Staci Segal Email & Phone Number

Phoenix, Arizona, United States

Phoenix, Arizona Area

Scottsdale, Az

• Develop and maintained marketing materials utilized for Real Estate Development, Recruiting and Investor relations• Manage travel and scheduling for the Development and Construction team including the Vice President of Development and Real Estate• Coordinate corporate office relocation• Provide ongoing support to the Real Estate department, responsible for the successful openings of 7 restaurants and a development pipeline of over 25 restaurants • Coordinate and develop presentation materials for Real Estate Broker Summit bringing in more than 15 Real Estate professionals• Create lease abstracts and critical date summaries

Scottsdale, Az

• Created, implemented and managed tracking system for all critical dates; transitioned all relevant real estate data into lease management database for entire enterprise comprising over 400 locations ensuring accuracy and timeliness• Evaluated, developed and produced synopsis of all relevant financial, facilities, operational and lease related obligations for use in evaluating and analyzing all aspects of restaurant performance for lease renewals• Managed external Landlord and Tenant relationships for all locations nationwide mitigating business risk through ensuring compliance• Advised, trained and consulted with all inter-company departments to interpret lease and Tenant obligations• Drafted, edited and negotiated complex real estate contractual agreements, commencement agreements, amendments, remodels, lease renewals, closures and expansions in concert with outside brokers, Internal Directors’ of Real Estate and in-house Real Estate Counsel • Assisted in the creation and implementation of the interdepartmental lease renewal process for Executive evaluation• Conducted collaborative negotiations with Landlords’ to fulfill all required contractual obligations and identify cost saving opportunities

Scottsdale, Az

• Consulted with and advised portfolio between Landlords’ and Franchisees’• Reviewed and analyzed leases for 1400 national locations for the purpose of renegotiation and strategic alignment• Streamlined project schedules to identify cost reduction savings for at-risk stores• Informed Franchisees’ of lease and operational defaults• Negotiated with Landlords’ on default resolution Franchise Development Marketing Manager • Created and implemented a multi-faceted marketing program increasing franchise opportunity leads by 75% • Established an infrastructure system for the Strategic Development Team providing the platform for growth into Non-Traditional venues (Airports, Arenas, Amusement Parks, etc.) • Account Executive for strategic partners (Target Corp, Six Flags, HMS Host, ARAMARK) • Produced Strategic Development Licensed Concepts business overview utilized for educating and training leadership team and Area Developer community• Instrumental in establishing partnership and execution of test agreement with Target Corp, honored with Partnership Award from Target for outstanding performance and lasting contribution • Negotiated licensing and strategic marketing agreement between Cold Stone Creamery and Six Flags resulting in a deficit-neutral partnership allowing for mutual profitability• Assisted in the planning and coordination of five Annual Franchise Meetings Franchise Development Coordinator • Established streamlined distribution of Uniform Franchise Offering Circular and in-store marketing materials, realizing efficiencies and effectiveness of program • Collaborated with Area Developers to develop targeted marketing initiatives that increase same store sales and brand awareness• Developed, designed, and coordinated all marketing materials for Traveling Discovery Days• Interviewed prospective franchisees and facilitated Phases 1-3 of the 5-Stage Awarding Process• Instrumental in achieving sales of 1000 franchise agreements from 2003-2006

Scottsdale, Az

• Developed and retained largest client account, increasing branch revenues by 53% • Managed heavy sales activity (approx. 80-100 calls/day plus external client visits) • Recruited, interviewed and managed candidates • Extensively negotiated bill rates and conversion fees • Assembled, updated and maintained active database of available candidates

Scottsdale, Az

• Responsible for registration, processing applications, and external inquiries • Implemented streamlined registration process • Increased attendees by over 16% • Designed all promotional literature • Developed, implemented and participated in all camp activities • Conducted and developed staff training

Scottsdale, Az

• Internal Sales Manager • Interfaced with clients to provide customized packaging ideas, composed price quotations • Corresponded with manufacturers to develop sales strategy and take market share • Increased annual sales from $250,000 to $2.5 million dollars in 4.5 years without additional staff• Organized sales blitz and product training for Arizona region to include 130 sales professionals that resulted in increased sales of 46% • Increased sales 100% resulting in the receipt of the Broker of the Year award from WNA Comet Products