Srini  R. Murthy

Srini R. Murthy Email and Phone Number

Chief Developer and Architect @ Bengaluru, KA, IN
Bengaluru, KA, IN
Srini R. Murthy's Location
Bengaluru, Karnataka, India, India
Srini R. Murthy's Contact Details

Srini R. Murthy personal email

About Srini R. Murthy

EXECUTIVE SUMMARYPassionate technology leader with a 25+ years career in full life-cycle product architecture, design, and development, including 10+ years of managing technologically complex endeavors. My leadership responsibilities have ranged from vision to market in three successful American startups and I have a deep understanding of the key concerns of cloud-based distributed enterprises: scalability, security & IoT.I am currently the chief architect @Whimzzi, designing entire data and application platform for making online shopping social with a scalable AWS backend.I’m also an alumnus of the Indian Institute of Science (IISc), Bangalore, India, and a primary author for VaLeX, Vista CAP, Aperture-ARM & Basic6 IoT Gateway Technology. KEY ACCOMPLISHMENTS• Design & development of data & application platform and scalable backend services using AWS for making online shopping social @Whimzzi• New vision for MindSpark Nicknamed “Edicine” making it “Best Math Learning Platform in the World”• Suntec Global Transaction Manager (GTM) – Research paper for carrying out large transactions @Suntec• Highly scalable Server-Less (AWS - Micro Services) Basic6 IoT platform for Smart Lighting and Li-Fi Apps• Proprietary Basic6 Gateway Device Plugin Technology for IoT Platform• Unified & Extensible Architecture (CLAT) for all EI’s MindSpark and Asset products• Award winning and first in its kind Data Center Capacity Management & Planning (CAP) application • New product initiative ARM (Automated Repository Manager) at Aperture • Re-Engineered Windows-Centric Data Center enterprise application (VISTA) into Distributed Web-Centric Enterprise application • Integration UPS Mail Innovation systems with DFWorks (Product of Pitney Bowes)• Extensible Architecture (UI and Server Plug-ins) for CRM Application, XChange (VALEX)• Integration of SAS–Model Connect with MicroStrategy-Optimizer with, XChange (VALEX)• One of the original core developers of XChange (VALEX) • Recipient of “Developer of the Year” Prestigious Award at Aperture Technologies EDUCATION• Master of Science in Aerospace Engineering – Indian Institute of Science (IISc.) Bangalore, India. 1991• Bachelor of Engineering -Karnataka University, India, 1987 (Highest ranking student in class, all 4 years)

Srini R. Murthy's Current Company Details
Whimzzi

Whimzzi

Chief Developer and Architect
Bengaluru, KA, IN
Srini R. Murthy Work Experience Details
  • Whimzzi
    Chief Developer And Architect
    Whimzzi
    Bengaluru, Ka, In
  • Whimzzi
    Chief Developer & Architect
    Whimzzi Jul 2020 - Present
    Seattle, Washington, United States
    Currently spearheading the overall Design & Development of both data analytics & application platform and scalable backend REST services using AWS for making online shopping social.Scalable Whimzzi AWS Lambda functions: Architecture, design, and development of 28 AWS Lambda functions for social graph traversing, user, friends, bricks, and Whimzzi cross shopping eventsWhimzzi Data model for Application and Analytics: Design & Development of application data and analytical data model using NoSQL (MongoDB) and AWS framework. Exploring Kafka for stream processing of Whimzzi events
  • Educational Initiatives
    Chief Technology Officer Cto
    Educational Initiatives Dec 2018 - Oct 2019
    Bangalore
    Educational Initiatives (EI) has been a leading player in the EdTech industry since 2001, making it the most experienced organization among current EdTech players. Some of EI’s pioneering initiatives like diagnostic assessments, adaptive learning, learning path and science of learning are now being adopted and marketed by other organisationsNew Vision for Mindspark “Making Mindspark Best Math Learning Solution in the World” Nicknamed “Edicine”: This new vision, introduces new planes of functionality in Mindspark to deliver best learning content and levels to all stakeholders ( Students, Parents, Teachers, and School Leaders) and newly redesigned User experience and Interface will provide fun-learning to all grades from 1 to 10 students across globe.New Unified and Extensible Architecture for all EI Products called CLAT: Scaling excellence through innovation using Server-Less Architecture created the roadmap called Comprehensive Learning and Assessment and Teaching CLAT platform which unifies all EI’s Learning, Assessment, and Academic planning application under one common application frameworkNew WI’s Universal Authoring Library (UAL): This was created to consolidate all types of artifacts (Questions/ Items) from all Learning (Mindspark), Assessment (Asset), and Teaching (Academic Planner) applications artifacts into a common item repository.
  • Basic6 Inc.
    Vice President Of Engineering
    Basic6 Inc. Oct 2013 - Dec 2018
    Usa
    Named 'Best Startup' at Interop 2014 and one of the amazing advances in cloud technology by CIO Magazine. Basic6 creates the end-to-end solution for connected lighting networks and remote management software platform for energy savings, proximity messaging, and location-based collection of business intelligence. Currently, developing new Basic6 Private Blockchain platform using Hyperledger platform for building audit trail and automatic wage payments using smart contracts. Also working closely with the hardware team on LED technology to integrate our Gateway Technology with new BLE (5) Mesh Module Server-Less Basic6 IOT Platform: Scaling excellence through innovation using Server-Less Architecture. Led the Amazon and Basic6 Engineering Teams to develop a highly scalable (both horizontally and vertically) Basic6 IOT real-time analytics platform for handling very high volumes data (Big Data) at high velocities (Big Data) from a variety of sources.Basic6 Plugin DDML for CSR/BLE Mesh: Led the design and development of DDML (Data Definition Model Language) for defining various models for working with CSR/BLE 5mesh. This provides seamlessness to work with any mesh network at device level without any customization for specific network devices Basic6 Gateway Device Technology: Led the design and development of Proprietary Device Gateway Technology as a part of the Basic6 Device IOT architecture which currently runs on every IOT device intelligently monitoring device health and control devices from the cloud. Customer Analytics platform for the Li-Fi retail application: Established the Basic6 Analytics architecture by integrating Li-Fi retail and real data with the Microsoft Power BI application enabling users to analyze dwell time, total shopping time, and view dashboards across various business dimensions. Technologies: AWS (S3, DynamoDB, Redshift, Lambda, Kinesis, EMR, IOT) , MSFT SQL Server and Power BI, Server Less Architecture, REDIS, and CSR/BLE5 MESH
  • Aperture Technologies
    Chief Architect
    Aperture Technologies Jan 2004 - Jun 2009
    Stamford Ct
    Aperture is the authority and leading global provider of enterprise applications for managing the physical infrastructure of Data Centers. Aperture’s flagship enterprise product “VISTA” provides range of capabilities to manage: Floor space, Rack Space, Power, Cooling, Capacity and Planning for data centers.Recipient of Prestigious “Developer of the Year” Award As Chief application architect, I was directly responsible for defining engineering architecture, providing high level design, enforcing standards, leading the overall engineering development of many VISTA modules / releases Selected Achievements:Data Center Capacity Management and Planning (CAP): Led the overall design and development of Capacity Management and Planning for VISTA. This capability was built to extend VISTA to provide historic data center: trends, capacity utilization, future projections, and to do “what if” scenario’s for Data Center Managers and C-level executives.” I have every expectation that this will revolutionize the landscape of data center management”VISTA Dashboard Application framework and Dashboards: Spearhead delivery of first release of VISTA Dashboard framework & Six out of the box Dashboards for Aperture VISTA Enterprise application.Enhanced Connectivity Module (ECN) for Aperture VISTA 500: Led the overall design and development of ECN modules as functional extension to VISTA connectivity functionality. This was developed to simplify the granularity of connectivity representation between servers, patch panels, and network switches and reduced the implementation time by 30% – 50%Data Center Automated Repository Manager (ARM) for enterprise application, Aperture VISTA: Introduced new concept of Data Center operations in VISTA and incrementally developed the vision of ARM. Led the overall development and successfully launched this new product. This was one of the corner stone development which established foundations for VISTA 500 functionality framework.
  • Aris Global
    Director, Product Development
    Aris Global Oct 2002 - Oct 2003
    United States
    Directed both on-site and large offshore development center and managed overall operational & development of 6 pharmaceutical regulatory enterprise applications. This position called for strong technology leadership, culture management, and strict enforcement of developmental methodologies conforming to Standard Operating Procedure (SOP) and Regulatory authorities. Selected Achievements:1. Streamlined the SDLC Methodology: Reengineered development methodology. Introduced strict boundaries in inception and delivery steps, reduced unwanted steps resulting in high quality product from offshore development center and 100% passing of regulatory audits. 2. New medical communication product “InforMED”: Successfully, led the business requirements, use cases, architecture, design and development of the first phase of the product. This was the first of its kind to be introduced into the market 3. Re-defined the new user interface for ARISg Enterprise Drug Safety application: Conducted usability tests with four customers: Pfizer, Abbott, BI, and Amgen and re-defined the new user interface for ARISg application. This new interface simplified the usability, implementation time by 30% and provided significant turn around in the market 4. Operational Metrics: Established Operational Metrics to monitor the activity toward excellence. This was tied directly to monitory rewards to bring in procedural & coding discipline
  • Pitney Bowes
    Development Manager
    Pitney Bowes Jul 2001 - Oct 2002
    Danbury, Ct Usa
    Pitney Bowes is a world leader in providing integrated solutions for your Mail, Messaging and Document Management. It provides its classic expertise in document solutions management focused mainly in optimizing the effectiveness, management of documents for greater productivity value and the cost of document production.Technical Leader & Product Development Manager DFWorks is a real-time data collecting, reporting and tracking online Enterprise application for the automated document factory. It is designed and developed in J2EE application architecture framework scalable for both high and low end document messaging technology solutions.Selected Achievements:Integration of UPS Mail Innovation systems with DFWorks: Successfully led the requirement analysis, JAD sessions, architecture, overall design and development of this first integration effort and established the foundation for the future of DFWorks.Electronic Job Ticket for DFWorks: Led the Architecture, Design and Development of New Electronic Job Ticket, Production Workflow modules and SSL implementation for DFWorks. This was developed to automate the entire process of Document Messaging system for Aetna.
  • Xchange Inc
    Director, Product Development
    Xchange Inc Feb 1995 - Jul 2001
    Boston Ma Usa
    XChange, Inc. (Taken over by Amdocs in 2003) is a world leader in providing Enterprise CRM software. XChange Campaign enables companies to plan, create and execute precise cross-channel marketing campaigns. Selected Achievements:One of the original developers and core architects of Enterprise application XChange Campaign Management SystemDirector, Product Development (2000 – 2001) Directed architecture, design and development of “Helium” release of Xchange Campaign. Introduced Use-Case based estimation techniques for realistic prediction of project schedules and streamlined development process in R&D by mentoring and standardizing the Rational Unified Process (RUP) for internal product teams. Developed Xchange Optimizer by integrating Campaign Management with Analytical application from Microstrategy as part of the Helium Release. This enriched the functionality by exporting target groups to Campaigns. Technical Lead (1998 – 2000)Designed and led the vision and development of Extensible Architecture (Plug-in Architecture) for Xchange Campaign (Lithium Release) using VC++, UML, XML, COM/DCOM, CORBA, UML, Java, ODBC, NT 4.0 and Solaris This innovative design provided the capability to easily extend and customize functionality by writing client and server Plug-ins for strategic partners, customers and in-house system integration teams. Developed Xchange Optimizer by integrating Campaign Management with Analytical application from Microstrategy as part of the Helium Release. This enriched the functionality by exporting target groups to Campaigns. Senior Software Engineer (1995 – 1998)Designed and Developed Multithreaded Repetitive Request Manager (RRM) server application for processing requests with schedules using DCE-RPC, NT 3.5, Solaris and AIX.Established component object model architecture for client-server applications by creating base classes and DLL’s using VC++, MFC, ODBC, DCE-RPC, NT 3.5, Solaris and AIX.
  • Psi Data Systems
    Senior Software Engineer
    Psi Data Systems Feb 1994 - Feb 1995
    Bangalore, India
    PSI Data systems is one of the India's first private sector R&D Company formed in 1976. PSI offers System Integration and IT Services to its clients worldwideSenior Software Engineer Flexi Report Writer and Generic Drag and Drop for Microshaw for Windows: Designed, coded, and developed run-time flexible report writer to create runtime reports online. Coded the Drag & Drop support for many UI controls and in parallel developed the coding design standard for C++
  • Godrej
    Development Executive
    Godrej Feb 1991 - Feb 1994
    Bombay, India
    Geometric is a leader in providing the most cost-effective, end-to-end product lifecycle management (PLM) services to the global mechanical design, manufacturing and industrial marketsDevelopment Executive Generic GUI Builder for Moldflow Ltd: Researched, designed, coded, and developed innovative generic GUI Builder for enterprise molding application to collect input design data from end-user for mold analysis using MFC and Windows 3.1. This was developed for Moldflow Ltd. at Melbourne, AustraliaNURB & Surface generation for GSURF: Researched, designed, coded and developed faceted and NURB surface generation algorithms for Godrej Surface modeling package (GSURF) using C/C++, X-Windows and SCO UNIX. This was developed to provide uniform representation of curves. Developed & trained Junior Development Executives on OOD/C++

Srini R. Murthy Skills

C++ Oracle Microsoft Sql Server C# C Java Enterprise Edition Data Center Infrastructure Visio Crm Project Planning Corba Cad Rational Clinical Trials Xml Servers Enterprise Software Product Management Integration Architectures Business Intelligence Java .net Web Services Uml Architecture Machine Learning Scrum Python Software As A Service Hadoop Tensorflow Nosql Internet Of Things Microservices Faas Edge Computing Apache Spark Deep Learning Rup Methodologies Amazon Redshift Amazon Dynamodb Redis Server Less Lifi Smart Lighting Enterprise Architecture Integration Blockchain

Srini R. Murthy Education Details

  • Indian Institute Of Science, Bangalore
    Indian Institute Of Science, Bangalore
    4
  • American Management Association International
    American Management Association International
    Professional Management
  • Iona Technologies
    Iona Technologies
    Distributed Applications Professional Training Course
  • Pharmaceutical Education & Research Institute, Inc (Peri)
    Pharmaceutical Education & Research Institute, Inc (Peri)
    Pharmacovigilance
  • Karnataka University, India,
    Karnataka University, India,
    Highest Ranking Student

Frequently Asked Questions about Srini R. Murthy

What company does Srini R. Murthy work for?

Srini R. Murthy works for Whimzzi

What is Srini R. Murthy's role at the current company?

Srini R. Murthy's current role is Chief Developer and Architect.

What is Srini R. Murthy's email address?

Srini R. Murthy's email address is sr****@****ail.com

What schools did Srini R. Murthy attend?

Srini R. Murthy attended Indian Institute Of Science, Bangalore, American Management Association International, Iona Technologies, Pharmaceutical Education & Research Institute, Inc (Peri), Karnataka University, India,.

What skills is Srini R. Murthy known for?

Srini R. Murthy has skills like C++, Oracle, Microsoft Sql Server, C#, C, Java Enterprise Edition, Data Center, Infrastructure, Visio, Crm, Project Planning, Corba.

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