Stacy Simonet Email and Phone Number

Support Councilman Kevin Flynn with communications, social media management and community engagement efforts by using a variety of tactics to reach diverse audiences. Represent the Councilman at neighborhood meetings and on various working groups. Manage the office budget. •Manage all of the Councilman’s communications channels including Facebook, Twitter, YouTube, a monthly digital newsletter, a quarterly printed newsletter and three niche newsletters, ensuring all messaging aligns with the Councilman’s values and priorities. •Produce a monthly video that allows the Councilman to visually engage constituents on a variety of topics important to constituents.•Prepare the Councilman for meetings and events by researching, analyzing data and writing talking points.•Leverage my relationships with City agencies and use my in-depth understanding of City processes to address constituent concerns, often drafting email response for the councilman to send to constituents. •Support Registered Neighborhood Organizations by writing a monthly newsletter catered to RNO leaders, producing newsletters and flyers on behalf of RNOs, coordinating RNO meetings and events, and assisting with the annual RNO registration process.

Performed the operational duties of the City Council executive director while the position was vacant. Duties included managing the legislative services team, providing human resources support, budget management and communications. •Coordinated City Council’s COVID response including writing internal and external crisis communications about the pandemic, creating a repository of social media posts for use by all council offices about COVID protocols like social distancing, worked with the Council President to craft internal procedures for reporting positive COVID tests and contact tracing.•Adapted quickly to the changing work environment and led the conversion of Council offices to a work-from-home model during COVID. Secured technology, wrote procedures and coordinated technical support.•Collaborated with a large team of safety experts from sheriff, police, fire, security and risk management to ensure new security plans were in place as the political climate changed during COVID. Created evacuation plans, coordinated training and collaborated on security protocols for each individual Council office.•Worked with Council members and the Office of Human Resources to recruit, hire, onboard and train new council aides.•Served as City Council’s liaison to Technology Services, Accounting Services, the Budget and Management Office, General Services and Denver 8 TV/Digital Media.

Provided City Council with communications and technology support and assisted Council offices with special projects, often working on multiple major projects simultaneously. Managed the City Council budget. •Wrote and implemented the body’s first ever comprehensive strategic communications plan that focused on community engagement and media outreach while ensuring Council’s values and priorities were clearly represented. •Built relationships with reporters and coordinated interviews with Council members while serving as spokesperson for operational and procedural questions about City Council. •Launched social media accounts for the body and grew them to more than 5,000 followers. •Bolstered internal communications by launching a weekly newsletter for City Council staff and internal stakeholders. •Innovated new ways for the public to engage, including creating a digital sign-up process for public hearings. •Updated and modernized City Council’s Continuity of Government plan and coordinated with the Office of Emergency Management as City Council’s Continuity of Government Coordinator.•Prepared annual budgets for the central office and 13 council offices and analyzed monthly budget-to-actuals reports to ensure no budgets would be overspent. •Served as a financial spending authority and was the liaison to accounting services and the Budget and Management Office.

Operated the district office, managing all aspects of the councilman’s administrative work including constituent services, scheduling, and managing the office budget.•Managed interview requests from around the world for Councilman Brown, the head of the marijuana legislative committee, during the launch of legal recreational marijuana. •Created talking points, newsletters, flyers, brochures, presentations, and posters utilized by the Councilman to communicate with constituents.

Developed and implemented public relations strategies that encouraged citizen engagement. Worked with all departments to design reports, flyers, information cards, posters, presentations, signs and other print and digital materials for both internal and external audiences. Built and maintained local media relations, served as spokesperson. Prepared district employees and elected officials for media interactions.•Worked with Front Range water providers, the State of Colorado, lobbyists, reporters and other public relations specialists to gain U.S. Army Corps of Engineers approval of the Chatfield Reallocation Project. Won employee-of-the-year for this work. •Served as co-chair of the Douglas County Intra-Governmental Communications Committee.•Selected as one of two people from Douglas County to lead the design and implementation of the Volunteer Connect Douglas County volunteer portal, which involved working with all local government bodies and the school district to build and implement the portal.

Operated my own business, helping small businesses with marketing and public relations strategies.•Created a public relations strategy for Serendipity Catering, a rapidly growing catering company in Denver. Provided consistency in design and voice for marketing material, web content, social media, and sales proposals.•Generated eye-catching marketing collateral for an advertising agency in Georgia that won the agency work with DISH Network. •Developed all new marketing material for a small vending company in Idaho that resulted in just under $100,000 in new annual business.

Managed a staff of 12 people in multiple departments through the entire publishing process. Created and managed the budget. Made operational and personnel changes to help ensure success on the bottom line. Performed copy editing and reporting and wrote editorials. •Provide elected officials with media training to ensure ethical, fair and accurate news coverage. •Coordinated and moderated local political debates before every election, moderated the regional spelling bee that sent the winner to the Scripps National Spelling Bee.•Represented the newspaper on the board of directors for the chamber of commerce, the education foundation and for a local grant-making group.

Successful in leading a staff of 28 people and 200 independent contractors in designing and implementing a strategic plan that stopped a 10-year circulation slide and made the Post Register one of the fastest growing daily newspapers at the time (according to the Audit Bureau of Circulations). Recognized as one of “20 under 40” newspaper leaders by the Newspaper Association of America in 2006. •Created and managed multi-million-dollar revenue and expense budgets. Utilized daily, weekly and monthly reports to make adjustments as necessary to achieve goals.

Stepped up to turn around a failing weekly newspaper. Managed a team of 6 to create marketing and content strategies to better position the publication in the community. Managed the budget to successfully bring costs in line with revenue.

Designed and edited Page A1 and A-section pages for a 30,000-circulation daily newspaper. Wrote headlines and photo captions and worked with managing editor to ensure quality writing/reporting in accordance with AP Style. Managed a team of 6 copy editors.

Led the newsroom and graphic design team for a weekly paper in an Anchorage bedroom community. Created story and photo assignments, coordinated with graphic artists to ensure quality story packages. Appeared regularly on Anchorage Edition, a meet-the-press style talk show on public television. Served as police and fire beat reporter.