Sonia Sedova, Shrm-Cp Email & Phone Number

Oakland, California, United States

- Own full cycle hiring, onboarding, and offboarding processes; grew staff by 38%, from Coordinator to Director levels- Own and manage quarterly performance review cycles including self reflections, manager, and peer reviews; continuously improved process via employee surveys and feedback- Develop and maintain policies and procedures for all staff- Manage.

Oakland, California, United States

- Completely reimagined and redesigned onboarding and offboarding processes for more thorough, concise and engaging experience; continuously improved based on feedback and surveys- Map, author, and update standardized workflows across HR, operations, systems, finance, and programs- Liase with external vendors; own relationships and accounts across the.

San Francisco, California, United States

• Identified and recruited prospective employees for interviews; coordinated the onboarding of new hires
• Supported CEO, COO, and Director of Sales with presentations, meeting preparations, expense reporting, and calendar management
• Tracked, processed, and organized all company expenses
• Managed vendors, contractors, and building management

Greater Boston Area

• Top performing salesperson on 12-person team; exceeded sales targets each quarter
• Designed and implemented standard operating procedures company-wide
• Managed 300+ accounts including contract negotiation, onboarding, offboarding, billing, and member concerns; attained 96% retention rate
• Ensured location remained on-budget via contract management, expense tracking
• Created company-wide template for territory metrics; presented monthly findings to executives and investors; recommended process improvements based on findings

Greater Boston Area

• Drove company growth through new membership sales as well as expanding existing accounts: attained and sustained record membership for my location; increased revenue by 33% in the first six months
• Compiled, analyzed, and presented monthly metrics data to executives and investors
• Facilitated company-wide hiring functions including recruiting, screening, and interviewing candidates; specialized in customer service and sales roles
• Implemented onboarding and training for new hires; provided continued coaching and support to ensure long-term success
• Strengthened member engagement and retention through fostering member relationships as well as planning and executing weekly community events
• Performed account management functions such as onboarding and offboarding, billing, room reservations management, and membership changes

Dedham, MA And Belmont, MA

• Directed the New Student Development Department including setting and achieving weekly goals, generating and processing leads, conducting student development conferences, and facilitating guest referral program.
• Managed a team of seven teachers including conducting daily staff trainings, assigning and overseeing tasks, empowering career development, and conducting performance management
• Managed all external communication including marketing materials, newsletter, and social media presence; updated and maintained studio website
• Planned and implemented studio events including weekly parties, monthly workshops, quarterly mini-matches, and semi-annual showcases
• Taught private lessons and group classes in accordance with the Fred Astaire Trophy System

Newton, Massachusetts

• Managed a team of five employees, including all hiring and training; compiled and oversaw tasks, scheduled employee hours, fulfilled payroll duties
• Ensured success of day-to-day operations, including managing private lesson and group class schedules; developed and maintained customer relationships, managed class schedules and processed accounts receivable
• Increased studio revenue by 47% between 2014-2015; developed annual metrics report to evaluate success of the studio with analysis of finances, student attendance, and feedback
• Executed successful marketing strategy including weekly newsletter, social media presence, print and online advertisements; created and maintained multiple company websites
• Planned and implemented studio events including social dances, showcases, workshops, and weekend intensives; organized first annual Bay State Dance Festival which drew over 200 participants
• Taught private and group lessons in Ballroom, Latin, Swing, Salsa, and more; performed in studio showcases; represented studio in local and national competitions

Nutley, NJ

• Taught group classes and private lessons in Ballroom, Latin, and fitness dance at social and competitive levels; students ranged from four to 86 years old
• Achieved “Top Salesperson” status through selling private lesson packages to prospective and current students
• Created and executed social media strategy via Twitter, Facebook, Yelp

Waltham, MA

• Executed strategic public relations campaigns for B2B technology and healthcare clients
• Pitched news to national and international trade media on a daily basis; monitored and analyzed industry trends; drafted pitches, bylines, and assorted press materials for submission
• Created and managed clients’ online presence via Facebook, Twitter, Wikipedia, and blogs
• Researched, compiled, and analyzed metrics data measuring consumer engagement and media platform performance to present to clients

Brussels, Belgium

• Managed team of eight people responsible for a research project to analyze economic and political development in the South East European region
• Presented research findings and recommendations to local, regional, and national decision makers
• Sourced, recruited, hired, and trained 14 new employees
• Created and maintained online presence through development of company website, search engine optimization, and use of social networking sites