Sruthi Suresh Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Dubai, United Arab Emirates

 Part of the Automotive team involved in providing client service & market research advice to major automotive clients such as Nissan, General Motors, Daimler Middle East to name a few.  Understand client research requirement and have clear visibility of the client’s KPIs/goals. Assessed client objectives to develop research proposals with appropriate methodology & budget. Designed final questionnaire in compliance with client requirements and AP (Analysis Plan). End to end project management and coordination with third party suppliers, internal as well as external stakeholders for large brand health tracking studies covering six markets in the middle east – UAE, KSA, Oman, Qatar, Kuwait & Lebanon. Involved in planning and scheduling of ongoing projects as well as Adhoc projects and ensure the scope, time and budget are under control. Tracked & Monitored the field work progress and shared the status updates regularly to client and stakeholders. Managed day-to-day administration of client service and coordination on project data analysis and technical data queries. Collected data on consumers, and competitors from various sources such as MEA (Middle East Automobile) Sales data, and Dealership data. Compiled data and performed statistical analysis at overall brand level as well as segment level to derive strategic and actionable insights. Converted the data and findings into understandable tables, graphs, and written reports. Performed secondary research to understand the market sentiments of the consumers via social media platforms such as Twitter and Facebook. Prepared reports based on monthly, quarterly findings and brand health scorecards for each automobile segment. Provided client presentations with analysis including forecast and market trends, along with client recommendations which are in line with research KPIs and client objectives.

Dubai, United Arab Emirates

 Involved in end to end project management of Brand health, Customer Satisfaction, Usage and Attitude studies for leading FMCG clients such as P&G, BAT, Reckitt Benckiser, Al Nahdi Pharmacy group to name a few. Identified the business needs and assisted the research team in preparing proposals. Prepared RFQ as per client objectives and liaise with costing team. Coordinated with field team, prepared project schedule, and field work materials. Followed up on field work progress and monitor data quality. Liaised with data processing team to receive the data tables as per program schedule. Analysed the collected data and design power point templates. Prepared reports with graphical illustration of data and translate the findings as key observations

Dubai, United Arab Emirates

 Designed Distribution Centre to meet the client’s Just in Time demand. Conducted market analysis to understand the operation of FMCG industry. Carried out comprehensive feasibility study to determine the location, manpower required & equipment required for the warehouse.

Dubai, United Arab Emirates

 Short term project that consisted of Customer Satisfaction & Public Perception studies. Interviewed customers as well as walk-ins to understand their satisfaction levels and perception about UAE Exchange. Study was conducted across different branches in UAE & the responses were analysed to provide actionable insights to open a new branch.

Dubai, United Arab Emirates

 Prepared delivery analysis route wise, time analysis of shipments arrival until delivery. Identified Key Accounts & sectors frequently used to maximize revenue from existing clients & expand into different markets. Evaluated TAT achievement & failure to understand the bottlenecks at various stages. Performed Pricing analysis to identify opportunities & support business initiatives Conducted Customer satisfaction survey & Ground courier feedback sessions on service quality, cost & route.

Chennai, Tamil Nadu, India

 Underwent ILP (Initial Learning Program) training for three months as a part of the induction process. Joined the banking vertical and provided backend solutions for key client – LBG (Lloyds Banking Group). Developed and tested applications for different finance modules using Java and SQL technologies. Provided end to end technical support for ‘Your Finance’ module as per client requirements.

Master Of Business Administration (Mba), Marketing ,Operations And Project Management

Bachelor Of Engineering - Be, Electronics & Instrumentation