Stacey Wee Email & Phone Number

Singapore

Singapore, Singapore

I manage a corporate client base (totalling USD1.5M) spanning Southeast Asia and Australia. I own and supercharge client relationships with the aim of ensuring customer retention and upsell. Key to this is improving our clients experience with personalised service strategies and advocating best practices. In my role as an account manager, I act as a strategic partner for my clients to transform their businesses with long-term growth & future-proofing in mind.Client profile: Retail and… Show more I manage a corporate client base (totalling USD1.5M) spanning Southeast Asia and Australia. I own and supercharge client relationships with the aim of ensuring customer retention and upsell. Key to this is improving our clients experience with personalised service strategies and advocating best practices. In my role as an account manager, I act as a strategic partner for my clients to transform their businesses with long-term growth & future-proofing in mind.Client profile: Retail and Omnichannel Businesses, Fashion MNCs, Beauty MNCs, apparel manufacturers, retailers, multi-brand retailers in lifestyle and home goods.Awards: Won Ascential's Elite Award in Q2 2023, which recognises outstanding sales performance and requires endorsement from peers and upper management.-About WGSN: WGSN's global team comprises the best forecasting minds in the industry, backed by research, data analysis and our unique methodology. This allows us to identify the signals of change and evaluate, verify and forecast trends. Show less

Singapore

Strategy Lead guiding all retainer clients’ overall marketing strategy, delivering insights and findings to shape how we deliver value. Account Manager for top 3 B2B clients in the agency.

Singapore

- Digital Marketing Lead taking care of digital marketing needs across portfolios ranging from B2B and B2C clients. Verticals include Venture Capital Organizations, Global Payment Networks, Payment Service Providers and Global Kitchen Appliance Manufacturers.- Oversee content strategy and coordinate website management services for key retainer clients- Create, plan and improve paid media strategies (Search, Display, Social)- Part of Business Development team - I refine internal… Show more - Digital Marketing Lead taking care of digital marketing needs across portfolios ranging from B2B and B2C clients. Verticals include Venture Capital Organizations, Global Payment Networks, Payment Service Providers and Global Kitchen Appliance Manufacturers.- Oversee content strategy and coordinate website management services for key retainer clients- Create, plan and improve paid media strategies (Search, Display, Social)- Part of Business Development team - I refine internal processes and strategies, actively pitch for new accounts, and renew relationships with existing clients.- Working knowledge of Google Analytics, Google Search & Display strategies, WordPress CMS, and tools like ActiveCampaign, MailChimp and HubSpot. Show less

- Part of URA’s Digital Media team, driving digital communications and branding strategies across the organization. Manage digital assets & influencers engagement, and work closely with internal stakeholders to promote URA’s brand & key campaigns. - Work closely with external vendors and internal stakeholders to increase visibility and engagement of website: deliver updated content with CMS (Sitecore), optimize SEO & SEM rankings, and provide an intuitive user interface.-… Show more - Part of URA’s Digital Media team, driving digital communications and branding strategies across the organization. Manage digital assets & influencers engagement, and work closely with internal stakeholders to promote URA’s brand & key campaigns. - Work closely with external vendors and internal stakeholders to increase visibility and engagement of website: deliver updated content with CMS (Sitecore), optimize SEO & SEM rankings, and provide an intuitive user interface.- Generate post campaign & post release reports, and Google Analytics website reports to account to Management and Board Members. - Collaborate with internal teams to align digital communications. Partner Media Relations team to adapt press releases to digital content and advise internal stakeholders on best digital practices and provide recommendations on improving public reception to initiatives. Show less

Led team of 5 to manage digital media communications and strategy for a portfolio of 7-9 accounts (LANEIGE, New Zealand Trade & Enterprise, Nanyang Polytechnic, Luxasia (Bourjois), Far East Organization Group, etc. ) for client budgets ranging from 50K - 100K.Spearheaded clients’ digital strategies, developing and executing campaigns according to brands’ budget and business objectives. Recommended relevant media buys across multiple platforms (Facebook, Instagram, GDN, Spotify), and… Show more Led team of 5 to manage digital media communications and strategy for a portfolio of 7-9 accounts (LANEIGE, New Zealand Trade & Enterprise, Nanyang Polytechnic, Luxasia (Bourjois), Far East Organization Group, etc. ) for client budgets ranging from 50K - 100K.Spearheaded clients’ digital strategies, developing and executing campaigns according to brands’ budget and business objectives. Recommended relevant media buys across multiple platforms (Facebook, Instagram, GDN, Spotify), and oversaw development of content calendars. •Oversaw day to day execution and implementation of content and media strategies. Directly involved in community management of brands’ social accounts and created content with expertise in photography, and art direction. •Produced post-campaign performance reports (with aid of tools like Meltwater), translating results to actionable insights to guide clients’ future campaigns. •Consistently kept updated with latest knowledge of social media & digital scene, and delivered thorough research for clients’ products, plans, competitors & target markets. Successfully pitched for and renewed partnerships with new and existing clients with industry competence. Show less

Bachelor'S Degree, English Literature (British And Commonwealth), Second Upper (Hons.)

Education record

Activities and Societies: Editorial Board Arts Society Literature Club