With over nine years of experience in financial and marketing analysis, I am passionate about delivering data-driven insights that help business decisions. As a Senior Marketing Analyst at Snap One, I leverage my expertise in Excel, SQL, and Power BI to provide strategic analysis and recommendations.In my current role, I support the marketing operations team in facilitating targeted B2B share of wallet programs, building operational and executive dashboards for customer performance, and analyzing the impact of migrating customers to an omni-channel platform. Previously, I worked as a Market Insights Analyst at NMC-CAT, where I supported quarterly business reviews and monthly marketing meetings, presented data to executive leadership and facilitated decision making. I conducted geographic market and customer base research, providing actionable insights for dealer branch viability and contingency programs. As a Financial Analyst at Omaha National, I created monthly flash reports, analyzed cash flows and budget variances, and developed a report to assess the impact of COVID-19 on written premiums and client payroll. I have a strong background in various industries including B2B and B2C, insurance, and natural gas, and I have developed analytical skills that enable me to deliver accurate, timely, and relevant information.