Account manager with a direct focus on client satisfaction, resource management, and quality assurance in the web design and development industry.-Acting as the primary point of contact for clients ranging from SMB owners to large enterprises of all industries for web design and development projects.-Strategizing and generating solutions to meet client requirements, requests or problems. -Overseeing project timelines from research and development through to completion while providing on-going support post-launch.-Managing internal and external resources to provide client's with an exceptional client service experience while delivering projects that meet their end goals & expectations.

Worked with marketing and partner teams to develop, implement and monitor B2B and B2C marketing strategies in start-up environment ensuring holistic approach to consumer and partner interaction and outreach.-Refreshed social media strategy, implemented social monitoring & listening. Developed content strategies for B2B and B2C outreach on Facebook, Twitter, Instagram, YouTube & LinkedIn. Successfully increased social clicks by 450% and interaction by 250% in 60 days.-Refocused B2B website from generic information into lead generating machine. Refocus included implementation of Hubspot CRM & SEO best practices, restructuring site, rewriting content and building landing pages, call-to-action’s and lead flows. Further managed B2B website for 6 months: achieved certifications, automated contact management, workflows & lead gen. email distribution and social media.-Segmentation: Identified need for educator focused engagement strategy. Developed B2C engagement strategy through analysis and identification of key pain points. Generated 12-month strategy and engaged with new segment through lead generation and content marketing tactics.-Launched IMHO: Yconic’s B2C student blog. Managed content strategy including production and ongoing maintenance of editorial calendar and management of four external subject matter experts. Managed, reviewed, edited, scheduled and posted content including social promotion/repromotion.-Regular duties included developing insights and recommendations through ongoing analysis of campaign KPI’s. Analysis included performance of content marketing, email marketing, social media, CRM platform, Google Analytics, AdWords.-Trained incoming marketing intern

-Worked as leader on duty (LOD) executing store operational duties, opening and closing procedures and daily in-store management. -Reached and surpassed segment goals through community initiatives and implementation of traffic increasing strategies. -Successfully coached part-time employees on sales and customer service best practices to reach and surpass sales goals.

-Worked with sales team as sales associate, brand ambassador and merchandiser at the North American flagship store reporting directly to store manager. -Assisted in growing global brand identity through merchandising, social media management, store change-outs and developing promotional material. -Increased presence of existing social platforms. Grew Instagram followers and interactions by 900%, Facebook interactions by 300% in a two month time-frame through implementation of content calendar and engagement strategies.-Drove continued in-store improvement through inventory management, visual merchandising, store maintenance and overseeing of special orders. -Delivered consistent movement of product through strong product knowledge, product/packaging quality reporting, product audits and analyzing customer feedback.

-Worked with operations, sales, and marketing teams while maintaining client relations and positive showroom experience for designers and retail clients at the Avenue Road Toronto showroom.-Provided marketing support through developing visual assets (Adobe Creative Suite), website management (CMS), store merchandising, producing cut sheets & price lists, and daily administrative work.-Demonstrated high level of knowledge of high-end residential design and outstanding ability to retain product information.

-Created and maintained Rogers National Workplace Design Manual & Specifications.-On-site work auditing existing furniture, fixtures & equipment covering more than 1,000,000 square feet of commercial office space including aggregation of typical dimensions, finishes and materials.-Connected with suppliers & distributors to specify FF&E, materials and finishes for future projects. -Created block library of typical workstations, office spaces, meeting rooms and community spaces programming and layouts for future project planning in AutoCAD.