Stacey Ashton is a leader in operations, content marketing strategy, team building, communications and business development. She provides strategies and solutions for amplifying global brands in a complex marketplace. Her expertise is in the creation of integrated global B2B and B2C marketing campaigns that utilize data based advertising, publicity, content marketing through social channels and direct marketing eNewsletter programs, and events to drive revenue of consumer products, content products and professional services. She has hired and managed marketing and sales teams as well as developed sales strategies for ecommerce, retailers, and mass merchants.Key Skills• B2B & B2C Marketing Strategy & Execution• Business Development & Sales • Leadership, Talent Development & Team Management• 360-degree Integrated Marketing Campaigns with ROI Measurement• Brand Communications & Publicity Positioning• Cooperative Advertising & Incentive programs • Social Media Marketing using Instagram, Facebook, TikTok, YouTube, X, and LinkedIn. • Content Strategy & Development: blogs, infographics, images, podcasts, videos, webinars• Direct Marketing CRM Campaigns were conducted utilizing MailChimp, Nutshell, CRI & Marketo• Digital Advertising Campaigns to drive SEO and eCommerce Sales• Omni-Channel Marketing• Consumer Trend Data & Analysis Stacey has developed content, products and third party marketing partnerships across business verticals: Adult Consumer Brands: Ansel Adams, Family Handyman, Lilly Pulitzer, R. Crumb, Reader's Digest, Steve Forbes, Taste of Home, Weber GrillChildren's Consumer Brands: Crayola, Disney, DreamWorks, Fisher Price, Hasbro, Hannah Edwards, Marvel, Mattel, Nickelodeon, Nocturnals, Pippa Park, Sesame StreetProfessional Services: AARP, CampusJob, Investor's Business Daily, Ken Blanchard, OC Tanner, VitalSmartsRetailers: Amazon, Barnes & Noble, Bath & Bodyworks, Costco, Gymboree, Hallmark, Indigo, Lowe’s, Macy’s, QVC, Saks Fifth Avenue, Sam's Club, Scholastic, Target, Urban Outfitters, Walmart, Wegmans