Marketing Director
CurrentWork closely with executive team to develop, refine and implement a comprehensive marketing plan Measure and report on impact of marketing activities, taking a data-driven approach to adjust strategies and tactics Manage direct reports to support the marketing team through execution of marketing programs Direct internal and external communication activities including employee communications, press releases, newsletters and brochures, website, marketing database and mailing lists, and e-marketing tools such as email campaigns and social media posts Event coordination including publicity engagements, public relations and media exposure Support and facilitate coordination of the firm’s involvement in industry trade shows and conferences Oversee relationships with external marketing agencies to optimize the marketing budget. Coordinate and manage continued website updates and social media management