Staci Harvatin ✨ Email and Phone Number
Staci Harvatin ✨ work email
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Staci Harvatin ✨ personal email
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We believe that every business with vehicles can benefit from connected dashcams, but all too often smaller businesses find this gold-standard technology out of reach. That’s why we are on a mission to make video-telematics affordable and accessible for businesses of ALL sizes.At SureCam, our entire business – from our monthly subscription program to our super easy online platform – is designed with small teams in mind.As the Senior Director of Global Marketing at SureCam, I make it easy for businesses in need of connected cameras to find and learn more about our solutions.Want a simple way to cut down on claims and boost field productivity with SureCam's user-friendly fleet video monitoring platform? Ask me how connected dash cameras can save your fleet time and money or visit https://surecam.com.______________________________________Endlessly fascinated by: space, sociology, startup culture, change dynamics, leadership development, employee relations, IoT, IIoT, how simple ideas can change the world, why more organizations don't use communications as part of the solution to functional problemsPassionate about: veterans; education; science literacy; financial literacy; community; social justice; people!Utility, full lifecycle marketer. Can go wide and deep throughout the customer lifecycle. Always a practitioner. Specialties: brand strategy, planning, and training; brand positioning and messaging, copywriting, digital marketing and advertising (Google Ads, Microsoft Ads, LinkedIn), demand generation strategy; strategic internal/external communications; executive communications; change communications; communications planning, writing and editing — brand marketing, social, internal, sales, and technical; interactive / digital communication; media relations; customer experience design; user experience design; project management; event planning; vendor relations; video and photo shoot supervision; marketing team development; sales and business development team management; martech — content management systems: HubSpot CMS, WordPress (CMS); customer relationship management systems: Salesforce, HubSpot, Microsoft Dynamics, Salesloft, HubSpot Sales (CRM); marketing automation software/systems: HubSpot Marketing (MAS); project management systems: Asana; Astrology (birth chart, transit, career, electional)
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Senior Director Of Global MarketingSurecam Feb 2022 - PresentSt Louis, Missouri, Us
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Global Marketing DirectorSurecam Nov 2019 - Feb 2022St Louis, Missouri, UsOnline Advertising · Online Marketing · Branding & Identity · Business Development · Web Content Writing · Copywriting · Lead Generation · Marketing Strategy · Digital Strategy · B2B Marketing
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Sr. Marketing ManagerDiagraph An Itw Company Jun 2015 - Nov 2019St. Charles, Mo, Us~ Operated as ‘Head of Global Marketing’ for the entire division which included direct, distribution and affiliate sales channels~ Responsible for direct management of marketing team, budget planning, strategy and execution for the division’s global operating team~ Led demand generation through digital and email marketing, field and event marketing, product marketing and customer marketing across the brand portfolio, growing marketing sourced revenue from 14% to 46% of all new business~ Crafted the brand strategy, including a multi-year global brand portfolio consolidation and refresh consisting of customer interviews, customer and employee surveys, executive workshops and market research analysis ~ Partnered with Sales, Field Service and Customer Success to overhaul the customer onboarding experience resulting in a 120% increase in service revenue and a 60% decrease in warranty visits~ Collaborated with Senior Leadership and Human Resources to retool employee onboarding and elevate employee satisfaction and company culture -
Adjunct Assistant ProfessorWebster University May 2013 - Aug 2017St. Louis, Mo, UsStrategic Communications, Graduate StudiesManaging Communication During Change, Graduate Studies -
Director Of MarketingCantor & Burger Jan 2014 - Jun 2015~ Expanded marketing mix through personal application of paid search, paid digital, local advertising, organic social media, and earned media channels, driving a 114% increase in new clients H1oH2 while maintaining a flat budget~ Created and implemented a new client intake system to track and report referral sources, ensuring quick and efficient onboarding~ Rebuilt the website to improve organic search traffic and drive more conversions, resulting in a 2.15x increase in organic search traffic within 6 months~ Utilized newsletter, email, and print marketing campaigns to existing customers and partner networks, generating a 20% increase in word-of-mouth referrals
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Digital Marketing ManagerSaint Louis Science Center Jul 2012 - Jan 2014~ Spearheaded the design and production of a new version of slsc.org, worked with a web development agency to ensure the full scope of the project was executed on time and on budget~ Developed strategies and produced content to enhance the Science Center’s digital brand presence to build institutional and program support and mobilize visitors~ Maintained slsc.org: copywriting, editing, and managing online content to maximize traffic, site user experience, and drive an increase in ticket sales~ Enhanced the Science Center’s presence on Facebook, Twitter and Youtube resulting in 178% community growth on Twitter, 133% community growth on Facebook and 90% increase in ticket sales attributed to traffic from social platforms over prior year~ Analyzed performance of digital advertising to track campaign efficacy, advise mid-campaign corrections, determine value of media placements and prepare budget projections for future digital advertising investments~ Overhauled email marketing strategies to support member development, ticket sales, revenue generation, and museum attendance, resulting in a sustained 20% increase in online membership sales QoQ~ Audited and analyzed website and social media traffic data to develop relevant reports, guide visiting and permanent exhibition strategy development, and prioritize strategic content buildouts according to engagement and site visitation patterns
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Interactive Communications & Media Relations CoordinatorSt. Louis University Hospital Jun 2008 - Jul 2012Saint Louis, Mo, Us(Marketing and PR Contractor, September 2008 – December 2009) (Marketing and PR Intern, June 2008 – September 2008)~ Developed and executed the organization’s digital media strategy, including: Coordinated and oversaw the long-term management of main website and creation of ancillary websites, including mobile web platforms and mobile apps. Wrote web copy, oversaw the production of videos, and maintained fresh content for most favorable search engine optimization (SEO). ~ Project managed marketing communication projects, including: Oversaw the coordination and creation of large scale marketing materials, including brochures, publications, and flyers. Involved coordinating and managing the work of freelancers and third-party vendors from project inception to completion. Served as the staff editor for marketing collateral. ~ Lead internal communication projects, including: Served as the primary writer and editor of an 8 page monthly internal newspaper. Required working with various departments to establish editorial outlines reflecting the communication goals of the organization and providing relevant, actionable information for employees. Served as the primary photographer for the publication. Coordinated and oversaw the layout of the newspaper. Ensured the on-time completion and delivery of the publication; Provided communications support for internal initiatives including an annual employee engagement survey, year round wellness activities, recognition programs for major awards and achievements, and annual employee celebrations. ~ Lead media relations initiatives, including: Coordinated and oversaw the organization’s proactive media relations strategy. Involved identifying media opportunities in support of business objectives, selecting appropriate media outlets to reach intended target audiences, and coordinating interview times, locations, and support information. Required crafting press releases, pitches, talking points and multimedia assets. -
Store ManagerOnce Upon A Child Sep 2004 - Sep 2008Managerial duties included:~ Recruiting, hiring and training of new employees~ Coordinated employee schedules~ Oversaw education and distribution of benefits for all full-time employees~ New merchandise ordering and in-store marketing~ Created and distributed in-store memos~ Created quarterly customer newsletters~ Fine tuned store operations to comply with payroll and supply budgets~ Created and implemented all in-store promotions and sales
Staci Harvatin ✨ Skills
Staci Harvatin ✨ Education Details
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Webster UniversityPolitical Science Minor -
Webster UniversityCommunications Management
Frequently Asked Questions about Staci Harvatin ✨
What company does Staci Harvatin ✨ work for?
Staci Harvatin ✨ works for Surecam
What is Staci Harvatin ✨'s role at the current company?
Staci Harvatin ✨'s current role is GTM at SureCam | Run a safer, more profitable fleet.
What is Staci Harvatin ✨'s email address?
Staci Harvatin ✨'s email address is st****@****ail.com
What schools did Staci Harvatin ✨ attend?
Staci Harvatin ✨ attended Webster University, Webster University.
What skills is Staci Harvatin ✨ known for?
Staci Harvatin ✨ has skills like Media Relations, Press Releases, Social Media, Public Relations, Copywriting, Marketing Communications, Social Networking, Marketing, Strategic Communications, Social Media Marketing, Newsletters, Email Marketing.
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