Stacy Patton Email & Phone Number

Westlake, Texas, US

Built and led a lean team of CMS and product managers, delivering an integrated investor education experience post-acquisition.⭐️Led change-management efforts to transform a marketing team into an Agile product team.✔ Secured leadership and partner buy-in for training, promotions, and hiring necessary to take over “Insights & Education” product management.

Westlake, Texas, US

Managed a cross-functional team to drive content distribution and marketing channel best practices.⭐️ Planned and executed a cross-functional strategy workshop that led to the implementation of new customer journey strategies for key products.✔ New customer journeys exceeded engagement benchmarks by 58% and increased product consideration to +95%.

Westlake, Texas, US

Directed a team of video producers, shooters, and editors in developing editorial content in the regulated fin-tech industry.⭐️ Pitched and established an in-house editorial video production team.✔ Reduced costs by 30%.⭐️ Delivered investment explainers targeting SEO and mini-documentaries that supported paid media campaigns. ✔ Achieved Top-3 Google Search.

San Francisco, CA, US

Spearheaded content strategy and UX for Charles Schwab & Co.’s internal agency, including user-journey maps, content audits, content mapping, and migration plans.⭐️ Audited, analyzed, and delivered new channel and content strategy for the Schwab YouTube channel.✔ Increased organic subscriber growth by 70% in the first year after implementation.

Austin, TX, US

Managed a team of content strategists on UX projects, including website redesigns and web applications, and partnered with UX for strategic design workshops. ⭐️ Led client workshops, developed, and presented strategic proposals for digital projects, and conducted usability and concept testing for digital applications.✔ Designed strategic approaches to.

Atlanta, GA, US

Drove content development for a robo-advice product launch, managing a team of creatives, including writers, designers, and video producers, and produced evergreen and ongoing content streams for launch and post-launch. ⭐️ Managed content through compliance and regulatory process while staying on schedule and budget.✔ Pitched and advocated strategic.

Hammersmith, London, GB

Owned the site-wide editorial voice and social media strategy, ensuring consistency and exceeding annual targets with a strong understanding of global content programs and driving innovative content in complex organizations.⭐️ Developed international company-wide social media strategy across the U.S., German, and U.K. markets, acquired rights, produced.

Researched electronic rights for Macmillan's active backlist in the UK. Negotiated rights and royalties for backlist titles.

London, England, GB

Researched issues and incidences of censorship in the arts across the UK. Planned events with artists, institutions, curators, organisations and festivals, including development, pitch, and final coordination of event at the Hay Festival.

Designed and implemented writing programme for refugee and immigrant writers. Organised author visits and taught creative-writing workshops.

Wrote and argued motions in both state and federal court, including motions for summary judgement and complex discovery motions in a commercial litigation practice.Responsible for coordinating all aspects of case management for matters up to and over $1,000,000.

Extensive work on multi-million dollar nation-wide pharmaceutical, asbestos, and other toxic tort cases including client-development activities and firm marketing.

Doctor Of Law - Jd

Mfa, Creative Writing--Fiction

Bachelor Of Arts, English