• Research floral and hardgoods trends to create client trend forecasting presentations for upcoming seasons• Translate client needs into a successful product line from conception to production• Analyze sales data from previous years to determine future development• Travel to factories overseas to work on upcoming product lines and conduct quality control checks on production items• Attend trade fairs to source new products & sourcing opportunities• Track and approve all development samples and factory quotes for client meetings• Coordinate product photography and edit product photos• Design a yearly custom in-house product line to showcase at PMA• Create development guidelines/procedures & train new employees

• Design email marketing templates to correspond with brand guidelines• Transformed client promotions and announcements into compelling E-Newsletters• Provided and wrote copy that reflected the client's brand

• Conceptualize and design eye-catching sale campaigns• Manage social media pages and email marketing• Post job openings, interview, train and schedule employees• Coordinate store events and staff meetings• Design newsletters and announcements• Order/receive products and organize inventory• Create visual merchandising displays• Customer service & pet nutrition consultations