• Lead the development of AI-driven solutions across multiple industries, including sports, marketing, and customer retention.• Drive business strategy and partnerships, positioning Luminex AI as a go-to provider for custom AI business solutions.• Collaborate with teams to deliver tailored AI products or build custom platforms to solve complex business challenges.• Focus on continuous innovation and product scaling to meet diverse industry needs.

• Lead and execute comprehensive marketing, event, and communication strategies across multiple insurance agencies and programs simultaneously, fueling significant brand growth and customer engagement.• Spearheaded social media growth, increasing followers by 97% for Ballator Insurance Group and 119% for World Risk Management from 2023 to 2024, enhancing overall brand presence.• Drove substantial website growth through targeted SEO initiatives, resulting in a 129% increase in users for Florida Insurance Trust and a 74% increase for Non-Profit Insurance Services in 2024.• Orchestrated effective email marketing campaigns that significantly boosted brand loyalty, web traffic, event registration, referrals, and revenue.• Developed and implemented multi-channel marketing campaigns, combining digital, social media, and event marketing efforts to maximize client and prospect reach• Collaborated closely with cross-functional teams, aligning marketing efforts with business goals.• Successfully supported the launch of two new programs — Accretive Comp and Bluegrass Risk Management.• Passionately managed external communications, ensuring consistent messaging and branding across all channels, in line with Ballator’s business development goals and values.

• Spearheaded the development and execution of Go-To-Market strategies, driving multi-channel campaigns and crafting compelling B2B SaaS content to promote software solutions, resulting in increased market penetration.• Led cross-functional collaboration across marketing, sales, and product teams, ensuring seamless product launches and effective communication, driving cohesive marketing efforts.• Leveraged data-driven decision-making to monitor campaign performance, delivering actionable insights and reports to the executive team, leading to continuous optimization and revenue growth.• Directed a dynamic digital marketing strategy, including SEO, social media, and targeted Google and LinkedIn Ads, generating high-quality leads and accelerating revenue growth.• Orchestrated successful industry events, fostering networking opportunities and lead generation, significantly contributing to a robust sales pipeline and market presence.

• Managed a design agency specializing in print and web design services for B2C companies in Central Florida, delivering high-quality design solutions that elevated brand presence and customer engagement.• Directed end-to-end project management, ensuring timely delivery of design projects and maintaining strong client relationships.• Implemented targeted marketing strategies to attract and retain clients, resulting in sustained business growth.

• Developed and implemented a cohesive brand identity and style guide, ensuring consistency across all communications.• Led diverse marketing initiatives, including advertising, PPC, event promotion, SEO, social media, web, and graphic design, significantly enhancing brand visibility.