- Managing all marketing for the company and activities within the marketing department.- Developing the marketing strategy for the company in line with company objectives.- Co-ordinating marketing campaigns with sales activities.- Overseeing the company’s marketing budget.- Creation and publication of all marketing material in line with marketing plans.- Planning and implementing promotional campaigns.- Manage and improve lead generation campaigns, measuring results.- Overall responsibility for brand management and corporate identity- Preparing online and print marketing campaigns.- Monitor and report on effectiveness of marketing communications.- Creating a wide range of different marketing materials.- Working closely with design agencies and assisting with new product launches.- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.- Analysing potential strategic partner relationships for company marketing.