Stacy Blackman

Stacy Blackman Email and Phone Number

Director of Marketing at CRV Surveillance | Marketo #Fearless50 Marketer @ CRV Surveillance
Stacy Blackman's Location
Greater Birmingham, Alabama Area, United States, United States
Stacy Blackman's Contact Details
About Stacy Blackman

I like to think of myself as a storyteller. I tell a brand's story through websites, emails, ads, posts, and tweets. I carefully craft these stories in such a manner that I inform the audience and make them want to engage with the brand. I believe that these stories truly create a connection with consumers and set brands apart from their competition.I have been telling these stories in the digital space for over 10 years. I have experience with Google Analytics, Google Ads, Web Design, Email Marketing, Social Media Marketing, and have implemented Marketing Automation on the Marketo platform. I have worked on both the agency and client sides of marketing, which gives me a unique and broad range of experience that allows me to craft compelling and authentic stories.To see examples of my work, please be sure to visit my website, stacyblackman.me/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/Specialties: Marketing Strategy, Copywriting, Marketing Automation, Web Design, Email Marketing, Email Design, LinkedIn Advertising, Google Analytics, and Google Ads/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/-/Marketing Automation: MarketoGoogle Products: Google Analytics, Google Ads, Google My BusinessEmail Service Providers: MailChimp, Campaign MonitorCMS Platforms: WordPress, Magento, JoomlaDesign Tools: Adobe Creative CloudDevelopment Languages: HTML5, CSS3

Stacy Blackman's Current Company Details
CRV Surveillance

Crv Surveillance

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Director of Marketing at CRV Surveillance | Marketo #Fearless50 Marketer
Stacy Blackman Work Experience Details
  • Crv Surveillance
    Director Of Marketing
    Crv Surveillance May 2020 - Present
    Birmingham, Alabama, Us
    As the Director of Marketing for CRV Surveillance, I am responsible for designing and implementing comprehensive marketing strategies to create awareness of and interest in how we help businesses protect their people, property, and assets. In addition to creating strategies, I will be executing tactics such as email marketing, paid advertising, social media, search engine optimization, and content creation to educate and inform our audience. Upon campaign completion, I will evaluate all facets of our campaigns and refine them as needed based on what the data has to say.
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  • Mspark
    Associate Director, B2B Marketing
    Mspark Dec 2018 - May 2020
    Helena, Alabama, Us
    As the Associate Director of B2B Marketing I am involved in all aspects of developing and orchestrating our strategy for acquiring leads for both our local and national sales force. I manage all marketing programs, support business objectives, lead acquisition, foster customer retention through content marketing and email communication, as well as building our brand across the country.
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  • Mspark
    Demand Generation Manager
    Mspark Jan 2017 - May 2020
    Helena, Alabama, Us
    As the Demand Generation Manager, I am responsible for generating marketplace demand for Mspark’s products and services by utilizing various inbound marketing tactics to attract and convert traffic into leads for our sales force. Those tactics include using a mix of search engine optimization, search engine marketing, online advertising, content management and delivery, social media, and email marketing.
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  • Mckinney Capital
    Digital Marketing Manager
    Mckinney Capital Jul 2015 - Jan 2017
    Birmingham, Alabama, Us
    As the Digital Marketing Manager, I am responsible for designing, managing, and deploying digital content for all of the McKinney Capital business units. This content supports both sales and recruiting efforts and includes websites, email marketing, pay-per-click advertising, social media advertising, and managing all Google products.When I joined the company my first 3 projects were to create a new website, email strategy (including new designs, content plan and templates), and pay-per-click campaigns for the McKinney Capital business unit of Landscape Workshop.Successes with these 3 projects include the following:- increasing organic website traffic by 46.13% (from 18% in 2015 to 36% in 2016 of total traffic) - increasing paid search traffic by 668.63% (from 1.76% in 2015 to 18.69% in 2016 of total traffic)- increasing the number of website leads generated from an average of one a month to 16 per month The email campaign has also driven traffic to our website as well as been a success in engaging our customers as evidenced by an average 28.2% open rate and a 17.3% unique clicks per open rate. The PPC campaign has also been successful with an ROAS of 12:1.
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  • Ebsco Industries, Inc.
    Email Marketing Manager
    Ebsco Industries, Inc. Nov 2010 - Jul 2015
    Birmingham, Al, Us
    As an email marketer and web designer working in EBSCO's in-house advertising agency, I have gained experience working on interactive projects for everything from a multi-billion dollar company's (EBSCO Information Services) website redesign and development, B2B website projects, and B2C websites and email marketing campaigns. I am involved in our projects from conception to completion which allows me to use my skills in being able to understand a client's needs and business goals. This type of project involvement ensures that I deliver creative, timely and profitable solutions for our clients.
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  • O2 Ideas
    Web Designer And Developer
    O2 Ideas Aug 2005 - Nov 2010
    Birmingham, Alabama, Us
    My responsibilities include art direction, email marketing strategy/development, social media strategy/development and web development. I am involved in the entire Interactive process from client meetings to strategy sessions and final execution of a project.
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  • The Sheffield Group
    Web/It Manager
    The Sheffield Group Jan 2002 - Aug 2005
    Birmingham, Alabama, Us
    Responsibilities included design and maintenance of Sheffield's web presence. I also assisted the marketing department with presentation creation and developed strategy for IT equipment maintenance and replacement.
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  • Marketing Works
    Marketing/It Support
    Marketing Works Feb 2000 - Jan 2002
    Responsibilities included assisting the art director in the creation of marketing presentations for client pitches and reviews. I assisted in the organization and execution of semi-annual marketing campaigns, and developed the overall IT strategy for the company.
  • Bradford & Company
    Marketing/It Support
    Bradford & Company Jan 1995 - Feb 2000
    Responsibilities included running IRI and Nielsen reports to gauge the effectiveness of advertising campaigns. I also designed and created presentations based on those reports for client review. In addition to my marketing responsibilities, I assisted the IT manager when needed.

Stacy Blackman Education Details

  • Auburn University
    Auburn University
    Public Relations

Frequently Asked Questions about Stacy Blackman

What company does Stacy Blackman work for?

Stacy Blackman works for Crv Surveillance

What is Stacy Blackman's role at the current company?

Stacy Blackman's current role is Director of Marketing at CRV Surveillance | Marketo #Fearless50 Marketer.

What is Stacy Blackman's email address?

Stacy Blackman's email address is sb****@****ark.com

What is Stacy Blackman's direct phone number?

Stacy Blackman's direct phone number is +120562*****

What schools did Stacy Blackman attend?

Stacy Blackman attended Auburn University.

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