Srihari G. Email & Phone Number

Toronto, ON, CA

Markham, Ontario, Canada

1. Primarily responsible for all PPC campaigns across different channels for multiple B2B & B2C clients.2. Actively involved and responsible for marketing campaigns from Strategy to Optimization.3. Certified in advanced google ads including search, display, shopping, video, apps and measurement. 4. Certified in Google Analytics 4.5. Currently handling.

Mississauga, Ontario, Canada

• Handled and analyzed SEO efforts of the company and ensured a higher ranking on Google SERP.
• Streamlined and curated social media content calendar and posted fresh content on a regular basis across LinkedIn, Facebook, Instagram, and Twitter.
• Used Google Keyword Planner and Google Ads to extend keyword range.
• Created and handled paid ads on Google and Facebook which led to increased brand awareness and event promotions.
• Reported performance of paid campaigns on a weekly basis to determine and ideate recommendations leading to improved performance.
• Successfully completed data migration on CRM software.

Toronto, Ontario, Canada

• Coordinated SEO and SEM including on-page optimization and off-page link building which led to higher SERP ranking and engagements for the client’s website.
• Set up and managed pay-per-click Google ads campaigns for various websites leading to more clicks and increased lead generation for clients.
• Coordinated content management including website content and ideation of blogs for 7-8 clients and ensured regular inflow of new content and up-gradation of existing content.
• Applied changes directly to the website using WordPress CMS and ensured the latest information was displayed on the website.
• Identified areas of improvement using Google Analytics on a weekly and monthly basis and delivered monthly reports to clients.
• Expert level experience using Aherfs, agency analytics, Google Ads, Google Analytics, basecamp, WordPress CMS, and Canva.

Brampton, Ontario, Canada

• Supervised and directed the implementation of SEO practices for the website within organic and paid search.
• Successfully responsible for spearheading campaigns while conducting keyword research, SEO, and content strategy which led to a more optimized and user-friendly website.
• Effectively tracked and analyzed web analytics and SEO plugins to recommend proactive strategies which led to more visibility and upgrading of the website.
• Harmonized SEO techniques to drive targeted traffic to the site while getting the site ranked for non-brand terms and enhanced the first page targeted keywords.
• Responsible for business development that led to a partnership with an event management company.
• Introduced FreshWorks CRM to streamline the sales process.

Chennai, Tamil Nadu, India

1. I served as the first point of contact for internal and external communications, including answering phones, emails, and inquiries.2. I assisted in scheduling meetings, organizing appointments, and coordinating travel arrangements.3. I managed and maintained office supplies, inventory, and equipment.4. I prepared and distributed correspondence, memos.

Chennai, Tamil Nadu, India

• Responsible for curating over 70 quality articles for Jerseymag.com and Sportsindiashow.com regarding Indian and International football based on keywords.
• Acquired successful content creation to allow the site visitors to obtain information effectively and quickly.
• Created web articles reporting the latest local and international news while leading social media and marketing campaigns for the digital platform.
• Executed website content for multiple platforms including Twitter and Facebook for increased engagements.
• Navigated WordPress to upload quality content, images as well as pages.
• Reported the Twitter and Facebook analytics to ensure the content is performing well across multiple social media channels.

Post Graduate Diploma, Global Hospitality Services Leadership, 3.9 In The Final Semester

Major Subjects: Services Leadership Measures, Data Analytics, Financial Acumen, Decision Making, Project Management Skills, Digital.

Post Graduate Diploma, Marketing/Marketing Management, General, 3.5 In The Final Semester

Major Subjects: Advertising and Brand Management, Web Design and Analytics, Social Media Marketing, Marketing Strategy Implementation

Bachelor'S Degree, Business Administration And Management, General

Activities and Societies: Student council badge holder as the Public Relations Manager for the 2018 academic year.Major Subjects.