An astute IT Marketing & Sales professional with experience in Market Research, Business Analysis, Business Development, Sales & Marketing, Lead Generation, Account Management, Market Communications and Client Relationship Management.Capabilities in charting out Advertisement & sales strategies and contributing towards enhancing business volumes & growth and achieving revenue and profitability norms.Excel in building and handling client databases.Proficient in marketing and advertising techniques – market research, market analysis, competition analysis, POC research, Corporate market communications, brochures, product analysis reports, presentations, campaign mailers, handling tender documentations.Handling marketing events – Management of advertising campaigns, market collateral and organizing pre & post event management activities. Expertise in Requirement gathering, Analysis and Process Design, Documentation and strong business analysis skills.Proficient in handling RFP, RFI & RFQ. Intelligence gathering, Appointment setting, client demo and proposal submission.Functional abilities in handling CRM.Proven track record of managing business development team, corporate communications, market collateral, proposals & tender submissions and client relationship management.Excellent attitude towards Teamwork and people/relation management skills.A keen communicator with the ability to relate to people across all hierarchical levels in the organization.