Stacie A. Email and Phone Number

• Optimized communication strategies for all customer touchpoints in the life-cycle.• Developed effective acquisition strategies, resulting in increased customer acquisition and revenue growth.• Implemented cross-selling and retention strategies to drive increased customer engagement, product adoption, loyalty, and reduced churn rates.• Utilized data analysis and customer insights to continuously improve communication strategies, resulting in increased overall customer satisfaction and revenue growth.

• Integral member of the newly-formed team at Newfold Digital, contributing to the growth and restructuring of the company.• Exceeded 2021 revenue goals 150% by leveraging new marketing tactics and digital strategies• Developed multi-channel launch plans for new service offerings to drive engagement and demand, resulting in a significant increase in customer adoption and revenue.• Designed and created effective sales and marketing tools, including collateral, presentations, and training materials, to improve adoption rates and boost engagement.• Collaborated with cross-functional teams, including Sales, Product, and Design, to ensure alignment with company goals and priorities.

• Deployed pilot health programs designed to improve diabetic care and patient quality of life and longevity, reducing the time and expense in critical care facilities.• Executed the design and development of complex initiatives, brand development strategies, sales enablement, and GTM multi-channel campaigns.

• Spearheaded the creation and management of the entire marketing function, reporting directly to the CEO, and establishing the organization's brand as a recognized industry leader.• Ownership of the strategy, development, and execution of integrated marketing strategies and solutions through traditional and digital channels, which included a Costco co-branded partnership program.• Developed the annual marketing plan, budget, and company mission statement, aligning all marketing efforts with the company's overarching goals and objectives• Orchestrated multi-channel campaigns that launched new products to market and supported sales teams in achieving their targets, resulting in significant revenue growth and increased market share.• Oversight and coordination for all aspects of marketing, including website, email, organic, paid, and social marketing, ensuring consistent and impactful messaging across all channels.

• Created 1,000+ page online and print catalogs through training marketing managers in the new process of data propagation for a product information management (PIM) system. • Provided business solutions based on client needs including new product launches, GTM campaign strategies, tactical execution, and branded asset development.• Designed process improvements to enhance efficiency, productivity, and profitability.

• Led end-to-end marketing for Wilmar, the largest brand at Interline Brands, generating $400M in revenue annually, serving the Multifamily industry.• Developed and executed the annual marketing plan for Wilmar, covering all channels, such as email, trade, catalog, plus print and online advertising.• Successfully managed the media mix and promotional calendar for Wilmar, ensuring consistency and alignment with overall business goals.• Spearheaded the sales enablement strategy for Wilmar, providing sales teams with the necessary tools and resources to drive revenue growth.• Managed the budget for Wilmar's marketing initiatives, including allocation, tracking, and reporting of expenses, ensuring optimal ROI.

• Orchestrated marketing programs that resulted in $40 million in annual revenue as Marketing Lead for a leading B2B automotive chemical manufacturer specializing in private-label products.• Built and led a creative design team to deliver successful campaigns, working collaboratively with Regulatory, R&D, Packaging, Purchasing, and external vendors to meet client needs.• Managed the development of 350+ CPG products across various private label brands sold in major retail chains like AutoZone, O'Reilly, Honda, Harley Davidson, and Wal-Mart, as well as office supply stores like Office Depot.