• Define the company’s growth goals and prioritize direction, ensuring alignment with overall business objectives.• Regularly analyze customer behavior through both quantitative and qualitative means. This includes product usage and trend analysis, usability tests, and feedback collection.• Increase the customer lifetime value by identifying opportunities for upsells and cross-sells to ultimately drive revenue retention• Stay on top of the changing market dynamics (Trends, customer needs, competitive landscape) through continuous research on the industry and competitor actions• Develop and execute product and solutions strategy.• Oversee and optimize the product portfolio• Evaluate existing products for performance and profitability• Manage the budget for all growth initiatives, keeping an eye on ROI for all growth activities.• Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers

Engaged with various organizations for Digital Transformation, Business Process Reengineering, Consulting & Expert Advisory Services,Org Change Management, Product Management Advisory• New Product ideation, Market Analysis, Strategic planning and Development execution• Headed RFP response for a Huge Retail Grocery Client at California for their New ERP, CRM & BI Migration• Advisory board for new geographical expansion to North America for couple product companies in Supply Chain, technology, BI, Finance/ Accounts related products

Leading product strategy and customer success initiatives for a dynamic tech company.• Developed and implemented a data-driven customer success model, increasing product adoption and customer retention rates by 25%• Analyzing market trends and customer feedback to identify new growth opportunities and areas for improvement.• Established and scaled the customer success department, implementing best practices that reduced churn by 15%• Lead cross-functional teams in implementing Agile methodologies, resulting in improved product development efficiency and faster time-to-market • Spearhead product intake, backlog prioritization, and roadmap development, for company's growth goals

Head of Product & Growth management, cross industry practice, digital transformation, design thinking, solution architecture & design. Business Process Transformation , Digital Transformation, Change Management Support, Expert Advisory services (ERP, CRM, BI) and Data services for various install base and net new clients. Collaborated and guided marketing, sales, and product development teams to create cohesive growth initiatives, driving a 15% increase in top-line revenue Developed and executed growth strategies to increase user acquisition, retention, and revenue.Played a pivotal role in M&A activities, managing integration of new divisions and aligning product strategies. Acted as CSO/COO, providing strategic guidance to C-suite executives on critical business decisions and risk managementExpanded growth in various business processes including Billing, Catalog Management, AM, CPQ, Supply Chain, CRM, Financial, which resulted in savings of more than 15% of the cost at each of the 3 clients per year due to process optimization, automation and by realizing the value of implemented ERP, CRM, CPQ, BI applications. Responsible for global alliance & partner management, became global gold OEM partner adding 20% annual revenue Develop and implement strategic plans to expand market share and increase revenue in the products and solutions division. Collaborate with the sales to identify potential clients and develop strategies to target them, resulting in a 20% increase in acquisitionActed as CSO, COO and part of executive global management team, presented the detailed company operations analysis, evaluating risk factors, made critical business decisions. Identified areas of improvement across the organization and making actionable recommendations. Guided global heads with expert advice to enhance overall efficiency. Involved in M&A, and establishment of new divisions.

• Involved and certified own products for specific industry vertical wholesale distribution, discrete manufacturing & pro serve using the common platform developed and identified as top partner for product and solutions.• Expanded the reach of Oil & Gas specific product, enhanced the platform to support other industry requirements including Rental and Construction, adding revenue of additional 8% annually.• Added 5+ additional products including Custom CPQ with Catalog and Asset Management, WMS Mobile Application, Customer 360; 150+ pointed solutions for SAP Cloud ERP; frameworks including Workflow framework; REST API based integration framework; Business Partner framework; SMS / WhatsApp notification framework, attributing to 2 million USD topline revenue. • Bootstrapped Product and Solution Center of Excellence at ERP Logic. • Interacted with CXOs at client for the value of the product and solutions relevant for their business with deep expertise in ERP, CRM, and BI solutions, saved up to 5% of the TCO at each of 3 clients due to reengineering, optimization, improving the efficiency.• Involved in end-to-end application, Customer product adoption, solution, and client lifecycle. • Lead the development and execution of product marketing strategies to drive awareness and adoption of new products and solutions in the market, ensuring revenue growth and customer satisfaction •• Key point for planning and execution of M&A activities, primarily organizational, accounting, product / services integrations and GTM Strategies• Develop and execute go-to-market strategies to promote new products and solutions, resulting in a 15% increase in market share with Agile & waterfall based SDLC models • Led go-to-market strategies of the acquired entity products / services resulting in 15% additional market share growth and seamless enhanced customer satisfaction

• Unique blend of business and technical savvy; a big-picture vision, and the drive to make that vision a reality.• Identified industry specific requirements and gaps in SAP Cloud ERP product for Oil & Gas, Construction and Rental industries. Converted these requirements to meaningful products and solution for various industry segments specifically to improve their billing, asset and catalogs.• Involved in global OEM Partnership with SAP; ideated, architected, and got approved with SAP for specific product for Oil & Gas industry, added 10% top line with annual subscription revenue. • Finding innovative products & solutions for the broader market. Internal and external evangelist for CRM, ERP, and our own product offering, working closely with the sales channel, Eco systems and key customers. 8+ additional products, 50+ solutions, 5+ localization of SAP Cloud ERP, adding 5% top line with annual product sales.• Providing expert guidance and advice the clients better usage of cloud technology and applications implemented within their organizations and solving their complex problems by focusing on the Solution, where clients saved 10% of their OPEX. • Develop and maintain strong relationships with key industry influencers and partners to stay ahead of market trends and gain insights into customer needs and preferences. • Identify emerging market trends and customer needs in the CRM, ERP, and Data product offering space to develop and propose new innovative solutions.

Had a great opportunity to build a company from scratch including hiring, training, mentoring the resources to partnership & alliances with SAP and other partners, sales, presales, implementation, product, and solution ideation for ERP Logic• Responsible for setting up, nurturing and growing ERP Logic India from the ground up - sales, operations, solution, and consultants.• Oversee the strategic management and operational oversight of the company's Global Business Development and Operations to provide streamlined operations, reduced operating costs by 8%, and greater profitability (GP 35%).• Identified the gaps with SAP Cloud ERP and requirements at the client, envisioned, designed, and developed 10+ products and 50+ point solutions for specific industries and clients, awarded as Best Partner of the year 2011 and 2012.• Marketed, branded about the company, offerings, products and solutions within the market and community through new business development, community outreach and aggressive networking, added 2 million USD in 3 years.• Lead the implementation of new ERP systems for clients, ensuring smooth transition and maximum utilization of the software capabilities. • Develop and execute a comprehensive product and solution roadmap for ERP Logic, including identifying market opportunities, defining product vision and strategy, and prioritizing feature development.

• As a developer developed and maintained SAP CRM 5.0 Service, Laptop solution.• Developed “Usage based contract solution” for Utilities Industry vertical.• As an associate architect, architected, designed, and migrated from scratch, the embedded VC++ based PDA Solutions to .Net framework based Mobile Solution• Participated in the design architecture team, a part of Research and Breakthrough Innovation program, to develop a new ERP product on the cloud. • Seeded the idea, along with team of architects, to develop a new tool, Partner Development Infrastructure (PDI), to be used by partners and customers to extend the cloud product.• Designed, architected, and developed, technical the tool “Compound Service Generator” to convert standard objects as service enabled objects for SAP’s new product line.• Extended the same platform and technology to convert the existing data objects in SAP ECC as a Service Enabled objects (SaaS)• Part of esteem “Architectural Network Team” (ANT) at SAP• As “Product Owner” for Partner Development Infrastructure (PDI)o Responsible for ALM and Service Generator tool team (2 team of 10) o Product mentor and guide to 5 distributed teams (each with 10 resources) across India, Israel, and Germanyo Design architected and developed the basics for new compiler and components for the new tool, PDI.• Provided architectural and design think-tank sessions to Customers, colleagues, and partners about SaaS (cloud) tools and products.• Presented the new SAP Cloud ERP Product, its features, capabilities at various forums including prestigious SAP TechEd and Sapphire events.