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I love what I do. As a seasoned Senior Content Professional, my focus is to enhance user experience and drive business impact through meticulously designed content. I've spearheaded high-impact initiatives that refine hierarchies, messaging, and flows - boosting engagement, conversion, and customer satisfaction.At Atlassian, I collaborated cross-functionally to optimize content across their suite of products, including leading experiments and updates for growth teams. Previously, I leveraged my expertise in content strategy, creative direction, and UX copywriting to shape digital experiences for major clients like Google and Snapchat.My contributions are anchored in a deep understanding of content marketing, SEO, and user-centered design. At DoorDash, I produced high-performing B2B collateral, and at Aspen University, I revitalized the content strategy, boosting SEO and aligning the brand voice.Collaborative by nature, I work seamlessly with teams to ensure content aligns with business goals and user needs. Let’s build something *chef’s kiss* great together.
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Senior Content StrategistVerizonBloomfield, Nj, Us
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Senior Content DesignerAtlassian Mar 2024 - Jul 2024Sydney, Nsw, Au*Collaborated cross-functionally to enhance the UX across Atlassian’s suite of products, including Jira, Confluence, and Loom. *Led content design for high-impact growth and crossflow initiatives *Optimized content hierarchies, messaging strategy, onboarding flows, tooltips, CTAs, and in-app microcopy to improve conversion rates, user engagement, and customer satisfaction -
Content Lead, Content Strategist, Ux CopywriterBeyond Jun 2021 - Feb 2024London, England, Gb*Engineered comprehensive content strategy, information architecture, and page-level copy for major clients: Google: Led content planning and consolidation for the new PeopleOps intranet serving 182,00+ employees; conducted card sort navigation and filter taxonomy exploration for go/marketing; created a Brand Studio course to guide brand alignment among marketers, creatives, and agency partners. Snapchat: Designed sitemaps, wireframes, and content strategy for Creator Hub and B2B content partnership site. Startup fintech app: Facilitated content strategy workshops and owned UX copywriting.*Collaborated with designers and SMEs to ensure content aligned with brand voice and user needs.*Conducted 35 stakeholder interviews, 4 content audits, and 6 strategy workshops to inform content decisions. -
Sales Enablement Senior AssociateDoordash Nov 2022 - Mar 2023San Francisco, California, Us*Produced a range of B2B marketing and sales collateral, including case studies, guides, and one-pagers*Oversaw the distribution and updates of marketing materials and the monthly merchant newsletter. -
Freelance Seo WriterScary Mommy Jan 2021 - Aug 2022New York, New York, Us*Wrote weekly SEO-optimized articles covering senior care, pop culture, recreational activities, and other topics important to readers. Scary Mommy serves 80 million people worldwide. -
Senior Marketing CopywriterEmpowered Education Apr 2021 - Jun 2022Boise, Idaho, Us*Conceptualized and drafted email campaigns for multiple nutrition and life coaching programs. -
Content SpecialistTumblr Jan 2022 - May 2022New York, Us•Provided thorough SEO research and recommendations for advertising team (B2B); Facilitated executive interviews and wrote industry-related thought leadership pieces. -
Content Strategy ConsultantDosh Mar 2021 - Sep 2021Austin, Texas, Us*Manage Dosh and Cardlytics LinkedIn content strategy.*Interviewed executives and drafted thought leadership pieces on their behalf.*Researched and recommended B2B and B2C SEO strategy. -
Senior Content StrategistAspen University Feb 2017 - Jan 2021Phoenix, Arizona, Us*Revitalized content strategy and optimization to improve user experience, boosted SEO using Google *Analytics, Ahrefs, and SEMRush, and aligned brand voice across the marketing team initiatives.*Streamlined prospect journeys with engaging, concise landing page content and navigation.*Managed content calendars and a team of remote editorial freelancers.*Developed value propositions and messaging for nursing, education, and business programs. Key Accomplishments*Grew social media audiences by over 500% and produced top-performing LinkedIn advertising content.*Launched the Altitude blog, with SEO-optimized articles driving 5-10% monthly traffic increases.*Researched and crafted 6 white papers related to doctoral-level nursing and education theory. -
Marketing Communications ManagerRemote-Learner Oct 2015 - Oct 2016Denver, Co, Us•Led email campaigns, white papers, case study interviews, direct mail, digital ads, web page updates, video scripts, brochures, conference booth design, kits, and other materials to increase brand recognition, lead generation, and ROI.•Developed content strategy, editorial calendar, and story management guidelines to streamline operations.•Tracked responses to client surveys to gather data-driven value points and detailed customer success stories.KEY ACCOMPLISHMENTS•Drove B2B marketing collateral creation and deployment during first-ever company-wide rebranding. -
Director Of Communications And EventsThe Princeton Club Of New York Jan 2014 - Sep 2015New York, Us•Ran Club communications strategy for Membership, Athletics, Food & Beverage, and Member Programs to meet retention and acquisition goals.•Served as editor-in-chief for print newsletter distributed monthly to more than 7,000 members.•Negotiated contracts with vendors to help manage a six-figure budget. KEY ACCOMPLISHMENTS•Diversified and expanded Club’s member-only events by 20% and related communications, leading to a 30% increase in event attendance each month compared to the same month the previous year.•Project managed design and company rebranding across all departments. -
Marketing Manager (Contract)Sharedbook Jul 2013 - Dec 2013Ann Arbor, Michigan, Us•Provided sales team and clients with digital and print marketing materials such as sell sheets and posters.•Designed and implemented a successful social media action plan and strategy for SharedBook and its secondary companies, AcademicPub and Blog2Print. -
Education EditorPress4Kids Jun 2012 - Jul 2013New York, Ny, Us*Ensured educational relevance of digital children's news app, News-O-Matic, through writing and editing.*Created a daily teacher assessment guide correlated to the Common Core State Standards.*Developed freelancer production schedule to ensure each daily issue publishes on schedule within budget.*Established Junior Editor-in-Chief Program in schools where kids discussed and selected the days’ most important news stories for publication. -
Copy Editor And Feature WriterLive For Live Music Apr 2012 - Dec 2012•Copyedited stories, headlines, and other text for publication, adhering to established Live for Live Music style.•Wrote feature articles such as concert reviews, band interviews, album evaluations, and commentary on the music industry.
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TeacherPhilip Coltoff Center Aug 2009 - Aug 2012•Monitored and reported on children's development by identifying those with possible learning difficulties and participating in early intervention.•Organized individual and group activities, including role play, movement, dance, singing, games, arts and crafts, and nature activities to meet arts emergent curriculum requirements.
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Editorial/Social Media AssistantSterling Publishing Sep 2011 - Jan 2012New York, Ny, Us*Researched and wrote web and social copy for the Flash Kids' - (Sterling's K-6 education imprint) to inform parents, homeschoolers, and teachers and increase awareness and sales of new products.*Created, developed, and edited manuscripts for Math-based play packs to be sold nationally online and in Barnes & Noble stores. -
Assistant To Literary AgentThe Fischer-Harbage Agency Inc. Jun 2011 - Aug 2011•Drafted book proposal letters to publishing houses.•Prepared reader's reports for manuscripts and submissions.
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Content Development WriterTripology.Com Apr 2009 - Aug 2009•Researched trip reviews, periodicals, and factual references to create travel-related articles.
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Language Arts TeacherHolmes Middle School Aug 2007 - Jun 2008Us•Developed parallel lesson plans for regular education classes and small group remediation classes. -
English TeacherVance High School Aug 2006 - Jun 2007
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Promotional Support Staff, Merchandise Sales And InventoryLangerado Music Festival Jan 2004 - Mar 2006•Coordinated advertising efforts in parts of South Florida with the use of targeted flyers and posters.
Sam Boone Skills
Sam Boone Education Details
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Pace UniversityPublishing -
University Of MiamiSecondary Education
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University Of MiamiCreative Writing
Frequently Asked Questions about Sam Boone
What company does Sam Boone work for?
Sam Boone works for Verizon
What is Sam Boone's role at the current company?
Sam Boone's current role is Senior Content Strategist.
What is Sam Boone's email address?
Sam Boone's email address is sr****@****ail.com
What is Sam Boone's direct phone number?
Sam Boone's direct phone number is (303) 333*****
What schools did Sam Boone attend?
Sam Boone attended Pace University, University Of Miami, University Of Miami.
What are some of Sam Boone's interests?
Sam Boone has interest in Children, Civil Rights And Social Action, Education, Poverty Alleviation, Science And Technology, Animal Welfare, Arts And Culture, Health.
What skills is Sam Boone known for?
Sam Boone has skills like Editing, Social Media, Copy Editing, Proofreading, Publishing, Social Media Marketing, Content Development, Facebook, Blogging, Event Planning, Newsletters, Research.
Who are Sam Boone's colleagues?
Sam Boone's colleagues are John Mcdermott, Harsha Reddy, Jim Pham, Celina Jimenez, Lemuel Betton, Melissa Clarke, Alexander Figueroa.
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