Founder, Ceo
Todl.Com
Tampa/St. Petersburg, Florida Area
Stacey founded TODL.com, the Trade Only Design Library in 1997. As a project manager from interior design industry, Stacey was the first to take interior design product research and specification online (this was in the days of 'you've got mail' and dial up access). The first iteration of TODL was a product research and specification database. Stacey built and led the company through multiple major economic events (tech crash of 2000, Sept 11, 2001, Recession of 2008, etc.), continually growing the brand, its users and manufacturers through 5 platform launches. TODL grew to be the largest b2b, interior design product research and specification database and industry portal connecting thousands of interior designers, decorators, architects and other design professionals to products, brands, trade shows and industry magazines that served them. Stacey welcomed new partners in late 2013, passing the reins as CEO in 2014. The new management team lead TODL on its new path, which included rebanding the company as Steelyard in 2015. Stacey completed her transition and exited the company December of 2016.