentioned shows. Edited news tickers and updates for the channel.