Marketing professional with extensive experience in digital production and development. Works remotely or within a team environment. Consulting services: Digital Strategies, SEO, Analytics & Reporting, Social Media, Account Management. Highly experienced Producer and certified Project Manager for Web, Mobile, SaaS, Animation, Interactive, Gaming, E-Commerce. Background: 1995: Internet (WWW) instructor at DotCom Cafe, Toronto's multi-million dollar Internet lab w/ computer science classes from York University. 1996: Consulted remotely for early-to-market online businesses. Internet evangelist throughout Europe and North America. 1997: Relocated to San Francisco to work with leaders and visionaries in E-Commerce.Samples of experience:+ NUTELLA, KIT KAT & NESTLE: Project Manager - digital properties and campaigns (Jamz Marketing, Toronto, on-site & remote)+ HBO's DEADWOOD, DEAD MAN'S HAND: Producer & Account Manager - award winning 3D advergame (Fuel Industries, Ottawa)+ MUTEK FESTIVAL: Web Producer & Digital Strategist for mutek.org (8th & 10th editions). Moderated Web 2.0 panel at conference. Interviewed live on CKUT radio (MUTEK, Montreal, on-site & remote)+ DAC GROUP: Project Manager - custom enterprise software for multi-channel digital media buys for North America's leading directional advertising agency (DAC Group, Toronto, on-site & remote)+ BETA-TESTER (remote): Logic (APPLE), Cubase (STEINBERG), Protools (AVID), M-Audio hardware & software (AVID), Gmail (GOOGLE), Soundmail, Zune (MICROSOFT), Friendster, Mixman, Splice, Ping.fm and more.

Worked with clients to tailor marketing campaigns, promotional and business collateral, ensuring the highest quality, most effective print and consolidated E-Commerce solutions for success, control & profitability across their brand.

Gusto TV (acquired by Bell Media) is Canada's Food and Lifestyle HD Television Network, carried in millions of subscriber homes through satellite, cable and IPTV distribution. Available through Bell, Crave TV, TV Everywhere and online platforms.Led new digital development (video/web/mobile), sourced technology, programmed platforms, performed team hires, plus online distribution of original Gusto TV productions (One World Kitchen, A is for Apple, Crate to Plate and Fish the Dish) across multiple channels (Web, Mobile apps, Gaming and 2nd Screen).

Digital direction to develop tailored offerings for clients: Digital Campaigns; Digital Advertising; Mobile & Web Apps; SEO; Social Media & Engagement Strategies; Communications; Content Marketing; E-Commerce; Websites with Sticky and Monetized offerings; Animation; and Interactive Media.Wrote Digital Strategies & Proposals, Digital Engagement (Social Media and Sticky content), SEO, Web Analytics, UX, Information Design, Mobile, Interactive & Web development, Project Management, Digital Client Services.Onboarded Design & Development teams for Web & Mobile best practices, U/X, Planning & Automated Processes.Produced in-house online tool "Contrast Checker"​ available free to the public, for designers & developers to test WCAG 2.0 compliancy: http://contrastchecker.com

Nationally launched new consumer product ‘Intuition’, a certified Natural Health Product, for Monfitello (JIM PATTISON GROUP). Managed both digital and print marketing, including market analysis, brand development, communications, packaging, website development, analytics and E-Commerce. Applied findings from Nielson focus group research to marketing initiatives. Worked directly with PATTISON OUTDOOR, THE NEWS GROUP, MONTEBELLO, OVERWAITEA, as well as with The Siren Group (PR) and Intuition product partners: Natures Formulae Health Products; and The Martini Club on marketing and advertising initiatives. Sales Rep'd at Health, Beverage & Food trade show events across Canada.Managed internal and external teams for Web, branding & packaging. Managed accounts with Produlith | ProPac | Pharmapak (print packaging design & tooling) and Lowe Martin Group (offset printing).

MUTEK is one of the premiere electronic music & digital arts festivals in the World. MUTEK, a not-for-profit, hosts satellite festivals in Chile, Mexico and Argentina and has toured the event throughout Europe, China, Brazil and Columbia.Digital planning and direction for Web Design & Development of new MUTEK.ORG interactive portal with Social Networking / Registration layer. Complex custom-built interactive archive to support USG (User Generated Content), showcasing 10 years worth of creative assets, collected by festival goers in celebration of the 10th Anniversary Edition of the Festival.Social Media Strategy with direct Mobile Engagement with Festival attendees through Social channels. Flickr integration for festival photographers to populate Website directly from venue.

Net-Ways developed "nucleus", an SaaS enterprise resource management platform (pre-Sharepoint) for communication agencies and Fortune 500 companies to centralize core creative assets used in Multi-National campaigns, ensuring brand consistency across countries.Clients included: DraftFCB, ACAM, Marketing Hotspot and Leo Burnett, Dell, Nestle Waters, M&M’s, Mars Inc, Hertz, Fiat, France Geothermie and Carrefour.The company has evolved to become Nextways, and is headquarted in NYC.

Echolocation was an event production, promotions, online broadcasts and artist collective showcasing new forms of electronic music and digital motion graphics. Resident artists included: · TIPPER (Dave Tipper)· SINGLE CELL ORCHESTRA (Miguel Fierro)· ANON (Anna Sitko)· GIRLIE8 (Stacey Van Buskirk)· BASURA (Michael Boado)· R3NDR (Junior Sanchez)Produced a weekly audiovisuals show hosting guest electronic musicians (IDM, minimal, ambient) and visual artists that streamed live on Ninja Tune's PIRATE TV out of London, UK."Ambientech" environments were created at various small (+/-500 people) and large (+/-15,000 people) events across the USA, creating new opportunities for laptop-based musicians and live visual artists to perform in front of a live audience.

Known as the insider’s guide to Los Angeles, LA.com is backed by 3 of the largest media companies in the USA: MediaNews Group, Gannett and Stephens Media Group.Consulted for first year startup phase to develop and launch the site to market. Wrote technical and functional specifications for project kick-off. Created process documents for internal efficiency. Chaired weekly meetings with all business units (sales, marketing, design, development and a dedicated content publishing team). Project Manager for a partnership project, KCRW's Fringe Benefits microsite, powered by LA.com. Managed internal and external project teams. Gathered usabiliy requirements and designed UX of custom CMS. Managed compatibility issues when converting data to a modern database.

Enhancing music performances with live motion graphics, reacting to sound and projected on layered canvases, pushing traditional performance by creating an immersive experience to engage the audience. Designed screens specific to the venue and created multilayer projections which reacted to live music. Programmed software to react in specific manners to audio input channels. Created visual installations for multimedia and launch events, as well as gallery. Was the first visual artist to appear on groovetech.com, a World leader of online broadcasting of electronic music with studios located in London, Seattle and San Francisco. Collaborated with other left-coast visual artists (LA, San Francisco, Portland, Seattle and Vancouver) and often Japan and NYC. Accompanied musicians'​ on-stage performances at various venues across USA. Performances included: · The Crystal Method @Popsicle (14,000 people), San Francisco· Alex Patterson (The Orb) @ Slim's. San Francisco· Earth Wind & Fire @ NAMM 2003, Los Angeles· Juan Atkins @ Club 6ix, San Francisco· Tipper @ various venues, San Francisco, Los Angeles, Miami, Seattle· Freq Nasty @ various venues, San Francisco, Los Angeles· Jonah Sharp (Spacetime Continuum) @ various venues, San Francisco, Los Angeles· Richard Devine @ San Francisco· L'Usine @ San Francisco· Anthony Rother @ WMC, Miami· Radioactive Man @ WMC, Miami· Phoenecia @ WMC, Miami· Green Velvet @Popsicle (14,000 people), San Francisco· u-Ziq (Mike Paradinas) @ uziq showcase Los Angeles· Single Cell Orchestra @ various venues, San Francisco, Los Angeles· Venetian Snares @ Club Sugar, Los Angeles· James Hardway/Technova @ various venues, San Francisco, Los Angeles· Mr. Projectile @ various venues, San Francisco, Los Angeles... and many moreBooked for various venues across the USA. Managed by Sara Chambliss @PAX (Los Angeles)

Eyephunk was a music distribution, label group and promotions company specialized in electronic music. A collaboration of artists and DJ's produced events, online broadcasts and radio programs that regularly aired on more than 50 college radio stations in the USA.Eyephunk was Globally recognized for their curation of music by breaking new artists in the USA through over and under ground promotions. The San Francisco Examiner noted Eyephunk as "leaders in the electronic music community and at the forefront of emerging music trends."​Brought in strategic cross-promotional partners including Red Bull (USA launched in '97), Native Instruments, Ableton and M-Audio. Distributed products at Eyephunk events (audience was the top tier west coast digital art & technology crowd -- designers, programmers and marketers at cutting-edge companies).Set up Digital Division to sell music online and became one of the first distributors for digital music delivery (paid mp3 downloads). Recognized as one of the major suppliers of electronic music content for eMUSIC.com, pre-iTunes.- Provided insights to Apple on Digital Distribution (pre-iTunes)- Managed Web Design & Development team and integrated eCommerce system into website- Wrote weekly Newsletters, Promotional documentation and Website content- Developed two databases to manage and automate Retail Accounts and Catalog Listings

1995 startup 'Res Rocket Surfer'​ was the first to develop an SaaS Internet technology where audio and video professionals could collaborate online (in virtual studios) from multiple geographical locations. Today we call it in-the-cloud collaboration. It's services were used by VIPs: A-list musicians & producers; Major recording studios; Broadcast media; Film studios; Post-production houses.- Web Development Technologist for a MOO/MUD environment - By end of 1997, solo marketing efforts resulted in an average of 100 conversions per day (pre-mainstream WWW).- Sales lead for high profile artists, producers & media executives. - Procured media endorsements from A-list musicians & audio professionals. Managed contracts. - Worked directly w/ technology partners: STEINBERG (Cubase); EMAGIC (Logic) acquired by APPLE; Digidesign (Protools) and Euphonix, acquired by AVID.- Worked directly w/ leading software + hardware companies: YAMAHA, ROLAND, NATIVE INSTRUMENTS, PROPELLERHEADS, MIXMAN, BEATNIK, M-AUDIO, MACKIE- Trained technology partners'​ top-tier clients- Built and managed a team of musicians (located on four continents) and created an in-the-cloud management tool for performance scheduling, assignments and invoicing (time zones were extremely varied)- A lead demonstrator of the technology at all major industry trade shows, (NAB, NAMM, Musik Messe, CES, SXSW, CMJ, CS3, Intel New Music Festival etc.), orchestrating the remote performance team online whilst doing live demo at the venue for sales & publicity conversion- Provided support for startups: EXPERIENCE MUSIC PROJECT MUSEUM (Seattle); EXPRESSION CENTER (San Fran); RED BULL ACADEMY (Miami); and the YAMAHA RECORDING ARTS BUS, sponsored by Red Bull and toured throughout USABacked by Paul Allen's VULCAN CAPITAL (Co-Founder MICROSOFT), the technology was acquired in 2001 by AVID and integrated into PROTOOLS Digidelivery system.