With a range of responsibilities for internal and external customer engagements that span large corporate cultures (8000+ employees globally) to the small single owner entrepreneur, I'm able to help your organization discover, create, develop and implement tactics that will move the company forward. Specifically, over the past few years, I've been leading the creation, development, and nurturing of brand strategy, brand identity, product value propositions, and communications tactics as part of marketing programs for b-to-b and b-to-c products and services. My expertise includes the strategy, development and actual integration of customer centric experiences into engagements that deliver meaningful and measurable brand experiences. These experiences also deliver on the brand promise and are tied to success of the top and bottom line. Included in my portfolio of skills is the direction and management of internal and external creative teams, public relations activities, product packaging, and web and online engagement teams. Whether a mature organization searching for future direction or a new company seeking actionable strategy and tactics that deliver value, my talents and skills include high-level thinking for the c-office to the day-to-day operations of an organization actually delivering on the strategy. I have a firm belief that if you create strategy, but aren't able to deliver on that strategy, then the activity is a failureSpecialties: Helping a company find 'what's next', developing the path to achievement and telling the designing the storytelling experience to win in the marketplace.