Stacey Cole Email & Phone Number

San Diego, Ca, Us

San Ramon, Ca, Us

Leads the development and execution of Five9 Global Partner Program, Enablement and Marketing strategy to increase partner engagement, quality leads, partner affinity, grow pipeline & accelerate revenue. • Collaborate with cross-functional leaders to create and deliver resources and capabilities to support, enable and engage partners. Helped grow partner led revenue to over 80% annually • Host annual virtual Partner Summit to build momentum and preference with top partners that exceeded 1,000 registrations and 600+ attendees • Publish annual Partner Marketing Resource Guide to share brand guidelines, best practices, and accelerate partner lead marketing. • Develop, manage, and enhancing partner incentives programs • Update and optimize global partner portal to enable a frictionless lead management and simple easy-to-launch marketing campaigns to expedite lead generation. • Manage internal Meet-The-Partner webinar series to grow internal alignment between top partners, sales, product, and consulting. • Collaborate with key stakeholders to build Ideal Partner Profile, Partner Tiers, Partner Program Guides, and Onboarding resources to define the best partner targets and scale resources. • Co-led Partner Advisory Board to grow accelerate success with top Channel & GSI partners • Launch and grow on-demand partner sales certification and badging program to enable and accelerate partner success in selling Five9 solutions • Implemented partner sponsorship strategy to help technology alliance partners build awareness of solutions and help offset cost eventsRecognized by Channel Marketing Association with 2023 Icon Award, Five9 2023 CEO Award, and CRN Women in the Channel Award in 2021-2024 for leadership expertise and vision.Actively participated in multiple Five9 ERG groups to help lead and grow company culture and values: Women in Technology, Diversity & Inclusion Committee, and Pride.

San Ramon, Ca, Us

Hired to build out the partner marketing function to grow partner affinity, leads, pipeline, revenue and sales team alignment. • Led annual global partner marketing strategy for complete partner ecosystem: Channel, Technology, System Integrators, ISV and international Distribution partners• Collaborated with key stakeholders to define and roll out new global partner program • Launched new initiatives to accelerate success: Partner Summit, Partner, Partner Education Webinar Series, and CX Apps Marketplace.• Surpassed team KPIs - partner affinity, leads, conversion, pipeline and closed revenue • Improve internal partner-sales alignment with monthly internal newsletter Partner Loop: Slack Channel, Newsletter, Webinars, & Partner Profile. • Built and managed global Partner Marketing Budget: ROI Dashboards

San Diego, Ca, Us

• Develop annual global channel partner sales strategy including market size, competitive landscape, marketing opportunity, targets, forecast, product requirements and budget.• Launched Ideal partner profile methodology to ensure focus on most profitable partners. • Developed formal global partner program to include partner tiers, features, benefits, & goals• Successfully managed sales team to exceed company revenue expectations • Partnered with marketing to develop sales enablement tools and incentives to drive promotion• Formalized Professional Services packages to ensure proper support and fast time-to-live

San Diego, Ca, Us

• Constructed annual partner marketing strategy marketing opportunity, new partner targets, existing partner opportunities, revenue forecast, product requirements and budget• Built Partner Portal to expedite new partner on-boarding and marketing execution.• Led the development and execution of strategic partner marketing strategies including content based marketing strategy to include all phases of the Partners Buyers Journey.• Collaborated with a team to build and prioritize partner targets strategy including partner tiers and resource allocation based on commitment, engagement, potential & goal achievement.

San Diego, Ca, Us

Led the development and execution of strategic partner marketing plans driving over 40% sales growth year over year.• Built annual sales and marketing strategy including market size, competitive landscape, marketing opportunity, new partner targets, revenue forecast, product requirements and budget• Developed prioritized partner targeting strategy including tiering and resource allocation based on partner commitment, engagement, potential and goal achievement.• Built Partner Resource Center resulting in increased lead volume of 35% year over year.• Increased channel partner ARPU by 22% with targeted engagement campaigns, and promotions.• Successfully onboarded new VAR and insurance partners: built win-win marketing plans, implemented sales training, launched demand general and co-branded sales support materials.• Leverage new product launches, industry segment strategies, and leadership position in key accounts to increase marketing through partners• Planned annual tradeshows, including speaker selection for 20+ key industry events.• Function as key point of contact for channel partners in supporting of sales and marketing efforts• Worked closely with key stakeholders in United Kingdom to develop and launch partner strategy: ideal partner profile targets, defining partner life cycle, scaleable on-boarding, training and marketing empowerment tools to improve time to market.

Financial hardware, software and electronics company that makes self-service kiosks, point-of-sale terminals, automated teller machines, check processing systems, barcode scanners, and consumables.• Advanced to oversee sales and marketing synergies for Intuit sales team with NCR acquisition. • Conduct market analysis, create sales engagement materials and design sales training • Key contributor to the overall partnership strategy and plan

Mountain View, California, Us

• Built annual marketing plan for mid-enterprise size TurboTax and Intuit Financial Services for financial institution partners: competitive analysis, market opportunity, new partner targets, marketing campaign adoption goals, and budget• Developed, drove and implemented marketing strategy with financial institution partners to increase adoption of online banking products and revenue and campaign adoption by 45%• Collaborated with Business Development marketing operations to test and optimize content marketing and social media• Developed and executed creative marketing programs, campaigns and promotions across various digital channels, such as email marketing, social media, online ad placements, etc• Conducted quarterly business reviews

Mountain View, California, Us

Led the development and execution of strategic technology and sales plans increase sales 30% YOY for TurboTax division of Intuit • Built annual sales plan for assigned territory: competitive analysis, market opportunity, new partner targets, forecast, new products, and budget• Defined, closed and developed new technology partnerships to expand distribution channels for Intuit products within key industries: banking, insurance, benefits, and security & investment co.• Successfully onboarded new partners to exceed unit and revenue forecast• Partnered with marketing manager to develop and implement strategic marketing plans • Generate new business sales through Account-Based Selling techniques.

San Francisco, Ca, Us

Responsible for technical development projects, contract negotiation, marketing, branding and sales for this global leader in 2D and 3D design software. •Conduct market analysis, create marketing materials and design and deliver training programs. Assist in generating leads and closing sales. •Manage software integration, solution validation and benchmark testing.•Hand-picked for a business leadership position on Oracle Spatial Special Interest Group Board.•Played key role in dev. of multiple sales execution campaigns that produced significant increases in leads and brand awareness. •Negotiated and launched several development, marketing and resale agreements •Served as Autodesk Alliance spokesperson at industry trade events, executive meetings and global sales activities.

San Francisco, Ca, Us

Brought on to generate and secure business for wireless technology and homeland security products. Managed presale implementations, sales efforts and post-sales support. Delivered product demonstrations and presentations. Supported 250 personnel from technology enablement, solution development, marketing and sales divisions.• Championed the Geospatial Wireless Landscape Business Plan, which included industry overview, partnership/industry application strategies and partner support guidelines.• Orchestrated implementation of the Homeland Security Business Initiative by selecting 12 alliance partners, negotiating contracts and handling all aspects of marketing, branding, sales and training.• Effectively leveraged cross-functional teams from sales, technology and product development in order to maximize partner business opportunities.

Spearheaded development of wireless technology strategy and sales plan for this provider of Java-based audio solutions. Contributed to creation of marketing, sales and training tools.• Successfully prospected for global wireless handset manufactures and secured face-to-face meetings to achieve plan objectives.• Credited with preparing the Wireless Landscape document that outlined technology milestones, deliverables and partner program to support technology alliances.

Overland Park, Kansas, Us

Developed and closed long-term contracts with key national accounts through prospecting, presentation and negotiation. Held responsibility for sales forecasting, strategic planning, corporate goals and territory plans.• Consistently surpassed quotas by successfully cultivating business with Fortune 1000 clients such as Sun Microsystems and McKesson.• Developed and managed territory business plan with associated sales reports and activity reports.• Prospected, closed, and rolled out national accounts contracts

San Diego, Ca, Us

Produced new business through targeted selling strategies and penetration of new distribution channels. Trained and support major accounts and commercial sales channels.•Managed and grew Qualcomm’s national account alliance with Sprint PCS. •Developed and implemented strategic sales plans to accommodate corporate goals. Directs sales forecasting activities and sets performance goals accordingly. •Generate new business sales through targeted selling and new channels of distributions.

Promoted to oversee sales and marketing of wireless services with small to medium-sized accounts. Designed and implemented national account territory sales plan.•Charged with recruiting, training and mentoring 20 sales reps and four support personnel.•Exceeded quota every year by instituting a new voice and data small business initiative that directed reps to sell entire telecom packages rather than individual services.•Coach, counseled and trained sales team to cold-calling, lead qualification, presentations, closing, and territory management.

Rapidly advanced from Account Executive to prospect and secure national accounts with Fortune 1000 clients. Created strategic territory plans.•Closed multi-year contracts with companies such as Bank of America, Chevron and IBM that generate millions of dollars annually while providing beta participants for data trials.•Prospected, Closed, and rolled out commercial, major and national accounts contracts with Bank of America, Chevron, Health Net, City & County of San Francisco, IBM, Siebel, and Oracle.•Achieved 150% of quota as an Account Executive.•Honored as Major Accounts Manager of the Year; outperformed 80 peers to receive award.•Recognized with a Winners Circle Award three consecutive years for surpassing quotas.