Spray Marketing is a direct-to-expert digital marketing agency for growth stage companies, go-to-market startups and small to medium size businesses looking for data-driven execution.

Skipper (formerly Jetaport). Manages paid acquisition, content strategy and communications.

Jetaport has rebranded as Skipper.

. Oversees creation and execution of all social platforms (Twitter, Instagram, Facebook, Pinterest, Citymaps, TripAdvisor, Tumblr) and website content. Supervises corporate community manager who manages more than 70M brand followers. Provides social and digital analytics via Google Analytics, TravelClick email marketing results, Socialbakers, Simply Measured, Facebook analytics, Twitter ad analytics and Statigram. Handles all in-house graphic design content for marketing purposes with published print ads (NYLON Magazine and Dafiti). Leads email marketing campaigns, abandonment solutions marketing and retargeted ads. Implemented abandonment solutions across all properties for consistent recovered sales. Provides PPC and SEO strategy . Creates annual digital marketing plan and budget for subsequent year. Copywriter for marketing and sales collateral

Client is Proctor and Gamble, homecare brands: Febreze, Dawn, Cascade and Everyday WildLife Champions.

I supported marketing managers on key initiatives, managed and assisted on several time-sensitive projects such as the 2011 Newport Folk Film Festival and press dinners for Tretorn’s fall collection. Additionally, I was in charge of all social media platforms, which included Tretorn’s Facebook account, Twitter and blogs. With my graphic design background, I created ads for Tretorn’s stores and updated ad content on their website.

Corresponded with faculty, alumni, and current students to write pieces for BU's College of Communication Mass Communication Department in its monthly newsletter.Research and collect information pertaining to stories that are circulated online.

Serves as the main point of contact for client amongst account team in BU's Unleashed PR. Seeks approval of projects from the client and update them on the team's progress. Develop marketing/PR goals and objectives for client. Communicates with account executives in regards to expectations and duties. Schedule staff and client meetings.

Created a company brochureCreated the vision, mission, and company statement

Organized accounts payable and accounts receivedDesigned and maintained daily menu for company's restaurantMaintained correspondence with business partners