• Daily ownership of tracking the key metrics in the category, looking at run rates on Visits/Sales/Participation/Conversion/Search Trends and creating actions to improve these.• Weekly Sales Reporting to the Digital Trading Lead on the performance of their category, and plans for the coming week.• Be responsible for best-in-class web merchandising, through effective planning, briefing & review of campaigns, ensuring other digital teams have necessary information in a timely manner.• Work collaboratively with the Digital Trading Lead to understand the Digital Trading Strategy for the coming year. Create category plans to align with the trading strategy and contribute to its success.• Daily communications with Trading on short term goals, and weekly planning meetings to ensure future activity is still on track, and feed relevant information into Digital Implementation Team.• Completing a monthly competitor review, and creating and implementing action plans to ensure our customer journey is optimal, and best in class.• Liaison with Digital Trading Executives to ensure best-practise category examples are captured and shared across the business.• Working with the Digital Trading Manager and using helpful frameworks, identify customer problems or opportunities and solve these through website merchandising and/or customer acquisition activities or initiatives.• Support digital trading manager by building relationships with brands and presenting opportunities to invest in digital marketing and content. Deputise for Digital Trading Managers at relevant meetings when required.• Some contact with external suppliers may be required from time to time.• Key day to day relationship holder with digital marketing colleagues, buying managers and assistant buyers.

Examine the site daily to ensure the creative/content/user experience hygiene.Managing the site merch calendar and ALL sort . Ensuring the briefs are filled on time & coordinating with the planning team.Implementing and optimize site merchandising strategies that focus on conversion, findability, maximizing guestengagement & frictionless shopping.Provide input and context to creative team for execution, ensuring content is revenue-driving, on-brand & impactful.Establishing strong relationships across both functional and category peer groups.Working with Merchandising, Marketing, Creative & Analytics teams to assist in developing compelling merchandising themes and storytelling for each season and across categories including online shops to feature trends, marketing initiativesand promotions.

Style selection, Curating products to make style edits for the website features linked to banners, style stories, look of the week, social media campaigns etc based on trends, colours , themes, inspirations etc . Liaising with B&M team to identify potential brands and styles that can be pushed in features and campaign.Identifying trends that can be pushed on the website.Product arrangement, website quality check. Planning, Updating tag pages as per promo requirement . Creative calendar Story Edits and Hotlist Selections, mstyle selections. Weekly report of the website in-page analytics .Assisting Offline store-vm ex: Central Stores .

Working with the creative team, Curating Collections for editorial & Website.Fashion Forecasting and Trend analysis.Forecasting CGTT targets.Digital Styling, Product stories, editorial creatives & Tagging.Sourcing for editorial shoots, Adv. campaigns etc.

Setting up the new portal of the home-décor & accessory brand "Homefoster".Designing & working with the product development team etc.Listing products on other e-commerce websites & expanding the brand.Social media & business development.Managing stock and inventory .

E-Commerce Apparel Fashion Brand "NunGarage". Making Catalog sheets, Updating and managing line-sheet for different seasons .Production follow ups.Inventory update and Handling marketplaces such as Snapdeal , Flipkart etc.Business development & trunk Shows.

Assisting the product development and Costing team.Sampling of new styles, Buyer negotiation , Managing Approvals etc.PD sampling & vendor follow ups

• Office management assistant and computer operation, and keeping records of stocks.